---
title: "Sidi: search popularity and Share of Search worldwide"
description: "Sidi makes cycling shoes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/sidi"
publisher: "Brandwave"
---

# Sidi: search popularity and Share of Search worldwide

Sidi makes cycling shoes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Sidi
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among cycling shoe brands**: 35.5%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Cycling shoe brands | 2 | 35.5% | 368K |

- [Cycling shoe brands](/demand/global-en/categories/cycling-shoe-brands)

## How has branded search demand for Sidi changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Sidi worldwide fell from 823K to 368K.
- Across the 11 months ending August 2026, Sidi’s estimated Share of Search among cycling shoe brands worldwide decreased from 55% to 35.5%.
- Across the 11 months ending August 2026, Sidi’s estimated Share of Search among cycling shoe brands worldwide peaked at 58.2% in January 2026 and was lowest at 35.5% in August 2026.
- Across the 11 months ending August 2026, Sidi fell from 1st to 2nd among cycling shoe brands worldwide.

## How did search popularity change for cycling shoe brands worldwide in August 2026?

- In August 2026, Shimano overtook Sidi to take the highest estimated Share of Search among cycling shoe brands worldwide, at 35.5%.
- In August 2026, Giro gained estimated Share of Search among cycling shoe brands worldwide, from 18% to 19.4%.
- In August 2026, Sidi lost estimated Share of Search among cycling shoe brands worldwide, from 40.2% to 35.5%.
- Fizik’s estimated Share of Search among cycling shoe brands worldwide has gained ground for 3 months in a row, from 2.7% to 4.8% in August 2026.
- Bontrager’s estimated Share of Search among cycling shoe brands worldwide has gained ground for 3 months in a row, from 1.8% to 3.2% in August 2026.
- Lake’s estimated Share of Search among cycling shoe brands worldwide has gained ground for 3 months in a row, from 0.82% to 1.7% in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Cycling shoe brands | 823K | 55% | 1 |
| Nov 2025 | Cycling shoe brands | 673K | 53.1% | 1 |
| Dec 2025 | Cycling shoe brands | 673K | 53% | 1 |
| Jan 2026 | Cycling shoe brands | 823K | 58.2% | 1 |
| Feb 2026 | Cycling shoe brands | 823K | 58.2% | 1 |
| Mar 2026 | Cycling shoe brands | 823K | 54.9% | 1 |
| Apr 2026 | Cycling shoe brands | 673K | 46.6% | 1 |
| May 2026 | Cycling shoe brands | 823K | 37.2% | 2 |
| Jun 2026 | Cycling shoe brands | 673K | 48.5% | 1 |
| Jul 2026 | Cycling shoe brands | 450K | 40.2% | 1 |
| Aug 2026 | Cycling shoe brands | 368K | 35.5% | 2 |
| Sep 2026 | Cycling shoe brands | — | — | — |

## How is Sidi measured?

Brandwave collects information about searches that people make online using Sidi’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “sidi”

## Which cycling shoe brands compete with Sidi?

- [Shimano](/demand/global-en/brands/shimano): Head-to-head: /demand/global-en/compare/shimano-vs-sidi
- [Giro](/demand/global-en/brands/giro): Head-to-head: /demand/global-en/compare/giro-vs-sidi
- [Fizik](/demand/global-en/brands/fizik): Head-to-head: /demand/global-en/compare/fizik-vs-sidi
- [Bontrager](/demand/global-en/brands/bontrager): Head-to-head: /demand/global-en/compare/bontrager-vs-sidi
- [Lake](/demand/global-en/brands/lake-cycling): Head-to-head: /demand/global-en/compare/lake-cycling-vs-sidi

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Sidi: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/sidi

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/sidi. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.