---
title: "Spinnaker: search popularity and Share of Search worldwide"
description: "Spinnaker is release automation platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/spinnaker"
publisher: "Brandwave"
---

# Spinnaker: search popularity and Share of Search worldwide

Spinnaker is release automation platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Spinnaker
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among release automation tools**: 18%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Release automation tools | 2 | 18% | 135K |

- [Release automation tools](/demand/global-en/categories/release-automation-tools)

## How has branded search demand for Spinnaker changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Spinnaker worldwide rose from 90.5K to 135K.
- Across the 11 months ending August 2026, Spinnaker’s estimated Share of Search among release automation tools worldwide increased from 16.6% to 18%.
- Across the 11 months ending August 2026, Spinnaker’s estimated Share of Search among release automation tools worldwide peaked at 20.4% in July 2026 and was lowest at 14.7% in March 2026.

## How did search popularity change for release automation tools worldwide in August 2026?

- In August 2026, Harness gained estimated Share of Search among release automation tools worldwide, from 68.1% to 73.2%.
- In August 2026, Spinnaker lost estimated Share of Search among release automation tools worldwide, from 20.4% to 18%.
- In August 2026, LaunchDarkly lost estimated Share of Search among release automation tools worldwide, from 6.9% to 4.7%.
- Argo CD’s estimated Share of Search among release automation tools worldwide has lost ground for 3 months in a row, from 3.5% to 3% in August 2026.
- Estimated monthly branded searches for Codefresh worldwide fell 47.4% over 11 measured months, from 1.9K to 1K in August 2026.
- Estimated monthly branded searches for Octopus Deploy worldwide fell 33.1% over 11 measured months, from 12.1K to 8.1K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Release automation tools | 90.5K | 16.6% | 2 |
| Nov 2025 | Release automation tools | 90.5K | 17.2% | 2 |
| Dec 2025 | Release automation tools | 90.5K | 17.4% | 2 |
| Jan 2026 | Release automation tools | 110K | 19.9% | 2 |
| Feb 2026 | Release automation tools | 90.5K | 17% | 2 |
| Mar 2026 | Release automation tools | 90.5K | 14.7% | 2 |
| Apr 2026 | Release automation tools | 90.5K | 14.7% | 2 |
| May 2026 | Release automation tools | 110K | 17.5% | 2 |
| Jun 2026 | Release automation tools | 110K | 17.3% | 2 |
| Jul 2026 | Release automation tools | 135K | 20.4% | 2 |
| Aug 2026 | Release automation tools | 135K | 18% | 2 |
| Sep 2026 | Release automation tools | — | — | — |

## How is Spinnaker measured?

Brandwave collects information about searches that people make online using Spinnaker’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “spinnaker”

## Which release automation tools compete with Spinnaker?

- [Harness](/demand/global-en/brands/harness): Head-to-head: /demand/global-en/compare/harness-vs-spinnaker
- [LaunchDarkly](/demand/global-en/brands/launchdarkly): Head-to-head: /demand/global-en/compare/launchdarkly-vs-spinnaker
- [Argo CD](/demand/global-en/brands/argo): Head-to-head: /demand/global-en/compare/argo-vs-spinnaker
- [Octopus Deploy](/demand/global-en/brands/octopus-deploy): Head-to-head: /demand/global-en/compare/octopus-deploy-vs-spinnaker
- [Codefresh](/demand/global-en/brands/codefresh): Head-to-head: /demand/global-en/compare/codefresh-vs-spinnaker

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Spinnaker: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/spinnaker

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/spinnaker. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
