--- title: "Shopify: search popularity and Share of Search worldwide" description: "Hosted ecommerce platform for creating and operating online stores. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/shopify" publisher: "Brandwave" --- # Shopify: search popularity and Share of Search worldwide Hosted ecommerce platform for creating and operating online stores. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Shopify - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among ecommerce store platforms**: 93% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Ecommerce store platforms | 1 | 93% | 5.1M | | Retail and hospitality POS systems | 1 | 90.1% | 5.1M | - [Ecommerce store platforms](/demand/global-en/categories/ecommerce-store-platforms) - [Retail and hospitality POS systems](/demand/global-en/categories/retail-and-hospitality-pos-systems) ## How has branded search demand for Shopify changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Shopify worldwide held steady at 5.1M. - Across the 11 months ending August 2026, Shopify’s estimated Share of Search among ecommerce store platforms worldwide increased from 89.5% to 93%. - Across the 11 months ending August 2026, Shopify’s estimated Share of Search among ecommerce store platforms worldwide peaked at 93.6% in July 2026 and was lowest at 89.5% in October 2025. - Across the 11 months ending August 2026, Shopify’s estimated Share of Search among retail and hospitality POS systems worldwide decreased from 90.6% to 90.1%. - Across the 11 months ending August 2026, Shopify’s estimated Share of Search among retail and hospitality POS systems worldwide peaked at 92% in December 2025 and was lowest at 88.9% in May 2026. ## How did search popularity change for ecommerce store platforms worldwide in August 2026? - In August 2026, WooCommerce gained estimated Share of Search among ecommerce store platforms worldwide, from 2.5% to 3.1%. - In August 2026, Shopify lost estimated Share of Search among ecommerce store platforms worldwide, from 93.6% to 93%. - Estimated monthly branded searches for PrestaShop worldwide fell 55.3% over 11 measured months, from 74K to 33.1K in August 2026. - Estimated monthly branded searches for Sellfy worldwide fell 53.9% over 11 measured months, from 27.8K to 12.8K in August 2026. - Estimated monthly branded searches for OpenCart worldwide fell 45.6% over 11 measured months, from 30.8K to 16.8K in August 2026. - Estimated monthly branded searches for BigCommerce worldwide fell 45.1% over 11 measured months, from 40.9K to 22.5K in August 2026. ## How did search popularity change for retail and hospitality POS systems worldwide in August 2026? - In August 2026, Square lost estimated Share of Search among retail and hospitality POS systems worldwide, from 3.2% to 2.7%. - Shopify’s estimated Share of Search among retail and hospitality POS systems worldwide has gained ground for 3 months in a row, from 88.9% to 90.1% in August 2026. - Estimated monthly branded searches for Revel Systems worldwide fell 28.7% over 11 measured months, from 6.9K to 4.9K in August 2026. - Estimated monthly branded searches for Lightspeed worldwide fell 15.8% over 11 measured months, from 49.4K to 41.6K in August 2026. - Estimated monthly branded searches for Toast worldwide fell 14.9% over 11 measured months, from 54.3K to 46.2K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Ecommerce store platforms | 5.1M | 89.5% | 1 | | Nov 2025 | Ecommerce store platforms | 5.1M | 90.8% | 1 | | Dec 2025 | Ecommerce store platforms | 5.1M | 91% | 1 | | Jan 2026 | Ecommerce store platforms | 5.1M | 90.8% | 1 | | Feb 2026 | Ecommerce store platforms | 5.1M | 92.4% | 1 | | Mar 2026 | Ecommerce store platforms | 5.1M | 91.7% | 1 | | Apr 2026 | Ecommerce store platforms | 5.1M | 92.8% | 1 | | May 2026 | Ecommerce store platforms | 5.1M | 93.2% | 1 | | Jun 2026 | Ecommerce store platforms | 5.1M | 92.4% | 1 | | Jul 2026 | Ecommerce store platforms | 5.1M | 93.6% | 1 | | Aug 2026 | Ecommerce store platforms | 5.1M | 93% | 1 | | Sep 2026 | Ecommerce store platforms | — | — | — | | Oct 2025 | Retail and hospitality POS systems | 5.1M | 90.6% | 1 | | Nov 2025 | Retail and hospitality POS systems | 5.1M | 91.6% | 1 | | Dec 2025 | Retail and hospitality POS systems | 5.1M | 92% | 1 | | Jan 2026 | Retail and hospitality POS systems | 5.1M | 90.5% | 1 | | Feb 2026 | Retail and hospitality POS systems | 5.1M | 90.5% | 1 | | Mar 2026 | Retail and hospitality POS systems | 5.1M | 89.6% | 1 | | Apr 2026 | Retail and hospitality POS systems | 5.1M | 89.7% | 1 | | May 2026 | Retail and hospitality POS systems | 5.1M | 88.9% | 1 | | Jun 2026 | Retail and hospitality POS systems | 5.1M | 89.3% | 1 | | Jul 2026 | Retail and hospitality POS systems | 5.1M | 89.6% | 1 | | Aug 2026 | Retail and hospitality POS systems | 5.1M | 90.1% | 1 | | Sep 2026 | Retail and hospitality POS systems | — | — | — | ## How is Shopify measured? Brandwave collects information about searches that people make online using Shopify’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “pos for shopify” - “pos shopify” - “pos system shopify” - “shopify” - “shopify ecommerce” - “shopify online store” - “shopify pos” - “shopify pos app” - “shopify pos apps” - “shopify pos card reader” - “shopify pos charges” - “shopify pos devices” - “shopify pos fee” - “shopify pos fees” - “shopify pos for retail” - “shopify pos go” - “shopify pos hardware” - “shopify pos hub” - “shopify pos lite” - “shopify pos price” - “shopify pos pricing” - “shopify pos pro” - “shopify pos pro price” - “shopify pos pro pricing” - “shopify pos pro subscription” - “shopify pos rates” - “shopify pos retail” - “shopify pos scanner” - “shopify pos software” - “shopify pos system” - “shopify pos systems” - “shopify pos terminal” - “shopify website builder” ## Which ecommerce store platforms compete with Shopify? - [WooCommerce](/demand/global-en/brands/woocommerce): Head-to-head: /demand/global-en/compare/shopify-vs-woocommerce - [Magento](/demand/global-en/brands/magento): Head-to-head: /demand/global-en/compare/magento-vs-shopify - [Ecwid](/demand/global-en/brands/ecwid): Head-to-head: /demand/global-en/compare/ecwid-vs-shopify - [PrestaShop](/demand/global-en/brands/prestashop): Head-to-head: /demand/global-en/compare/prestashop-vs-shopify - [BigCommerce](/demand/global-en/brands/bigcommerce): Head-to-head: /demand/global-en/compare/bigcommerce-vs-shopify - [Shopware](/demand/global-en/brands/shopware) - [OpenCart](/demand/global-en/brands/opencart) - [Sellfy](/demand/global-en/brands/sellfy) - [Shift4Shop](/demand/global-en/brands/shift4shop) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Shopify: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/shopify This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/shopify. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.