---
title: "Stokke: search popularity and Share of Search worldwide"
description: "Stokke makes nursery furniture sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/stokke"
publisher: "Brandwave"
---

# Stokke: search popularity and Share of Search worldwide

Stokke makes nursery furniture sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Stokke
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among high chairs**: 13.9%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| High chairs | 3 | 13.9% | 165K |

- [High chairs](/demand/global-en/categories/high-chairs)

## How has branded search demand for Stokke changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Stokke worldwide held steady at 165K.
- Across the 11 months ending August 2026, Stokke’s estimated Share of Search among high chairs worldwide peaked at 14.3% in May 2026 and was lowest at 11.6% in April 2026.

## How did search popularity change for high chairs worldwide in August 2026?

- In August 2026, Chicco gained estimated Share of Search among high chairs worldwide, from 36.7% to 40.1%.
- In August 2026, Stokke gained estimated Share of Search among high chairs worldwide, from 12.8% to 13.9%.
- In August 2026, Mamas & Papas lost estimated Share of Search among high chairs worldwide, from 28.5% to 25.4%.
- In August 2026, Graco lost estimated Share of Search among high chairs worldwide, from 10.4% to 9.3%.
- In August 2026, BabyBjorn lost estimated Share of Search among high chairs worldwide, from 7% to 6.2%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | High chairs | 165K | 13.9% | 3 |
| Nov 2025 | High chairs | 201K | 14.1% | 3 |
| Dec 2025 | High chairs | 135K | 12.3% | 3 |
| Jan 2026 | High chairs | 165K | 13.8% | 3 |
| Feb 2026 | High chairs | 135K | 13.6% | 3 |
| Mar 2026 | High chairs | 165K | 13.9% | 3 |
| Apr 2026 | High chairs | 135K | 11.6% | 4 |
| May 2026 | High chairs | 165K | 14.3% | 3 |
| Jun 2026 | High chairs | 135K | 13.5% | 3 |
| Jul 2026 | High chairs | 135K | 12.8% | 3 |
| Aug 2026 | High chairs | 165K | 13.9% | 3 |
| Sep 2026 | High chairs | — | — | — |

## How is Stokke measured?

Brandwave collects information about searches that people make online using Stokke’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “stokke”

## Which high chairs compete with Stokke?

- [Chicco](/demand/global-en/brands/chicco): Head-to-head: /demand/global-en/compare/chicco-vs-stokke
- [Mamas & Papas](/demand/global-en/brands/mamas-papas): Head-to-head: /demand/global-en/compare/mamas-papas-vs-stokke
- [Graco](/demand/global-en/brands/graco): Head-to-head: /demand/global-en/compare/graco-vs-stokke
- [BabyBjorn](/demand/global-en/brands/baby-bjorn): Head-to-head: /demand/global-en/compare/baby-bjorn-vs-stokke
- [Peg Perego](/demand/global-en/brands/peg-perego): Head-to-head: /demand/global-en/compare/peg-perego-vs-stokke

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Stokke: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/stokke

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/stokke. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.