--- title: "T.LY: search popularity worldwide" description: "T.LY is a URL shortener with link analytics. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/t-ly" publisher: "Brandwave" --- # T.LY: search popularity worldwide T.LY is a URL shortener with link analytics. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: T.LY - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among URL shortener platforms**: 0.14% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | URL shortener platforms | 9 | 0.14% | 3.6K | - [URL shortener platforms](/demand/global-en/categories/url-shortener-platforms) ## Top URL shortener platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, T.LY did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Bitly | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | TinyURL | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Short.io | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Rebrandly | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Dub | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | BL.INK | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Cutt.ly | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | tiny.cc | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | is.gd | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | T.LY | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about URL shortener platforms - Asked ChatGPT "Which URL shortener should I use?": 1. Bitly, 2. Short.io, 3. TinyURL, 4. Dub - Asked ChatGPT "What are the best URL shorteners?": 1. Short.io, 2. Bitly, 3. TinyURL, 4. Rebrandly, 5. Dub - Asked ChatGPT "What's the best URL shortener for short links?": 1. Bitly, 2. TinyURL, 3. Short.io, 4. Rebrandly - Searched Google, AI Overview "url shortener": 1. Bitly, 2. TinyURL, 3. Short.io, 4. Rebrandly, 5. Dub - Searched Google, AI Overview "short link generator": 1. TinyURL, 2. Bitly, 3. Short.io Not named in any answer: BL.INK, Cutt.ly, tiny.cc, is.gd and T.LY. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How has branded search demand for T.LY changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for T.LY worldwide fell from 8.1K to 3.6K. - Across the 12 months ending September 2026, T.LY fell from 8th to 9th among URL shortener platforms worldwide. ## How did search popularity change for URL shortener platforms worldwide in September 2026? - In September 2026, BL.INK gained share of searches among URL shortener platforms worldwide, from 21.5% to 25.7%. - In September 2026, Bitly lost share of searches among URL shortener platforms worldwide, from 44.6% to 40%. - Estimated monthly branded searches for Short.io worldwide rose 49.3% over 12 measured months, from 9.9K to 14.8K in September 2026. - Estimated monthly branded searches for is.gd worldwide fell 63.6% over 12 measured months, from 12.1K to 4.4K in September 2026. - Estimated monthly branded searches for T.LY worldwide fell 55.6% over 12 measured months, from 8.1K to 3.6K in September 2026. - Estimated monthly branded searches for Dub worldwide fell 34.6% over 12 measured months, from 4K to 2.6K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | URL shortener platforms | 8.1K | 0.28% | 8 | | Nov 2025 | URL shortener platforms | 6.6K | 0.25% | 9 | | Dec 2025 | URL shortener platforms | 5.4K | 0.24% | 9 | | Jan 2026 | URL shortener platforms | 6.6K | 0.25% | 9 | | Feb 2026 | URL shortener platforms | 4.4K | 0.18% | 9 | | Mar 2026 | URL shortener platforms | 4.4K | 0.17% | 9 | | Apr 2026 | URL shortener platforms | 5.4K | 0.21% | 9 | | May 2026 | URL shortener platforms | 4.4K | 0.16% | 9 | | Jun 2026 | URL shortener platforms | 3.6K | 0.14% | 9 | | Jul 2026 | URL shortener platforms | 3.6K | 0.14% | 9 | | Aug 2026 | URL shortener platforms | 4.4K | 0.17% | 9 | | Sep 2026 | URL shortener platforms | 3.6K | 0.14% | 9 | ## How are T.LY’s branded searches counted? Brandwave collects information about searches that people make online using T.LY’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “t ly” ## Which URL shortener platforms compete with T.LY? - [Bitly](/demand/global-en/brands/bitly) - [TinyURL](/demand/global-en/brands/tinyurl) - [BL.INK](/demand/global-en/brands/bl-ink) - [Rebrandly](/demand/global-en/brands/rebrandly) - [Cutt.ly](/demand/global-en/brands/cuttly): Head-to-head: /demand/global-en/compare/cuttly-vs-t-ly - [Short.io](/demand/global-en/brands/short-io): Head-to-head: /demand/global-en/compare/short-io-vs-t-ly - [tiny.cc](/demand/global-en/brands/tiny-cc): Head-to-head: /demand/global-en/compare/t-ly-vs-tiny-cc - [is.gd](/demand/global-en/brands/is-gd): Head-to-head: /demand/global-en/compare/is-gd-vs-t-ly - [Dub](/demand/global-en/brands/dub): Head-to-head: /demand/global-en/compare/dub-vs-t-ly ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "T.LY: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/t-ly This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/t-ly. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.