---
title: "T1: search popularity worldwide"
description: "T1 is esports team. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/t1-esports"
publisher: "Brandwave"
---

# T1: search popularity worldwide

T1 is esports team. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: T1
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among esports teams**: 0.57%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Esports teams | 6 | 0.57% | 3.6K |

- [Esports teams](/demand/global-en/categories/esports-teams)

## How has branded search demand for T1 changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for T1 worldwide fell from 5.4K to 3.6K.
- Across the 11 months ending August 2026, T1’s estimated Share of Search among esports teams worldwide peaked at 1.4% in November 2025 and was lowest at 0.28% in December 2025.

## How did search popularity change for esports teams worldwide in August 2026?

- In August 2026, Team Liquid overtook FaZe Clan to rank 2nd among esports teams worldwide, at 11.7%.
- In August 2026, Fnatic overtook G2 Esports to rank 4th among esports teams worldwide, at 5.2%.
- In August 2026, Cloud9 lost estimated Share of Search among esports teams worldwide, from 73.3% to 71.2%.
- In August 2026, G2 Esports lost estimated Share of Search among esports teams worldwide, from 5.4% to 3.5%.
- Estimated monthly branded searches for FaZe Clan worldwide fell 45.3% over 11 measured months, from 90.5K to 49.5K in August 2026.
- Estimated monthly branded searches for T1 worldwide fell 33.3% over 11 measured months, from 5.4K to 3.6K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Esports teams | 5.4K | 0.69% | 6 |
| Nov 2025 | Esports teams | 9.9K | 1.4% | 6 |
| Dec 2025 | Esports teams | 2.9K | 0.28% | 6 |
| Jan 2026 | Esports teams | 3.6K | 0.48% | 6 |
| Feb 2026 | Esports teams | 2.9K | 0.43% | 6 |
| Mar 2026 | Esports teams | 2.4K | 0.36% | 6 |
| Apr 2026 | Esports teams | 2.9K | 0.45% | 6 |
| May 2026 | Esports teams | 4.4K | 0.68% | 6 |
| Jun 2026 | Esports teams | 3.6K | 0.55% | 6 |
| Jul 2026 | Esports teams | 4.4K | 0.72% | 6 |
| Aug 2026 | Esports teams | 3.6K | 0.57% | 6 |
| Sep 2026 | Esports teams | — | — | — |

## How is T1 measured?

Brandwave collects information about searches that people make online using T1’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “t1 esports”

## Which esports teams compete with T1?

- [Cloud9](/demand/global-en/brands/cloud9): Head-to-head: /demand/global-en/compare/cloud9-vs-t1-esports
- [Team Liquid](/demand/global-en/brands/team-liquid): Head-to-head: /demand/global-en/compare/t1-esports-vs-team-liquid
- [FaZe Clan](/demand/global-en/brands/faze-clan): Head-to-head: /demand/global-en/compare/faze-clan-vs-t1-esports
- [Fnatic](/demand/global-en/brands/fnatic): Head-to-head: /demand/global-en/compare/fnatic-vs-t1-esports
- [G2 Esports](/demand/global-en/brands/g2-esports): Head-to-head: /demand/global-en/compare/g2-esports-vs-t1-esports

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "T1: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/t1-esports

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/t1-esports. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.