---
title: "SURI: search popularity and Share of Search worldwide"
description: "SURI offers electric toothbrushes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/suri"
publisher: "Brandwave"
---

# SURI: search popularity and Share of Search worldwide

SURI offers electric toothbrushes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: SURI
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among electric toothbrush brands**: 6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Electric toothbrush brands | 3 | 6% | 79.7K |

- [Electric toothbrush brands](/demand/global-en/categories/electric-toothbrush-brands)

## How has branded search demand for SURI changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for SURI worldwide rose from 65.3K to 79.7K.
- Across the 11 months ending August 2026, SURI’s estimated Share of Search among electric toothbrush brands worldwide increased from 4.6% to 6%.
- Across the 11 months ending August 2026, SURI’s estimated Share of Search among electric toothbrush brands worldwide peaked at 6.8% in May 2026 and was lowest at 4.6% in January 2026.

## How did search popularity change for electric toothbrush brands worldwide in August 2026?

- In August 2026, Philips Sonicare gained estimated Share of Search among electric toothbrush brands worldwide, from 33% to 33.8%.
- In August 2026, SURI lost estimated Share of Search among electric toothbrush brands worldwide, from 6.6% to 6%.
- Oral-B’s estimated Share of Search among electric toothbrush brands worldwide has lost ground for 3 months in a row, from 58.7% to 57.6% in August 2026.
- Estimated monthly branded searches for Bitvae worldwide fell 51.6% over 11 measured months, from 19.8K to 9.6K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Electric toothbrush brands | 65.3K | 4.6% | 3 |
| Nov 2025 | Electric toothbrush brands | 97.8K | 5% | 3 |
| Dec 2025 | Electric toothbrush brands | 97.7K | 5.4% | 3 |
| Jan 2026 | Electric toothbrush brands | 66.3K | 4.6% | 3 |
| Feb 2026 | Electric toothbrush brands | 65.3K | 5.5% | 3 |
| Mar 2026 | Electric toothbrush brands | 66.3K | 5.3% | 3 |
| Apr 2026 | Electric toothbrush brands | 80.9K | 6.7% | 3 |
| May 2026 | Electric toothbrush brands | 79.8K | 6.8% | 3 |
| Jun 2026 | Electric toothbrush brands | 79.7K | 6.6% | 3 |
| Jul 2026 | Electric toothbrush brands | 81K | 6.6% | 3 |
| Aug 2026 | Electric toothbrush brands | 79.7K | 6% | 3 |
| Sep 2026 | Electric toothbrush brands | — | — | — |

## How is SURI measured?

Brandwave collects information about searches that people make online using SURI’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “electric toothbrush suri”
- “suri electric toothbrush”
- “suri toothbrush”
- “trysuri com”

## Which electric toothbrush brands compete with SURI?

- [Oral-B](/demand/global-en/brands/oral-b): Head-to-head: /demand/global-en/compare/oral-b-vs-suri
- [Philips Sonicare](/demand/global-en/brands/philips-sonicare): Head-to-head: /demand/global-en/compare/philips-sonicare-vs-suri
- [Quip](/demand/global-en/brands/quip-toothbrush): Head-to-head: /demand/global-en/compare/quip-toothbrush-vs-suri
- [Bitvae](/demand/global-en/brands/bitvae): Head-to-head: /demand/global-en/compare/bitvae-vs-suri

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "SURI: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/suri

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/suri. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
