---
title: "Selkirk: search popularity and Share of Search worldwide"
description: "Selkirk makes pickleball gear sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/selkirk"
publisher: "Brandwave"
---

# Selkirk: search popularity and Share of Search worldwide

Selkirk makes pickleball gear sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Selkirk
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among pickleball paddles**: 15.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Pickleball paddles | 4 | 15.7% | 8.1K |

- [Pickleball paddles](/demand/global-en/categories/pickleball-paddles)

## How has branded search demand for Selkirk changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Selkirk worldwide rose from 5.4K to 8.1K.
- Across the 11 months ending August 2026, Selkirk’s estimated Share of Search among pickleball paddles worldwide increased from 11.6% to 15.7%.
- Across the 11 months ending August 2026, Selkirk’s estimated Share of Search among pickleball paddles worldwide peaked at 18.5% in March 2026 and was lowest at 11.6% in October 2025.
- Across the 11 months ending August 2026, Selkirk rose from 5th to 4th among pickleball paddles worldwide.

## How did search popularity change for pickleball paddles worldwide in August 2026?

- In August 2026, Head gained estimated Share of Search among pickleball paddles worldwide, from 21.3% to 23.4%.
- In August 2026, Franklin gained estimated Share of Search among pickleball paddles worldwide, from 17.5% to 19.1%.
- In August 2026, Engage gained estimated Share of Search among pickleball paddles worldwide, from 7.8% to 8.5%.
- In August 2026, Paddletek gained estimated Share of Search among pickleball paddles worldwide, from 4.1% to 4.6%.
- In August 2026, JOOLA lost estimated Share of Search among pickleball paddles worldwide, from 31.9% to 28.6%.
- In August 2026, Selkirk lost estimated Share of Search among pickleball paddles worldwide, from 17.5% to 15.7%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Pickleball paddles | 5.4K | 11.6% | 5 |
| Nov 2025 | Pickleball paddles | 6.6K | 12.1% | 4 |
| Dec 2025 | Pickleball paddles | 8.1K | 15.5% | 4 |
| Jan 2026 | Pickleball paddles | 9.9K | 17.6% | 4 |
| Feb 2026 | Pickleball paddles | 8.1K | 17.5% | 4 |
| Mar 2026 | Pickleball paddles | 9.9K | 18.5% | 4 |
| Apr 2026 | Pickleball paddles | 9.9K | 17.5% | 4 |
| May 2026 | Pickleball paddles | 9.9K | 18.2% | 4 |
| Jun 2026 | Pickleball paddles | 6.6K | 14.4% | 4 |
| Jul 2026 | Pickleball paddles | 8.1K | 17.5% | 4 |
| Aug 2026 | Pickleball paddles | 8.1K | 15.7% | 4 |
| Sep 2026 | Pickleball paddles | — | — | — |

## How is Selkirk measured?

Brandwave collects information about searches that people make online using Selkirk’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “selkirk pickleball”

## Which pickleball paddles compete with Selkirk?

- [JOOLA](/demand/global-en/brands/joola): Head-to-head: /demand/global-en/compare/joola-vs-selkirk
- [Head](/demand/global-en/brands/head): Head-to-head: /demand/global-en/compare/head-vs-selkirk
- [Franklin](/demand/global-en/brands/franklin): Head-to-head: /demand/global-en/compare/franklin-vs-selkirk
- [Engage](/demand/global-en/brands/engage): Head-to-head: /demand/global-en/compare/engage-vs-selkirk
- [Paddletek](/demand/global-en/brands/paddletek): Head-to-head: /demand/global-en/compare/paddletek-vs-selkirk

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Selkirk: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/selkirk

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/selkirk. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.