--- title: "Summersalt: search popularity worldwide" description: "Summersalt is a swimwear brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/summersalt" publisher: "Brandwave" --- # Summersalt: search popularity worldwide Summersalt is a swimwear brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Summersalt - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among swimwear brands**: 4.9% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Swimwear brands | 6 | 4.9% | 49.5K | - [Swimwear brands](/demand/global-en/categories/swimwear-brands) ## Top swimwear brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Summersalt was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Summersalt is the most recommended of the ten. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Summersalt | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Monday Swimwear | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Cupshe | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | Seafolly | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Left On Friday | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Eres | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | Speedo | 7th | 1 of 3 | 1 of 2 | 2 of 5 | | Arena | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Zoggs | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Sunseeker | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about swimwear brands - Asked ChatGPT "Which swimwear brand should I buy?": 1. Summersalt, 2. Monday Swimwear, 3. Cupshe, 4. Left On Friday - Asked ChatGPT "What are the best swimwear brands?": 1. Monday Swimwear, 2. Seafolly, 3. Eres, 4. Summersalt, 5. Left On Friday, 6. Speedo - Asked ChatGPT "What's the best swimwear brand for the beach?": 1. Summersalt, 2. Monday Swimwear, 3. Seafolly, 4. Cupshe, 5. Eres - Searched Google, AI Overview "swimwear brands": 1. Summersalt, 2. Cupshe, 3. Left On Friday, 4. Speedo - Searched Google, AI Overview "swimwear for women": 1. Cupshe Not named in any answer: Arena, Zoggs and Sunseeker. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How has branded search demand for Summersalt changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Summersalt worldwide fell from 74K to 49.5K. - Across the 12 months ending September 2026, Summersalt’s share of searches among swimwear brands worldwide decreased from 6.7% to 4.9%. - Across the 12 months ending September 2026, Summersalt’s share of searches among swimwear brands worldwide peaked at 6.7% in October 2025 and was lowest at 3.9% in June 2026. - Across the 12 months ending September 2026, Summersalt fell from 5th to 6th among swimwear brands worldwide. ## How did search popularity change for swimwear brands worldwide in September 2026? - In September 2026, Arena overtook Left On Friday to rank 5th among swimwear brands worldwide, with 7.8% of the searches. - In September 2026, Speedo gained share of searches among swimwear brands worldwide, from 36.4% to 42.2%. - In September 2026, Seafolly gained share of searches among swimwear brands worldwide, from 7.5% to 8.8%. - In September 2026, Cupshe lost share of searches among swimwear brands worldwide, from 25.5% to 19.8%. - In September 2026, Left On Friday lost share of searches among swimwear brands worldwide, from 6.3% to 3.3%. - Zoggs’ share of searches among swimwear brands worldwide has gained ground for 3 months in a row, from 1.5% to 3% in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Swimwear brands | 74K | 6.7% | 5 | | Nov 2025 | Swimwear brands | 74K | 6.1% | 6 | | Dec 2025 | Swimwear brands | 60.5K | 5.1% | 6 | | Jan 2026 | Swimwear brands | 90.5K | 5.5% | 5 | | Feb 2026 | Swimwear brands | 90.5K | 5.8% | 4 | | Mar 2026 | Swimwear brands | 90.5K | 5.2% | 4 | | Apr 2026 | Swimwear brands | 90.5K | 5.3% | 4 | | May 2026 | Swimwear brands | 90.5K | 4% | 6 | | Jun 2026 | Swimwear brands | 90.5K | 3.9% | 6 | | Jul 2026 | Swimwear brands | 90.5K | 4.2% | 6 | | Aug 2026 | Swimwear brands | 74K | 5.1% | 7 | | Sep 2026 | Swimwear brands | 49.5K | 4.9% | 6 | ## How are Summersalt’s branded searches counted? Brandwave collects information about searches that people make online using Summersalt’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “summersalt” ## Which swimwear brands compete with Summersalt? - [Speedo](/demand/global-en/brands/speedo) - [Cupshe](/demand/global-en/brands/cupshe) - [Monday Swimwear](/demand/global-en/brands/monday-swimwear): Head-to-head: /demand/global-en/compare/monday-swimwear-vs-summersalt - [Seafolly](/demand/global-en/brands/seafolly): Head-to-head: /demand/global-en/compare/seafolly-vs-summersalt - [Arena](/demand/global-en/brands/arena): Head-to-head: /demand/global-en/compare/arena-vs-summersalt - [Left On Friday](/demand/global-en/brands/left-on-friday): Head-to-head: /demand/global-en/compare/left-on-friday-vs-summersalt - [Zoggs](/demand/global-en/brands/zoggs): Head-to-head: /demand/global-en/compare/summersalt-vs-zoggs - [Sunseeker](/demand/global-en/brands/sunseeker-robotics) - [Eres](/demand/global-en/brands/eres) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Summersalt: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/summersalt This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/summersalt. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.