--- title: "Soundcore: search popularity and Share of Search worldwide" description: "Soundcore offers open-ear headphones for activity and everyday use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/soundcore" publisher: "Brandwave" --- # Soundcore: search popularity and Share of Search worldwide Soundcore offers open-ear headphones for activity and everyday use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Soundcore - **Owned by**: Anker - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among open-ear headphone brands**: 37.6% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Open-ear headphone brands | 2 | 37.6% | 683K | | Portable speaker brands | 3 | 21% | 683K | - [Open-ear headphone brands](/demand/global-en/categories/open-ear-headphone-brands) - [Portable speaker brands](/demand/global-en/categories/portable-speaker-brands) ## How has branded search demand for Soundcore changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Soundcore worldwide rose from 552K to 683K. - Across the 11 months ending August 2026, Soundcore’s estimated Share of Search among open-ear headphone brands worldwide increased from 35.5% to 37.6%. - Across the 11 months ending August 2026, Soundcore’s estimated Share of Search among open-ear headphone brands worldwide peaked at 38.3% in June 2026 and was lowest at 33.2% in November 2025. - Across the 11 months ending August 2026, Soundcore’s estimated Share of Search among portable speaker brands worldwide increased from 18.2% to 21%. - Across the 11 months ending August 2026, Soundcore’s estimated Share of Search among portable speaker brands worldwide peaked at 23.1% in June 2026 and was lowest at 15.3% in November 2025. ## How did search popularity change for open-ear headphone brands worldwide in August 2026? - In August 2026, Soundcore gained estimated Share of Search among open-ear headphone brands worldwide, from 35.1% to 37.6%. - In August 2026, Suunto gained estimated Share of Search among open-ear headphone brands worldwide, from 15.4% to 17.1%. - In August 2026, Shokz lost estimated Share of Search among open-ear headphone brands worldwide, from 48.1% to 43.9%. - Estimated monthly branded searches for TOZO worldwide fell 13.9% over 11 measured months, from 28.3K to 24.4K in August 2026. ## How did search popularity change for portable speaker brands worldwide in August 2026? - In August 2026, Sonos gained estimated Share of Search among portable speaker brands worldwide, from 26% to 26.9%. - In August 2026, Soundcore gained estimated Share of Search among portable speaker brands worldwide, from 20.1% to 21%. - In August 2026, Marshall lost estimated Share of Search among portable speaker brands worldwide, from 17.8% to 16.1%. - Bose’s estimated Share of Search among portable speaker brands worldwide has gained ground for 3 months in a row, from 31.9% to 32.8% in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Open-ear headphone brands | 552K | 35.5% | 2 | | Nov 2025 | Open-ear headphone brands | 655K | 33.2% | 2 | | Dec 2025 | Open-ear headphone brands | 682K | 36.9% | 2 | | Jan 2026 | Open-ear headphone brands | 554K | 34% | 2 | | Feb 2026 | Open-ear headphone brands | 535K | 36.3% | 2 | | Mar 2026 | Open-ear headphone brands | 554K | 34.3% | 2 | | Apr 2026 | Open-ear headphone brands | 554K | 34.2% | 2 | | May 2026 | Open-ear headphone brands | 661K | 37.8% | 2 | | Jun 2026 | Open-ear headphone brands | 669K | 38.3% | 2 | | Jul 2026 | Open-ear headphone brands | 583K | 35.1% | 2 | | Aug 2026 | Open-ear headphone brands | 683K | 37.6% | 2 | | Sep 2026 | Open-ear headphone brands | — | — | — | | Oct 2025 | Portable speaker brands | 552K | 18.2% | 3 | | Nov 2025 | Portable speaker brands | 655K | 15.3% | 3 | | Dec 2025 | Portable speaker brands | 682K | 16.8% | 3 | | Jan 2026 | Portable speaker brands | 554K | 18.5% | 3 | | Feb 2026 | Portable speaker brands | 535K | 21.6% | 3 | | Mar 2026 | Portable speaker brands | 554K | 20% | 3 | | Apr 2026 | Portable speaker brands | 554K | 20.9% | 3 | | May 2026 | Portable speaker brands | 661K | 22.2% | 3 | | Jun 2026 | Portable speaker brands | 669K | 23.1% | 3 | | Jul 2026 | Portable speaker brands | 583K | 20.1% | 3 | | Aug 2026 | Portable speaker brands | 683K | 21% | 3 | | Sep 2026 | Portable speaker brands | — | — | — | ## How is Soundcore measured? Brandwave collects information about searches that people make online using Soundcore’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “bluetooth speaker soundcore” - “headphones soundcore” - “open ear headphones soundcore” - “soundcore” - “soundcore aerofit” - “soundcore boom” - “soundcore com” - “soundcore headphones” - “soundcore open ear headphones” - “soundcore speaker” - “speaker soundcore” ## Which open-ear headphone brands compete with Soundcore? - [Shokz](/demand/global-en/brands/shokz): Head-to-head: /demand/global-en/compare/shokz-vs-soundcore - [Suunto](/demand/global-en/brands/suunto): Head-to-head: /demand/global-en/compare/soundcore-vs-suunto - [TOZO](/demand/global-en/brands/tozo): Head-to-head: /demand/global-en/compare/soundcore-vs-tozo - [Cleer Audio](/demand/global-en/brands/cleer-audio): Head-to-head: /demand/global-en/compare/cleer-audio-vs-soundcore ## Who owns Soundcore? Soundcore is owned by Anker. Brandwave also tracks Anker and Eufy, owned by the same company, worldwide. - [Anker](/demand/global-en/companies/anker): Owns 3 tracked brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns Soundcore? Soundcore is owned by Anker. Brandwave also tracks Anker and Eufy, owned by the same company, worldwide. ## Cite this page Brandwave. "Soundcore: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/soundcore This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/soundcore. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.