---
title: "Salesforce: search popularity and Share of Search worldwide"
description: "A cloud CRM platform with Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud, Data Cloud, and Agentforce. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/salesforce"
publisher: "Brandwave"
---

# Salesforce: search popularity and Share of Search worldwide

A cloud CRM platform with Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud, Data Cloud, and Agentforce. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Salesforce
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among CRM platforms**: 51.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| CRM platforms | 1 | 51.3% | 2.6M |

- [CRM platforms](/demand/global-en/categories/crm-platforms)

## How has branded search demand for Salesforce changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Salesforce worldwide held steady at 2.6M.
- Across the 11 months ending August 2026, Salesforce’s estimated Share of Search among CRM platforms worldwide increased from 47.3% to 51.3%.
- Across the 11 months ending August 2026, Salesforce’s estimated Share of Search among CRM platforms worldwide peaked at 52.7% in February 2026 and was lowest at 46.5% in November 2025.

## How did search popularity change for CRM platforms worldwide in August 2026?

- In August 2026, HubSpot gained estimated Share of Search among CRM platforms worldwide, from 27.8% to 29.3%.
- In August 2026, Pipedrive lost estimated Share of Search among CRM platforms worldwide, from 6.2% to 5.2%.
- Zoho CRM’s estimated Share of Search among CRM platforms worldwide has gained ground for 3 months in a row, from 8.7% to 10.4% in August 2026.
- Estimated monthly branded searches for Attio worldwide rose 74.2% over 11 measured months, from 51K to 88.9K in August 2026.
- Estimated monthly branded searches for Close worldwide rose 13.3% over 11 measured months, from 19.6K to 22.2K in August 2026.
- Estimated monthly branded searches for monday CRM worldwide fell 45.1% over 11 measured months, from 43.5K to 23.9K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | CRM platforms | 2.6M | 47.3% | 1 |
| Nov 2025 | CRM platforms | 2.2M | 46.5% | 1 |
| Dec 2025 | CRM platforms | 2.2M | 51.2% | 1 |
| Jan 2026 | CRM platforms | 2.6M | 48.1% | 1 |
| Feb 2026 | CRM platforms | 2.8M | 52.7% | 1 |
| Mar 2026 | CRM platforms | 2.8M | 48.9% | 1 |
| Apr 2026 | CRM platforms | 2.7M | 48.9% | 1 |
| May 2026 | CRM platforms | 2.7M | 52.7% | 1 |
| Jun 2026 | CRM platforms | 2.8M | 49.6% | 1 |
| Jul 2026 | CRM platforms | 2.7M | 51.5% | 1 |
| Aug 2026 | CRM platforms | 2.6M | 51.3% | 1 |
| Sep 2026 | CRM platforms | — | — | — |

## How is Salesforce measured?

Brandwave collects information about searches that people make online using Salesforce’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “agentforce”
- “app salesforce”
- “commerce cloud”
- “crm analytics salesforce”
- “data cloud salesforce”
- “experience cloud”
- “experience cloud salesforce”
- “marketing cloud”
- “marketing cloud account engagement”
- “sales cloud”
- “sales cloud pricing salesforce”
- “sales cloud salesforce”
- “salesforce”
- “salesforce agentforce”
- “salesforce app”
- “salesforce automation crm”
- “salesforce cloud”
- “salesforce com”
- “salesforce commerce cloud”
- “salesforce cost”
- “salesforce cpq”
- “salesforce crm”
- “salesforce crm analytics”
- “salesforce crm company”
- “salesforce crm free”
- “salesforce crm management”
- “salesforce crm platform”
- “salesforce crm pricing”
- “salesforce crm software”
- “salesforce crm system”
- “salesforce crm tool”
- “salesforce customer 360”
- “salesforce customer management”
- “salesforce customer relationship”
- “salesforce customer relationship management”
- “salesforce customer relationship management system”
- “salesforce data cloud”
- “salesforce demo”
- “salesforce einstein”
- “salesforce enterprise”
- “salesforce essentials”
- “salesforce experience cloud”
- “salesforce financial services cloud”
- “salesforce for crm”
- “salesforce for small business”
- “salesforce for small companies”
- “salesforce free trial”
- “salesforce health cloud”
- “salesforce lead management”
- “salesforce marketing cloud”
- “salesforce marketing cloud pricing”
- “salesforce mobile app”
- “salesforce nonprofit cloud”
- “salesforce pardot”
- “salesforce platform”
- “salesforce price”
- “salesforce pricing”
- “salesforce pricing sales cloud”
- “salesforce relationship management”
- “salesforce sales”
- “salesforce sales cloud”
- “salesforce sales cloud crm”
- “salesforce sales cloud pricing”
- “salesforce service”
- “salesforce service cloud”
- “salesforce service cloud pricing”
- “salesforce software”
- “salesforce starter”
- “salesforce.com”
- “salesforcecpq”
- “service cloud”

## Which CRM platforms compete with Salesforce?

- [HubSpot](/demand/global-en/brands/hubspot): Head-to-head: /demand/global-en/compare/hubspot-vs-salesforce
- [Zoho CRM](/demand/global-en/brands/zoho-crm): Head-to-head: /demand/global-en/compare/salesforce-vs-zoho-crm
- [Pipedrive](/demand/global-en/brands/pipedrive): Head-to-head: /demand/global-en/compare/pipedrive-vs-salesforce
- [Attio](/demand/global-en/brands/attio): Head-to-head: /demand/global-en/compare/attio-vs-salesforce
- [Microsoft Dynamics 365](/demand/global-en/brands/dynamics-365): Head-to-head: /demand/global-en/compare/dynamics-365-vs-salesforce
- [monday CRM](/demand/global-en/brands/monday-crm)
- [Close](/demand/global-en/brands/close-crm)
- [Freshsales](/demand/global-en/brands/freshsales)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Salesforce: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/salesforce

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/salesforce. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.