--- title: "Shure: search popularity and Share of Search worldwide" description: "Shure makes microphones sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/shure" publisher: "Brandwave" --- # Shure: search popularity and Share of Search worldwide Shure makes microphones sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Shure - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among podcast microphone brands**: 11.6% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Podcast microphone brands | 4 | 11.6% | 110K | | Microphone brands | 2 | 15.9% | 110K | | In ear monitor brands | 1 | 32.1% | 110K | - [Podcast microphone brands](/demand/global-en/categories/podcast-microphone-brands) - [Microphone brands](/demand/global-en/categories/microphone-brands) - [In ear monitor brands](/demand/global-en/categories/in-ear-monitor-brands) ## How has branded search demand for Shure changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Shure worldwide fell from 135K to 110K. - Across the 11 months ending August 2026, Shure’s estimated Share of Search among podcast microphone brands worldwide decreased from 13.1% to 11.6%. - Across the 11 months ending August 2026, Shure’s estimated Share of Search among podcast microphone brands worldwide peaked at 13.6% in February 2026 and was lowest at 9.5% in April 2026. - Across the 11 months ending August 2026, Shure’s estimated Share of Search among microphone brands worldwide decreased from 17% to 15.9%. - Across the 11 months ending August 2026, Shure’s estimated Share of Search among microphone brands worldwide peaked at 19.7% in April 2026 and was lowest at 14.5% in November 2025. - Across the 11 months ending August 2026, Shure’s estimated Share of Search among in ear monitor brands worldwide decreased from 34.7% to 32.1%. - Across the 11 months ending August 2026, Shure’s estimated Share of Search among in ear monitor brands worldwide peaked at 38.7% in February 2026 and was lowest at 30.1% in November 2025. ## How did search popularity change for podcast microphone brands worldwide in August 2026? - In August 2026, Audio-Technica lost estimated Share of Search among podcast microphone brands worldwide, from 30.4% to 29.7%. - Estimated monthly branded searches for RODE worldwide fell 18.6% over 11 measured months, from 590 to 480 in August 2026. - Estimated monthly branded searches for Shure worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026. ## How did search popularity change for microphone brands worldwide in August 2026? - In August 2026, Blue gained estimated Share of Search among microphone brands worldwide, from 15.1% to 15.7%. - In August 2026, Audio-Technica lost estimated Share of Search among microphone brands worldwide, from 41.6% to 40.7%. - Estimated monthly branded searches for RODE worldwide fell 18.6% over 11 measured months, from 590 to 480 in August 2026. - Estimated monthly branded searches for Shure worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026. - Estimated monthly branded searches for Sennheiser worldwide fell 18.2% over 11 measured months, from 123K to 100K in August 2026. ## How did search popularity change for in ear monitor brands worldwide in August 2026? - Estimated monthly branded searches for JH Audio worldwide rose 22.2% over 11 measured months, from 3.6K to 4.4K in August 2026. - Estimated monthly branded searches for Shure worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026. - Estimated monthly branded searches for Sennheiser worldwide fell 18.2% over 11 measured months, from 123K to 100K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Podcast microphone brands | 135K | 13.1% | 4 | | Nov 2025 | Podcast microphone brands | 135K | 11.5% | 4 | | Dec 2025 | Podcast microphone brands | 135K | 11.1% | 4 | | Jan 2026 | Podcast microphone brands | 135K | 11.5% | 4 | | Feb 2026 | Podcast microphone brands | 135K | 13.6% | 4 | | Mar 2026 | Podcast microphone brands | 135K | 12.6% | 4 | | Apr 2026 | Podcast microphone brands | 135K | 9.5% | 4 | | May 2026 | Podcast microphone brands | 135K | 13.4% | 4 | | Jun 2026 | Podcast microphone brands | 110K | 11.9% | 4 | | Jul 2026 | Podcast microphone brands | 110K | 11.6% | 4 | | Aug 2026 | Podcast microphone brands | 110K | 11.6% | 4 | | Sep 2026 | Podcast microphone brands | — | — | — | | Oct 2025 | Microphone brands | 135K | 17% | 2 | | Nov 2025 | Microphone brands | 135K | 14.5% | 3 | | Dec 2025 | Microphone brands | 135K | 14.9% | 2 | | Jan 2026 | Microphone brands | 135K | 15% | 2 | | Feb 2026 | Microphone brands | 135K | 18.4% | 2 | | Mar 2026 | Microphone brands | 135K | 18.4% | 2 | | Apr 2026 | Microphone brands | 135K | 19.7% | 2 | | May 2026 | Microphone brands | 135K | 19% | 2 | | Jun 2026 | Microphone brands | 110K | 16.4% | 2 | | Jul 2026 | Microphone brands | 110K | 15.8% | 2 | | Aug 2026 | Microphone brands | 110K | 15.9% | 2 | | Sep 2026 | Microphone brands | — | — | — | | Oct 2025 | In ear monitor brands | 135K | 34.7% | 1 | | Nov 2025 | In ear monitor brands | 135K | 30.1% | 3 | | Dec 2025 | In ear monitor brands | 135K | 31.8% | 2 | | Jan 2026 | In ear monitor brands | 135K | 35% | 1 | | Feb 2026 | In ear monitor brands | 135K | 38.7% | 1 | | Mar 2026 | In ear monitor brands | 135K | 35.4% | 1 | | Apr 2026 | In ear monitor brands | 135K | 37.2% | 1 | | May 2026 | In ear monitor brands | 135K | 36.3% | 1 | | Jun 2026 | In ear monitor brands | 110K | 32.1% | 1 | | Jul 2026 | In ear monitor brands | 110K | 32% | 1 | | Aug 2026 | In ear monitor brands | 110K | 32.1% | 1 | | Sep 2026 | In ear monitor brands | — | — | — | ## How is Shure measured? Brandwave collects information about searches that people make online using Shure’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “shure” ## Which podcast microphone brands compete with Shure? - [Audio-Technica](/demand/global-en/brands/audio-technica): Head-to-head: /demand/global-en/compare/audio-technica-vs-shure - [HyperX](/demand/global-en/brands/hyperx): Head-to-head: /demand/global-en/compare/hyperx-vs-shure - [Samson](/demand/global-en/brands/samson): Head-to-head: /demand/global-en/compare/samson-vs-shure - [Blue](/demand/global-en/brands/blue-microphones): Head-to-head: /demand/global-en/compare/blue-microphones-vs-shure - [RODE](/demand/global-en/brands/rode): Head-to-head: /demand/global-en/compare/rode-vs-shure ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Shure: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/shure This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/shure. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.