---
title: "Shopify Subscriptions: search popularity worldwide"
description: "Shopify Subscriptions is a subscription commerce platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/shopify-subscriptions"
publisher: "Brandwave"
---

# Shopify Subscriptions: search popularity worldwide

Shopify Subscriptions is a subscription commerce platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Shopify Subscriptions
- **Owned by**: Shopify
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among subscription commerce platforms**: 9.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Subscription commerce platforms | 3 | 9.3% | 1.9K |

- [Subscription commerce platforms](/demand/global-en/categories/subscription-commerce-platforms)

## Top subscription commerce platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Shopify Subscriptions was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Shopify Subscriptions is the second most recommended of the six.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Recharge | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Shopify Subscriptions | 2nd | 2 of 3 | 0 of 2 | 2 of 5 |
| Skio | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Loop Subscriptions | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Bold Commerce | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Stay AI | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about subscription commerce platforms

- Asked ChatGPT "Which subscription commerce platform should I use?": 1. Shopify Subscriptions, 2. Recharge, 3. Skio
- Asked ChatGPT "What are the best subscription commerce platforms?": 1. Recharge, 2. Skio, 3. Shopify Subscriptions, 4. Loop Subscriptions
- Asked ChatGPT "What's the best subscription commerce platform for a product subscription business?": 1. Recharge, 2. Loop Subscriptions, 3. Skio
- Searched Google, AI Overview "subscription commerce platforms": 1. Recharge
- Searched Google, AI Overview "subscription ecommerce platform": 1. Recharge

Not named in any answer: Bold Commerce and Stay AI.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How has branded search demand for Shopify Subscriptions changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Shopify Subscriptions worldwide fell from 2.4K to 1.9K.
- Across the 12 months ending September 2026, Shopify Subscriptions’ share of searches among subscription commerce platforms worldwide decreased from 11.7% to 9.3%.
- Across the 12 months ending September 2026, Shopify Subscriptions’ share of searches among subscription commerce platforms worldwide peaked at 11.8% in January 2026 and was lowest at 7.2% in May 2026.
- Across the 12 months ending September 2026, Shopify Subscriptions fell from 2nd to 3rd among subscription commerce platforms worldwide.

## How did search popularity change for subscription commerce platforms worldwide in September 2026?

- In September 2026, Bold Commerce overtook Stay AI to rank 5th among subscription commerce platforms worldwide, with 4.9% of the searches.
- In September 2026, Loop Subscriptions gained share of searches among subscription commerce platforms worldwide, from 13.2% to 14.7%.
- In September 2026, Shopify Subscriptions gained share of searches among subscription commerce platforms worldwide, from 8.3% to 9.3%.
- In September 2026, Recharge gained share of searches among subscription commerce platforms worldwide, from 4.6% to 5.4%.
- In September 2026, Stay AI gained share of searches among subscription commerce platforms worldwide, from 3.8% to 4.4%.
- In September 2026, Skio lost share of searches among subscription commerce platforms worldwide, from 66.9% to 61.3%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Subscription commerce platforms | 2.4K | 11.7% | 2 |
| Nov 2025 | Subscription commerce platforms | 2.4K | 11.5% | 3 |
| Dec 2025 | Subscription commerce platforms | 2.4K | 10.4% | 2 |
| Jan 2026 | Subscription commerce platforms | 2.9K | 11.8% | 2 |
| Feb 2026 | Subscription commerce platforms | 2.4K | 10.2% | 3 |
| Mar 2026 | Subscription commerce platforms | 2.9K | 11.6% | 2 |
| Apr 2026 | Subscription commerce platforms | 2.4K | 10.2% | 3 |
| May 2026 | Subscription commerce platforms | 1.9K | 7.2% | 3 |
| Jun 2026 | Subscription commerce platforms | 1.9K | 9.3% | 3 |
| Jul 2026 | Subscription commerce platforms | 1.9K | 9.5% | 3 |
| Aug 2026 | Subscription commerce platforms | 1.9K | 8.3% | 3 |
| Sep 2026 | Subscription commerce platforms | 1.9K | 9.3% | 3 |

## How are Shopify Subscriptions’ branded searches counted?

Brandwave collects information about searches that people make online using Shopify Subscriptions’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “shopify subscriptions”

## Which subscription commerce platforms compete with Shopify Subscriptions?

- [Skio](/demand/global-en/brands/skio): Head-to-head: /demand/global-en/compare/shopify-subscriptions-vs-skio
- [Loop Subscriptions](/demand/global-en/brands/loop-subscriptions): Head-to-head: /demand/global-en/compare/loop-subscriptions-vs-shopify-subscriptions
- [Recharge](/demand/global-en/brands/recharge): Head-to-head: /demand/global-en/compare/recharge-vs-shopify-subscriptions
- [Bold Commerce](/demand/global-en/brands/bold): Head-to-head: /demand/global-en/compare/bold-vs-shopify-subscriptions
- [Stay AI](/demand/global-en/brands/stay-ai): Head-to-head: /demand/global-en/compare/shopify-subscriptions-vs-stay-ai

## Who owns Shopify Subscriptions?

Shopify Subscriptions is owned by Shopify. Brandwave also tracks Shopify, Shopify Collabs, Shopify Payments and Shopify Shipping, owned by the same company, worldwide.

- [Shopify](/demand/global-en/companies/shopify): Owns 5 tracked brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Shopify Subscriptions?

Shopify Subscriptions is owned by Shopify. Brandwave also tracks Shopify, Shopify Collabs, Shopify Payments and Shopify Shipping, owned by the same company, worldwide.

## Cite this page

Brandwave. "Shopify Subscriptions: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/shopify-subscriptions

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/shopify-subscriptions. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
