---
title: "Skratch Labs: search popularity and Share of Search worldwide"
description: "A sports nutrition brand offering hydration mixes, recovery products, and food. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/skratch-labs"
publisher: "Brandwave"
---

# Skratch Labs: search popularity and Share of Search worldwide

A sports nutrition brand offering hydration mixes, recovery products, and food. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Skratch Labs
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among electrolyte drink mix brands**: 3.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Electrolyte drink mix brands | 5 | 3.4% | 43.7K |

- [Electrolyte drink mix brands](/demand/global-en/categories/electrolyte-drink-mixes)

## How has branded search demand for Skratch Labs changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Skratch Labs worldwide fell from 51.7K to 43.7K.
- Across the 11 months ending August 2026, Skratch Labs’ estimated Share of Search among electrolyte drink mix brands worldwide decreased from 5.6% to 3.4%.
- Across the 11 months ending August 2026, Skratch Labs’ estimated Share of Search among electrolyte drink mix brands worldwide peaked at 5.6% in October 2025 and was lowest at 3.2% in June 2026.
- Across the 11 months ending August 2026, Skratch Labs fell from 3rd to 5th among electrolyte drink mix brands worldwide.

## How did search popularity change for electrolyte drink mix brands worldwide in August 2026?

- In August 2026, Liquid I.V. gained estimated Share of Search among electrolyte drink mix brands worldwide, from 41.3% to 45.3%.
- In August 2026, LMNT lost estimated Share of Search among electrolyte drink mix brands worldwide, from 39.7% to 36.5%.
- In August 2026, Ultima Replenisher lost estimated Share of Search among electrolyte drink mix brands worldwide, from 5.3% to 4.4%.
- DripDrop’s estimated Share of Search among electrolyte drink mix brands worldwide has gained ground for 3 months in a row, from 5.2% to 6.1% in August 2026.
- Estimated monthly branded searches for Cure worldwide rose 91% over 11 measured months, from 15K to 28.6K in August 2026.
- Estimated monthly branded searches for Hydrant worldwide rose 36.8% over 11 measured months, from 1.9K to 2.6K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Electrolyte drink mix brands | 51.7K | 5.6% | 3 |
| Nov 2025 | Electrolyte drink mix brands | 42.3K | 4.6% | 4 |
| Dec 2025 | Electrolyte drink mix brands | 42.3K | 4.6% | 4 |
| Jan 2026 | Electrolyte drink mix brands | 43.1K | 4% | 5 |
| Feb 2026 | Electrolyte drink mix brands | 42.6K | 4% | 5 |
| Mar 2026 | Electrolyte drink mix brands | 52.2K | 4.6% | 5 |
| Apr 2026 | Electrolyte drink mix brands | 52.2K | 4.4% | 5 |
| May 2026 | Electrolyte drink mix brands | 52.7K | 4.3% | 5 |
| Jun 2026 | Electrolyte drink mix brands | 43.7K | 3.2% | 5 |
| Jul 2026 | Electrolyte drink mix brands | 52.8K | 3.7% | 5 |
| Aug 2026 | Electrolyte drink mix brands | 43.7K | 3.4% | 5 |
| Sep 2026 | Electrolyte drink mix brands | — | — | — |

## How is Skratch Labs measured?

Brandwave collects information about searches that people make online using Skratch Labs’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “skratch drink mix”
- “skratch electrolytes”
- “skratch hydration”
- “skratch labs”
- “skratchlabs”

## Which electrolyte drink mix brands compete with Skratch Labs?

- [Liquid I.V.](/demand/global-en/brands/liquid-iv)
- [LMNT](/demand/global-en/brands/lmnt): Head-to-head: /demand/global-en/compare/lmnt-vs-skratch-labs
- [DripDrop](/demand/global-en/brands/dripdrop): Head-to-head: /demand/global-en/compare/dripdrop-vs-skratch-labs
- [Ultima Replenisher](/demand/global-en/brands/ultima-replenisher): Head-to-head: /demand/global-en/compare/skratch-labs-vs-ultima-replenisher
- [Cure](/demand/global-en/brands/cure-hydration): Head-to-head: /demand/global-en/compare/cure-hydration-vs-skratch-labs
- [Waterboy](/demand/global-en/brands/waterboy): Head-to-head: /demand/global-en/compare/skratch-labs-vs-waterboy
- [Hydrant](/demand/global-en/brands/hydrant)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Skratch Labs: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/skratch-labs

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/skratch-labs. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.