---
title: "Serper: search popularity worldwide"
description: "Serper is an API for Google search results. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/serper"
publisher: "Brandwave"
---

# Serper: search popularity worldwide

Serper is an API for Google search results. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Serper
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among search API platforms**: 2.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Search API platforms | 9 | 2.4% | 12.5K |

- [Search API platforms](/demand/global-en/categories/search-api-platforms)

## Top search API platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Serper was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Serper is the fourth most recommended of the 11.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Tavily | 1st | 2 of 3 | 1 of 2 | 3 of 5 |
| SerpApi | 1st | 2 of 3 | 2 of 2 | 4 of 5 |
| Exa | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Serper | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Brave Search API | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Firecrawl | 6th | 1 of 3 | 2 of 2 | 3 of 5 |
| Algolia | 7th | 1 of 3 | 0 of 2 | 1 of 5 |
| Typesense | 8th | 1 of 3 | 0 of 2 | 1 of 5 |
| Meilisearch | 9th | 1 of 3 | 0 of 2 | 1 of 5 |
| Elastic | 10th | 0 of 3 | 1 of 2 | 1 of 5 |
| OpenSearch | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about search API platforms

- Asked ChatGPT "Which search API platform should I use?": 1. Tavily, 2. Exa, 3. Brave Search API, 4. SerpApi
- Asked ChatGPT "What are the best search API platforms?": 1. Tavily, 2. Exa, 3. Brave Search API, 4. SerpApi, 5. Serper, 6. Firecrawl
- Asked ChatGPT "What's the best search API platform for site search?": 1. Algolia, 2. Typesense, 3. Meilisearch
- Searched Google, AI Overview "search api platform": 1. Firecrawl, 2. SerpApi, 3. Serper, 4. Elastic
- Searched Google, AI Overview "best search api": 1. Serper, 2. SerpApi, 3. Brave Search API, 4. Exa, 5. Tavily, 6. Firecrawl

Not named in any answer: OpenSearch.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How has branded search demand for Serper changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Serper worldwide rose from 7K to 12.5K.
- Across the 12 months ending September 2026, Serper’s share of searches among search API platforms worldwide increased from 1.8% to 2.4%.
- Across the 12 months ending September 2026, Serper rose from 11th to 9th among search API platforms worldwide.

## How did search popularity change for search API platforms worldwide in September 2026?

- In September 2026, SerpApi gained share of searches among search API platforms worldwide, from 11.7% to 14.4%.
- In September 2026, OpenSearch gained share of searches among search API platforms worldwide, from 9.5% to 11.8%.
- In September 2026, Firecrawl lost share of searches among search API platforms worldwide, from 31.8% to 26.2%.
- Estimated monthly branded searches for Brave Search API worldwide rose 124.2% over 12 measured months, from 9.9K to 22.2K in September 2026.
- Estimated monthly branded searches for Tavily worldwide rose 122.2% over 12 measured months, from 49.5K to 110K in September 2026.
- Estimated monthly branded searches for Serper worldwide rose 78.6% over 12 measured months, from 7K to 12.5K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Search API platforms | 7K | 1.8% | 11 |
| Nov 2025 | Search API platforms | 7.3K | 2% | 11 |
| Dec 2025 | Search API platforms | 6.3K | 1.6% | 11 |
| Jan 2026 | Search API platforms | 7.8K | 1.6% | 11 |
| Feb 2026 | Search API platforms | 10.2K | 1.7% | 11 |
| Mar 2026 | Search API platforms | 14.3K | 2% | 11 |
| Apr 2026 | Search API platforms | 12.5K | 1.9% | 11 |
| May 2026 | Search API platforms | 11K | 1.9% | 10 |
| Jun 2026 | Search API platforms | 11.7K | 2% | 10 |
| Jul 2026 | Search API platforms | 12.5K | 2.4% | 9 |
| Aug 2026 | Search API platforms | 10.2K | 2% | 9 |
| Sep 2026 | Search API platforms | 12.5K | 2.4% | 9 |

## How are Serper’s branded searches counted?

Brandwave collects information about searches that people make online using Serper’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “serper api”
- “serper dev”

## Which search API platforms compete with Serper?

- [Firecrawl](/demand/global-en/brands/firecrawl)
- [Tavily](/demand/global-en/brands/tavily)
- [SerpApi](/demand/global-en/brands/serpapi)
- [OpenSearch](/demand/global-en/brands/opensearch)
- [Algolia](/demand/global-en/brands/algolia)
- [Brave Search API](/demand/global-en/brands/brave-search-api): Head-to-head: /demand/global-en/compare/brave-search-api-vs-serper
- [Exa](/demand/global-en/brands/exa): Head-to-head: /demand/global-en/compare/exa-vs-serper
- [Meilisearch](/demand/global-en/brands/meilisearch): Head-to-head: /demand/global-en/compare/meilisearch-vs-serper
- [Typesense](/demand/global-en/brands/typesense): Head-to-head: /demand/global-en/compare/serper-vs-typesense
- [Elastic](/demand/global-en/brands/elastic-search): Head-to-head: /demand/global-en/compare/elastic-search-vs-serper

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Serper: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/serper

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/serper. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
