--- title: "Stash: search popularity and Share of Search worldwide" description: "Stash is an investing app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/stash" publisher: "Brandwave" --- # Stash: search popularity and Share of Search worldwide Stash is an investing app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Stash - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among investment apps**: 0.34% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Investment apps | 6 | 0.34% | 9.9K | | Robo advisors | 5 | 1.2% | 9.9K | | Robo advisers | 4 | 1.2% | 9.9K | - [Investment apps](/demand/global-en/categories/investment-apps) - [Robo advisors](/demand/global-en/categories/robo-advisors) - [Robo advisers](/demand/global-en/categories/robo-advisers) ## How has branded search demand for Stash changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Stash worldwide held steady at 9.9K. - Across the 11 months ending August 2026, Stash’s estimated Share of Search among investment apps worldwide held steady, from 0.28% to 0.34%. - Across the 11 months ending August 2026, Stash’s estimated Share of Search among robo advisors worldwide held steady, from 1% to 1.2%. - Across the 11 months ending August 2026, Stash’s estimated Share of Search among robo advisers worldwide held steady, from 0.87% to 1.2%. ## How did search popularity change for investment apps worldwide in August 2026? - In August 2026, Robinhood gained estimated Share of Search among investment apps worldwide, from 68.4% to 71.6%. - In August 2026, Acorns lost estimated Share of Search among investment apps worldwide, from 21.4% to 19.1%. - In August 2026, Wealthfront lost estimated Share of Search among investment apps worldwide, from 5.2% to 4.7%. - In August 2026, Public rose from 6th to 5th among investment apps worldwide. - In August 2026, Stash fell from 5th to 6th among investment apps worldwide. - Estimated monthly branded searches for Betterment worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026. ## How did search popularity change for robo advisors worldwide in August 2026? - In August 2026, M1 Finance gained estimated Share of Search among robo advisors worldwide, from 3.3% to 4%. - In August 2026, Wealthsimple lost estimated Share of Search among robo advisors worldwide, from 65.1% to 64.5%. - Estimated monthly branded searches for Nutmeg worldwide fell 34.1% over 11 measured months, from 4.4K to 2.9K in August 2026. - Estimated monthly branded searches for Betterment worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026. - Estimated monthly branded searches for Wealthfront worldwide fell 18.2% over 11 measured months, from 165K to 135K in August 2026. ## How did search popularity change for robo advisers worldwide in August 2026? - Estimated monthly branded searches for Acorns worldwide fell 33.2% over 11 measured months, from 823K to 550K in August 2026. - Estimated monthly branded searches for Betterment worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026. - Estimated monthly branded searches for Wealthfront worldwide fell 18.2% over 11 measured months, from 165K to 135K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Investment apps | 9.9K | 0.28% | 6 | | Nov 2025 | Investment apps | 9.9K | 0.3% | 6 | | Dec 2025 | Investment apps | 12.1K | 0.43% | 6 | | Jan 2026 | Investment apps | 14.8K | 0.48% | 5 | | Feb 2026 | Investment apps | 9.9K | 0.34% | 6 | | Mar 2026 | Investment apps | 12.1K | 0.4% | 6 | | Apr 2026 | Investment apps | 12.1K | 0.39% | 6 | | May 2026 | Investment apps | 12.1K | 0.47% | 5 | | Jun 2026 | Investment apps | 9.9K | 0.35% | 6 | | Jul 2026 | Investment apps | 9.9K | 0.38% | 5 | | Aug 2026 | Investment apps | 9.9K | 0.34% | 6 | | Sep 2026 | Investment apps | — | — | — | | Oct 2025 | Robo advisors | 9.9K | 1% | 5 | | Nov 2025 | Robo advisors | 9.9K | 1.2% | 5 | | Dec 2025 | Robo advisors | 12.1K | 1.4% | 5 | | Jan 2026 | Robo advisors | 14.8K | 1.4% | 5 | | Feb 2026 | Robo advisors | 9.9K | 0.72% | 5 | | Mar 2026 | Robo advisors | 12.1K | 0.6% | 5 | | Apr 2026 | Robo advisors | 12.1K | 0.63% | 5 | | May 2026 | Robo advisors | 12.1K | 1.3% | 5 | | Jun 2026 | Robo advisors | 9.9K | 1.1% | 5 | | Jul 2026 | Robo advisors | 9.9K | 1.2% | 5 | | Aug 2026 | Robo advisors | 9.9K | 1.2% | 5 | | Sep 2026 | Robo advisors | — | — | — | | Oct 2025 | Robo advisers | 9.9K | 0.87% | 4 | | Nov 2025 | Robo advisers | 9.9K | 1.1% | 4 | | Dec 2025 | Robo advisers | 12.1K | 1.4% | 4 | | Jan 2026 | Robo advisers | 14.8K | 1.4% | 4 | | Feb 2026 | Robo advisers | 9.9K | 1.1% | 4 | | Mar 2026 | Robo advisers | 12.1K | 1.3% | 4 | | Apr 2026 | Robo advisers | 12.1K | 1.2% | 4 | | May 2026 | Robo advisers | 12.1K | 1.5% | 4 | | Jun 2026 | Robo advisers | 9.9K | 1.4% | 4 | | Jul 2026 | Robo advisers | 9.9K | 1.2% | 4 | | Aug 2026 | Robo advisers | 9.9K | 1.2% | 4 | | Sep 2026 | Robo advisers | — | — | — | ## How is Stash measured? Brandwave collects information about searches that people make online using Stash’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “stash app” ## Which investment apps compete with Stash? - [Robinhood](/demand/global-en/brands/robinhood): Head-to-head: /demand/global-en/compare/robinhood-vs-stash - [Acorns](/demand/global-en/brands/acorns): Head-to-head: /demand/global-en/compare/acorns-vs-stash - [Wealthfront](/demand/global-en/brands/wealthfront): Head-to-head: /demand/global-en/compare/stash-vs-wealthfront - [Betterment](/demand/global-en/brands/betterment): Head-to-head: /demand/global-en/compare/betterment-vs-stash - [Public](/demand/global-en/brands/public): Head-to-head: /demand/global-en/compare/public-vs-stash ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Stash: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/stash This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/stash. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.