---
title: "Spellbook: search popularity worldwide"
description: "Spellbook drafts contracts with AI. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/spellbook"
publisher: "Brandwave"
---

# Spellbook: search popularity worldwide

Spellbook drafts contracts with AI. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Spellbook
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among AI legal assistants**: 9.5%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| AI legal assistants | 3 | 9.5% | 18.1K |

- [AI legal assistants](/demand/global-en/categories/ai-legal-assistants)

## How has branded search demand for Spellbook changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Spellbook worldwide fell from 22.2K to 18.1K.
- Across the 11 months ending August 2026, Spellbook’s estimated Share of Search among AI legal assistants worldwide decreased from 12.3% to 9.5%.
- Across the 11 months ending August 2026, Spellbook’s estimated Share of Search among AI legal assistants worldwide peaked at 13.8% in January 2026 and was lowest at 9.4% in June 2026.

## How did search popularity change for AI legal assistants worldwide in August 2026?

- Harvey’s estimated Share of Search among AI legal assistants worldwide has gained ground for 3 months in a row, from 55.1% to 57.5% in August 2026.
- LegalOn’s estimated Share of Search among AI legal assistants worldwide has gained ground for 3 months in a row, from 24.8% to 25.9% in August 2026.
- Estimated monthly branded searches for Robin AI worldwide fell 71.8% over 11 measured months, from 13.7K to 3.9K in August 2026.
- Estimated monthly branded searches for Spellbook worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | AI legal assistants | 22.2K | 12.3% | 3 |
| Nov 2025 | AI legal assistants | 18.1K | 12% | 3 |
| Dec 2025 | AI legal assistants | 18.1K | 12.5% | 3 |
| Jan 2026 | AI legal assistants | 22.2K | 13.8% | 3 |
| Feb 2026 | AI legal assistants | 22.2K | 12.3% | 3 |
| Mar 2026 | AI legal assistants | 27.1K | 12.7% | 3 |
| Apr 2026 | AI legal assistants | 22.2K | 11.1% | 3 |
| May 2026 | AI legal assistants | 22.2K | 11.1% | 3 |
| Jun 2026 | AI legal assistants | 18.1K | 9.4% | 3 |
| Jul 2026 | AI legal assistants | 18.1K | 9.4% | 3 |
| Aug 2026 | AI legal assistants | 18.1K | 9.5% | 3 |
| Sep 2026 | AI legal assistants | — | — | — |

## How is Spellbook measured?

Brandwave collects information about searches that people make online using Spellbook’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “spellbook”

## Which AI legal assistants compete with Spellbook?

- [Harvey](/demand/global-en/brands/harvey): Head-to-head: /demand/global-en/compare/harvey-vs-spellbook
- [LegalOn](/demand/global-en/brands/legalon): Head-to-head: /demand/global-en/compare/legalon-vs-spellbook
- [DoNotPay](/demand/global-en/brands/donotpay): Head-to-head: /demand/global-en/compare/donotpay-vs-spellbook
- [Robin AI](/demand/global-en/brands/robin-ai): Head-to-head: /demand/global-en/compare/robin-ai-vs-spellbook

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Spellbook: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/spellbook

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/spellbook. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.