---
title: "SmartRecruiters: search popularity and Share of Search worldwide"
description: "SmartRecruiters is an applicant tracking system. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/smartrecruiters"
publisher: "Brandwave"
---

# SmartRecruiters: search popularity and Share of Search worldwide

SmartRecruiters is an applicant tracking system. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: SmartRecruiters
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among employee referral platforms**: 31.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Employee referral platforms | 2 | 31.4% | 40.5K |
| Recruitment marketing platforms | 2 | 48.2% | 40.5K |

- [Employee referral platforms](/demand/global-en/categories/employee-referral-platforms)
- [Recruitment marketing platforms](/demand/global-en/categories/recruitment-marketing-platforms)

## How has branded search demand for SmartRecruiters changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for SmartRecruiters worldwide fell from 60.5K to 40.5K.
- Across the 11 months ending August 2026, SmartRecruiters’ estimated Share of Search among employee referral platforms worldwide decreased from 36.5% to 31.4%.
- Across the 11 months ending August 2026, SmartRecruiters’ estimated Share of Search among employee referral platforms worldwide peaked at 36.5% in October 2025 and was lowest at 29.2% in March 2026.
- Across the 11 months ending August 2026, SmartRecruiters’ estimated Share of Search among recruitment marketing platforms worldwide decreased from 52.3% to 48.2%.
- Across the 11 months ending August 2026, SmartRecruiters’ estimated Share of Search among recruitment marketing platforms worldwide peaked at 53.2% in June 2026 and was lowest at 43.2% in December 2025.
- Across the 11 months ending August 2026, SmartRecruiters fell from 1st to 2nd among recruitment marketing platforms worldwide.

## How did search popularity change for employee referral platforms worldwide in August 2026?

- In August 2026, Teamtailor gained estimated Share of Search among employee referral platforms worldwide, from 38% to 38.5%.
- In August 2026, Greenhouse lost estimated Share of Search among employee referral platforms worldwide, from 12% to 11%.
- Jobvite’s estimated Share of Search among employee referral platforms worldwide has gained ground for 3 months in a row, from 14.5% to 17.2% in August 2026.
- Estimated monthly branded searches for Lever worldwide fell 37.6% over 11 measured months, from 4K to 2.5K in August 2026.
- Estimated monthly branded searches for SmartRecruiters worldwide fell 33.1% over 11 measured months, from 60.5K to 40.5K in August 2026.

## How did search popularity change for recruitment marketing platforms worldwide in August 2026?

- iCIMS’s estimated Share of Search among recruitment marketing platforms worldwide has gained ground for 3 months in a row, from 43.5% to 48.2% in August 2026.
- Estimated monthly branded searches for Beamery worldwide fell 46.2% over 11 measured months, from 5.5K to 2.9K in August 2026.
- Estimated monthly branded searches for SmartRecruiters worldwide fell 33.1% over 11 measured months, from 60.5K to 40.5K in August 2026.
- Estimated monthly branded searches for Phenom worldwide fell 17.6% over 11 measured months, from 170 to 140 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Employee referral platforms | 60.5K | 36.5% | 2 |
| Nov 2025 | Employee referral platforms | 49.5K | 33.5% | 2 |
| Dec 2025 | Employee referral platforms | 40.5K | 33.1% | 2 |
| Jan 2026 | Employee referral platforms | 49.5K | 32.3% | 2 |
| Feb 2026 | Employee referral platforms | 49.5K | 32.1% | 2 |
| Mar 2026 | Employee referral platforms | 49.5K | 29.2% | 2 |
| Apr 2026 | Employee referral platforms | 49.5K | 32.1% | 2 |
| May 2026 | Employee referral platforms | 49.5K | 32.3% | 2 |
| Jun 2026 | Employee referral platforms | 49.5K | 32.8% | 2 |
| Jul 2026 | Employee referral platforms | 40.5K | 30.9% | 2 |
| Aug 2026 | Employee referral platforms | 40.5K | 31.4% | 2 |
| Sep 2026 | Employee referral platforms | — | — | — |
| Oct 2025 | Recruitment marketing platforms | 60.5K | 52.3% | 1 |
| Nov 2025 | Recruitment marketing platforms | 49.5K | 52.3% | 1 |
| Dec 2025 | Recruitment marketing platforms | 40.5K | 43.2% | 2 |
| Jan 2026 | Recruitment marketing platforms | 49.5K | 47.8% | 2 |
| Feb 2026 | Recruitment marketing platforms | 49.5K | 48.1% | 2 |
| Mar 2026 | Recruitment marketing platforms | 49.5K | 47.8% | 2 |
| Apr 2026 | Recruitment marketing platforms | 49.5K | 47.8% | 2 |
| May 2026 | Recruitment marketing platforms | 49.5K | 53.1% | 1 |
| Jun 2026 | Recruitment marketing platforms | 49.5K | 53.2% | 1 |
| Jul 2026 | Recruitment marketing platforms | 40.5K | 48.1% | 2 |
| Aug 2026 | Recruitment marketing platforms | 40.5K | 48.2% | 2 |
| Sep 2026 | Recruitment marketing platforms | — | — | — |

## How is SmartRecruiters measured?

Brandwave collects information about searches that people make online using SmartRecruiters’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “smartrecruiters”

## Which employee referral platforms compete with SmartRecruiters?

- [Teamtailor](/demand/global-en/brands/teamtailor): Head-to-head: /demand/global-en/compare/smartrecruiters-vs-teamtailor
- [Jobvite](/demand/global-en/brands/jobvite): Head-to-head: /demand/global-en/compare/jobvite-vs-smartrecruiters
- [Greenhouse](/demand/global-en/brands/greenhouse): Head-to-head: /demand/global-en/compare/greenhouse-vs-smartrecruiters
- [Lever](/demand/global-en/brands/lever): Head-to-head: /demand/global-en/compare/lever-vs-smartrecruiters

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "SmartRecruiters: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/smartrecruiters

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/smartrecruiters. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
