--- title: "Sophos MDR: search popularity worldwide" description: "Sophos MDR is Sophos' managed detection and response service. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/sophos-mdr" publisher: "Brandwave" --- # Sophos MDR: search popularity worldwide Sophos MDR is Sophos' managed detection and response service. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Sophos MDR - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among managed detection and response platforms**: 2.8% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Managed detection and response platforms | 3 | 2.8% | 2.9K | - [Managed detection and response platforms](/demand/global-en/categories/managed-detection-and-response-platforms) ## Top managed detection and response platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Sophos MDR was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Sophos MDR is the most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Sophos MDR | 1st | 3 of 3 | 0 of 2 | 3 of 5 | | CrowdStrike | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Arctic Wolf | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Huntress | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Red Canary | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Expel | 6th | 1 of 3 | 0 of 2 | 1 of 5 | ## Every AI answer about managed detection and response platforms - Asked ChatGPT "Which managed detection and response platform should I use?": 1. Sophos MDR, 2. CrowdStrike, 3. Arctic Wolf, 4. Huntress - Asked ChatGPT "What are the best managed detection and response platforms?": 1. CrowdStrike, 2. Sophos MDR, 3. Arctic Wolf, 4. Red Canary, 5. Expel - Asked ChatGPT "What's the best managed detection and response platform for a small security team?": 1. Sophos MDR, 2. Huntress, 3. Arctic Wolf, 4. CrowdStrike - Searched Google, AI Overview "managed detection and response": 1. CrowdStrike - Searched Google, AI Overview "managed threat detection": 1. CrowdStrike Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How has branded search demand for Sophos MDR changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Sophos MDR worldwide fell from 3.6K to 2.9K. - Across the 12 months ending September 2026, Sophos MDR’s share of searches among managed detection and response platforms worldwide peaked at 3.3% in July 2026 and was lowest at 1.9% in February 2026. ## How did search popularity change for managed detection and response platforms worldwide in September 2026? - In September 2026, Arctic Wolf lost share of searches among managed detection and response platforms worldwide, from 87.7% to 86.7%. - Red Canary’s share of searches among managed detection and response platforms worldwide has lost ground for 3 months in a row, from 7.7% to 6.3% in September 2026. - Estimated monthly branded searches for Expel worldwide fell 29.2% over 12 measured months, from 650 to 460 in September 2026. - Estimated monthly branded searches for Sophos MDR worldwide fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026. - Estimated monthly branded searches for CrowdStrike worldwide fell 18.6% over 12 measured months, from 2K to 1.6K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Managed detection and response platforms | 3.6K | 2.8% | 3 | | Nov 2025 | Managed detection and response platforms | 2.9K | 2.3% | 3 | | Dec 2025 | Managed detection and response platforms | 2.4K | 1.9% | 3 | | Jan 2026 | Managed detection and response platforms | 2.9K | 2.3% | 3 | | Feb 2026 | Managed detection and response platforms | 2.4K | 1.9% | 3 | | Mar 2026 | Managed detection and response platforms | 3.6K | 2.9% | 3 | | Apr 2026 | Managed detection and response platforms | 3.6K | 3.3% | 3 | | May 2026 | Managed detection and response platforms | 2.9K | 2.3% | 3 | | Jun 2026 | Managed detection and response platforms | 2.9K | 2.7% | 3 | | Jul 2026 | Managed detection and response platforms | 2.9K | 3.3% | 3 | | Aug 2026 | Managed detection and response platforms | 2.4K | 2.3% | 3 | | Sep 2026 | Managed detection and response platforms | 2.9K | 2.8% | 3 | ## How are Sophos MDR’s branded searches counted? Brandwave collects information about searches that people make online using Sophos MDR’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “sophos mdr” ## Which managed detection and response platforms compete with Sophos MDR? - [Arctic Wolf](/demand/global-en/brands/arctic-wolf): Head-to-head: /demand/global-en/compare/arctic-wolf-vs-sophos-mdr - [Red Canary](/demand/global-en/brands/red-canary): Head-to-head: /demand/global-en/compare/red-canary-vs-sophos-mdr - [Huntress](/demand/global-en/brands/huntress): Head-to-head: /demand/global-en/compare/huntress-vs-sophos-mdr - [CrowdStrike](/demand/global-en/brands/crowdstrike): Head-to-head: /demand/global-en/compare/crowdstrike-vs-sophos-mdr - [Expel](/demand/global-en/brands/expel-security): Head-to-head: /demand/global-en/compare/expel-security-vs-sophos-mdr ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Sophos MDR: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/sophos-mdr This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/sophos-mdr. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.