---
title: "Sundance: search popularity and Share of Search worldwide"
description: "Sundance is a spa pool brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/sundance"
publisher: "Brandwave"
---

# Sundance: search popularity and Share of Search worldwide

Sundance is a spa pool brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Sundance
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among hot tub brands**: 14.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Hot tub brands | 2 | 14.2% | 301K |
| Spa pool brands | 2 | 16.6% | 301K |

- [Hot tub brands](/demand/global-en/categories/hot-tub-brands)
- [Spa pool brands](/demand/global-en/categories/spa-pool-brands)

## How has branded search demand for Sundance changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Sundance worldwide rose from 135K to 301K.
- Across the 11 months ending August 2026, Sundance’s estimated Share of Search among hot tub brands worldwide increased from 9.1% to 14.2%.
- Across the 11 months ending August 2026, Sundance’s estimated Share of Search among hot tub brands worldwide peaked at 14.2% in August 2026 and was lowest at 4.1% in June 2026.
- Across the 11 months ending August 2026, Sundance rose from 3rd to 2nd among hot tub brands worldwide.
- Across the 11 months ending August 2026, Sundance’s estimated Share of Search among spa pool brands worldwide increased from 9.5% to 16.6%.
- Across the 11 months ending August 2026, Sundance’s estimated Share of Search among spa pool brands worldwide peaked at 16.6% in August 2026 and was lowest at 5.8% in June 2026.
- Across the 11 months ending August 2026, Sundance rose from 3rd to 2nd among spa pool brands worldwide.

## How did search popularity change for hot tub brands worldwide in August 2026?

- In August 2026, Sundance overtook Lay-Z-Spa to rank 2nd among hot tub brands worldwide, at 14.2%.
- In August 2026, Bullfrog gained estimated Share of Search among hot tub brands worldwide, from 7.7% to 9.5%.
- In August 2026, Lay-Z-Spa lost estimated Share of Search among hot tub brands worldwide, from 12% to 6.2%.
- In August 2026, Intex lost estimated Share of Search among hot tub brands worldwide, from 17.2% to 11.6%.
- Jacuzzi’s estimated Share of Search among hot tub brands worldwide has gained ground for 3 months in a row, from 55.6% to 57.5% in August 2026.
- Estimated monthly branded searches for Hot Spring worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026.

## How did search popularity change for spa pool brands worldwide in August 2026?

- In August 2026, Sundance overtook Bullfrog to rank 2nd among spa pool brands worldwide, at 16.6%.
- In August 2026, Bullfrog gained estimated Share of Search among spa pool brands worldwide, from 10.4% to 11.1%.
- In August 2026, Jacuzzi lost estimated Share of Search among spa pool brands worldwide, from 76.9% to 67.1%.
- In August 2026, Vortex lost estimated Share of Search among spa pool brands worldwide, from 4.7% to 4.1%.
- Estimated monthly branded searches for Hot Spring worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hot tub brands | 135K | 9.1% | 3 |
| Nov 2025 | Hot tub brands | 110K | 8.8% | 4 |
| Dec 2025 | Hot tub brands | 110K | 8.8% | 4 |
| Jan 2026 | Hot tub brands | 201K | 13.1% | 2 |
| Feb 2026 | Hot tub brands | 110K | 8.8% | 4 |
| Mar 2026 | Hot tub brands | 90.5K | 5.9% | 4 |
| Apr 2026 | Hot tub brands | 90.5K | 5.5% | 5 |
| May 2026 | Hot tub brands | 110K | 5% | 5 |
| Jun 2026 | Hot tub brands | 110K | 4.1% | 5 |
| Jul 2026 | Hot tub brands | 110K | 5.1% | 5 |
| Aug 2026 | Hot tub brands | 301K | 14.2% | 2 |
| Sep 2026 | Hot tub brands | — | — | — |
| Oct 2025 | Spa pool brands | 135K | 9.5% | 3 |
| Nov 2025 | Spa pool brands | 110K | 9.3% | 3 |
| Dec 2025 | Spa pool brands | 110K | 9.2% | 3 |
| Jan 2026 | Spa pool brands | 201K | 13.8% | 2 |
| Feb 2026 | Spa pool brands | 110K | 9.4% | 3 |
| Mar 2026 | Spa pool brands | 90.5K | 6.5% | 3 |
| Apr 2026 | Spa pool brands | 90.5K | 6.6% | 3 |
| May 2026 | Spa pool brands | 110K | 6.8% | 3 |
| Jun 2026 | Spa pool brands | 110K | 5.8% | 3 |
| Jul 2026 | Spa pool brands | 110K | 6.9% | 3 |
| Aug 2026 | Spa pool brands | 301K | 16.6% | 2 |
| Sep 2026 | Spa pool brands | — | — | — |

## How is Sundance measured?

Brandwave collects information about searches that people make online using Sundance’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “sundance”

## Which hot tub brands compete with Sundance?

- [Jacuzzi](/demand/global-en/brands/jacuzzi): Head-to-head: /demand/global-en/compare/jacuzzi-vs-sundance
- [Intex](/demand/global-en/brands/intex): Head-to-head: /demand/global-en/compare/intex-vs-sundance
- [Bullfrog](/demand/global-en/brands/bullfrog): Head-to-head: /demand/global-en/compare/bullfrog-vs-sundance
- [Lay-Z-Spa](/demand/global-en/brands/lay-z-spa): Head-to-head: /demand/global-en/compare/lay-z-spa-vs-sundance
- [Hot Spring](/demand/global-en/brands/hot-spring): Head-to-head: /demand/global-en/compare/hot-spring-vs-sundance

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Sundance: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/sundance

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/sundance. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
