---
title: "Sherpa: search popularity worldwide"
description: "An American maker of pet carriers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/sherpa-pet"
publisher: "Brandwave"
---

# Sherpa: search popularity worldwide

An American maker of pet carriers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Sherpa
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among cat carrier brands**: 4.9%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Cat carrier brands | 5 | 4.9% | 1.9K |

- [Cat carrier brands](/demand/global-en/categories/cat-carrier-brands)

## Top cat carrier brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Sherpa appeared in all five answers. Sherpa is the second most recommended of the five.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Sleepypod | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Sherpa | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Petmate | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Pet Gear | 4th | 0 of 3 | 1 of 2 | 1 of 5 |
| Catit | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about cat carrier brands

- Asked ChatGPT "Which cat carrier brand should I buy?": 1. Petmate, 2. Sherpa, 3. Sleepypod
- Asked ChatGPT "What are the best cat carrier brands?": 1. Sleepypod, 2. Sherpa, 3. Petmate
- Asked ChatGPT "What's the best cat carrier brand for safe travel?": 1. Sleepypod, 2. Sherpa, 3. Petmate
- Searched Google, AI Overview "best cat carrier": 1. Sleepypod, 2. Pet Gear, 3. Sherpa
- Searched Google, AI Overview "cat carrier for travel": 1. Sleepypod, 2. Sherpa

Not named in any answer: Catit.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How has branded search demand for Sherpa changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Sherpa worldwide fell from 3.6K to 1.9K.
- Across the 12 months ending September 2026, Sherpa’s share of searches among cat carrier brands worldwide decreased from 8.5% to 4.9%.
- Across the 12 months ending September 2026, Sherpa’s share of searches among cat carrier brands worldwide peaked at 15.1% in June 2026 and was lowest at 4.9% in July 2026.
- Across the 12 months ending September 2026, Sherpa fell from 4th to 5th among cat carrier brands worldwide.

## How did search popularity change for cat carrier brands worldwide in September 2026?

- In September 2026, Catit gained share of searches among cat carrier brands worldwide, from 54.5% to 56.9%.
- In September 2026, Petmate gained share of searches among cat carrier brands worldwide, from 16.2% to 16.9%.
- In September 2026, Sleepypod lost share of searches among cat carrier brands worldwide, from 16.2% to 13.8%.
- In September 2026, Sherpa lost share of searches among cat carrier brands worldwide, from 5.9% to 4.9%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Cat carrier brands | 3.6K | 8.5% | 4 |
| Nov 2025 | Cat carrier brands | 2.9K | 7.1% | 4 |
| Dec 2025 | Cat carrier brands | 5.4K | 11.2% | 3 |
| Jan 2026 | Cat carrier brands | 6.6K | 13.4% | 3 |
| Feb 2026 | Cat carrier brands | 4.4K | 10.5% | 3 |
| Mar 2026 | Cat carrier brands | 2.9K | 7% | 5 |
| Apr 2026 | Cat carrier brands | 2.4K | 6% | 5 |
| May 2026 | Cat carrier brands | 5.4K | 12.5% | 3 |
| Jun 2026 | Cat carrier brands | 6.6K | 15.1% | 3 |
| Jul 2026 | Cat carrier brands | 1.9K | 4.9% | 5 |
| Aug 2026 | Cat carrier brands | 2.4K | 5.9% | 5 |
| Sep 2026 | Cat carrier brands | 1.9K | 4.9% | 5 |

## How are Sherpa’s branded searches counted?

Brandwave collects information about searches that people make online using Sherpa’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “sherpa pet carrier”

## Which cat carrier brands compete with Sherpa?

- [Catit](/demand/global-en/brands/catit): Head-to-head: /demand/global-en/compare/catit-vs-sherpa-pet
- [Petmate](/demand/global-en/brands/petmate): Head-to-head: /demand/global-en/compare/petmate-vs-sherpa-pet
- [Sleepypod](/demand/global-en/brands/sleepypod): Head-to-head: /demand/global-en/compare/sherpa-pet-vs-sleepypod
- [Pet Gear](/demand/global-en/brands/pet-gear): Head-to-head: /demand/global-en/compare/pet-gear-vs-sherpa-pet

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Sherpa: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/sherpa-pet

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/sherpa-pet. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
