--- title: "SSENSE: search popularity worldwide" description: "A Montreal online retailer of designer and streetwear fashion. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/ssense" publisher: "Brandwave" --- # SSENSE: search popularity worldwide A Montreal online retailer of designer and streetwear fashion. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: SSENSE - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among fashion marketplaces**: 1.3% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Fashion marketplaces | 9 | 1.3% | 450K | - [Fashion marketplaces](/demand/global-en/categories/fashion-marketplaces) ## Top fashion marketplaces in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, SSENSE was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. SSENSE is the second most recommended of the ten. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Farfetch | 1st | 2 of 3 | 1 of 2 | 3 of 5 | | SSENSE | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | The RealReal | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | ASOS | 4th | 1 of 3 | 2 of 2 | 3 of 5 | | Vestiaire Collective | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Poshmark | 6th | 2 of 3 | 1 of 2 | 3 of 5 | | Depop | 7th | 1 of 3 | 1 of 2 | 2 of 5 | | Zalando | 8th | 0 of 3 | 1 of 2 | 1 of 5 | | Shopbop | 9th | 1 of 3 | 0 of 2 | 1 of 5 | | Net-a-Porter | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about fashion marketplaces - Asked ChatGPT "Which fashion marketplace should I shop at?": 1. ASOS, 2. The RealReal, 3. Poshmark, 4. Shopbop - Asked ChatGPT "What are the best fashion marketplaces?": 1. SSENSE, 2. Farfetch, 3. Depop, 4. Vestiaire Collective, 5. The RealReal, 6. Poshmark - Asked ChatGPT "What's the best fashion marketplace for designer clothes and accessories?": 1. Farfetch, 2. Vestiaire Collective, 3. The RealReal, 4. SSENSE - Searched Google, AI Overview "fashion marketplaces": 1. Farfetch, 2. SSENSE, 3. Zalando, 4. ASOS, 5. Poshmark, 6. Depop, 7. Vestiaire Collective, 8. The RealReal - Searched Google, AI Overview "clothes shopping online": 1. ASOS Not named in any answer: Net-a-Porter. Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How has branded search demand for SSENSE changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for SSENSE worldwide fell from 673K to 450K. - Across the 12 months ending September 2026, SSENSE’s share of searches among fashion marketplaces worldwide decreased from 1.9% to 1.3%. - Across the 12 months ending September 2026, SSENSE fell from 7th to 9th among fashion marketplaces worldwide. ## How did search popularity change for fashion marketplaces worldwide in September 2026? - In September 2026, Depop gained share of searches among fashion marketplaces worldwide, from 9.5% to 11.5%. - In September 2026, Poshmark lost share of searches among fashion marketplaces worldwide, from 6.4% to 5.1%. - In September 2026, Zalando lost share of searches among fashion marketplaces worldwide, from 58.1% to 57.4%. - ASOS’s share of searches among fashion marketplaces worldwide has lost ground for 3 months in a row, from 14.7% to 14.1% in September 2026. - In September 2026, Net-a-Porter rose from 9th to 8th among fashion marketplaces worldwide. - In September 2026, SSENSE fell from 8th to 9th among fashion marketplaces worldwide. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Fashion marketplaces | 673K | 1.9% | 7 | | Nov 2025 | Fashion marketplaces | 823K | 1.7% | 7 | | Dec 2025 | Fashion marketplaces | 673K | 1.7% | 7 | | Jan 2026 | Fashion marketplaces | 550K | 1.5% | 9 | | Feb 2026 | Fashion marketplaces | 450K | 1.5% | 9 | | Mar 2026 | Fashion marketplaces | 550K | 1.5% | 7 | | Apr 2026 | Fashion marketplaces | 550K | 1.6% | 7 | | May 2026 | Fashion marketplaces | 450K | 1.3% | 9 | | Jun 2026 | Fashion marketplaces | 450K | 1.3% | 8 | | Jul 2026 | Fashion marketplaces | 450K | 1.3% | 8 | | Aug 2026 | Fashion marketplaces | 450K | 1.3% | 8 | | Sep 2026 | Fashion marketplaces | 450K | 1.3% | 9 | ## How are SSENSE’s branded searches counted? Brandwave collects information about searches that people make online using SSENSE’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “ssense” ## Which fashion marketplaces compete with SSENSE? - [Zalando](/demand/global-en/brands/zalando) - [ASOS](/demand/global-en/brands/asos) - [Depop](/demand/global-en/brands/depop) - [Poshmark](/demand/global-en/brands/poshmark) - [Farfetch](/demand/global-en/brands/farfetch): Head-to-head: /demand/global-en/compare/farfetch-vs-ssense - [The RealReal](/demand/global-en/brands/the-realreal): Head-to-head: /demand/global-en/compare/ssense-vs-the-realreal - [Vestiaire Collective](/demand/global-en/brands/vestiaire-collective): Head-to-head: /demand/global-en/compare/ssense-vs-vestiaire-collective - [Net-a-Porter](/demand/global-en/brands/net-a-porter): Head-to-head: /demand/global-en/compare/net-a-porter-vs-ssense - [Shopbop](/demand/global-en/brands/shopbop): Head-to-head: /demand/global-en/compare/shopbop-vs-ssense ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "SSENSE: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/ssense This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/ssense. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.