---
title: "Spark: search popularity and Share of Search worldwide"
description: "Spark is an email client. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/spark-email"
publisher: "Brandwave"
---

# Spark: search popularity and Share of Search worldwide

Spark is an email client. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Spark
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among email clients**: 2.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Email clients | 3 | 2.3% | 22.2K |

- [Email clients](/demand/global-en/categories/email-clients)

## How has branded search demand for Spark changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Spark worldwide fell from 27.1K to 22.2K.
- Across the 11 months ending August 2026, Spark’s estimated Share of Search among email clients worldwide held steady, from 2.4% to 2.3%.

## How did search popularity change for email clients worldwide in August 2026?

- In August 2026, Superhuman gained estimated Share of Search among email clients worldwide, from 9.5% to 11.3%.
- In August 2026, Thunderbird lost estimated Share of Search among email clients worldwide, from 86.5% to 84.5%.
- Estimated monthly branded searches for Airmail worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.
- Estimated monthly branded searches for Newton worldwide fell 18.2% over 11 measured months, from 880 to 720 in August 2026.
- Estimated monthly branded searches for Spark worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Email clients | 27.1K | 2.4% | 3 |
| Nov 2025 | Email clients | 22.2K | 2.3% | 3 |
| Dec 2025 | Email clients | 22.2K | 2.3% | 4 |
| Jan 2026 | Email clients | 22.2K | 2.3% | 3 |
| Feb 2026 | Email clients | 14.8K | 1.6% | 3 |
| Mar 2026 | Email clients | 18.1K | 1.9% | 3 |
| Apr 2026 | Email clients | 18.1K | 1.9% | 3 |
| May 2026 | Email clients | 18.1K | 2% | 3 |
| Jun 2026 | Email clients | 22.2K | 2.3% | 3 |
| Jul 2026 | Email clients | 18.1K | 2.3% | 3 |
| Aug 2026 | Email clients | 22.2K | 2.3% | 3 |
| Sep 2026 | Email clients | — | — | — |

## How is Spark measured?

Brandwave collects information about searches that people make online using Spark’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “spark email”

## Which email clients compete with Spark?

- [Thunderbird](/demand/global-en/brands/thunderbird): Head-to-head: /demand/global-en/compare/spark-email-vs-thunderbird
- [Superhuman](/demand/global-en/brands/superhuman): Head-to-head: /demand/global-en/compare/spark-email-vs-superhuman
- [Airmail](/demand/global-en/brands/airmail): Head-to-head: /demand/global-en/compare/airmail-vs-spark-email
- [Newton](/demand/global-en/brands/newton-mail): Head-to-head: /demand/global-en/compare/newton-mail-vs-spark-email

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Spark: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/spark-email

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/spark-email. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.