--- title: "Salesforce Personalization: search popularity worldwide" description: "Salesforce Personalization tailors web and app content to each visitor. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/salesforce-personalization" publisher: "Brandwave" --- # Salesforce Personalization: search popularity worldwide Salesforce Personalization tailors web and app content to each visitor. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Salesforce Personalization - **Owned by**: Salesforce - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among personalisation platforms**: 0.21% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Personalisation platforms | 8 | 0.21% | 720 | - [Personalisation platforms](/demand/global-en/categories/personalisation-platforms) ## Top personalisation platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Salesforce Personalization was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Salesforce Personalization is the sixth most recommended of the nine. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Optimizely | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Bloomreach | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Dynamic Yield | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Adobe Target | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Insider | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Salesforce Personalization | 6th | 3 of 3 | 0 of 2 | 3 of 5 | | Algolia | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Sitecore | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Coveo | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about personalisation platforms - Asked ChatGPT "Which personalisation platform should I use?": 1. Optimizely, 2. Bloomreach, 3. Dynamic Yield, 4. Salesforce Personalization, 5. Insider - Asked ChatGPT "What are the best personalisation platforms?": 1. Adobe Target, 2. Optimizely, 3. Dynamic Yield, 4. Bloomreach, 5. Insider, 6. Salesforce Personalization - Asked ChatGPT "What's the best personalisation platform for a retail team?": 1. Dynamic Yield, 2. Bloomreach, 3. Salesforce Personalization, 4. Optimizely - Searched Google, AI Overview "personalisation platform": 1. Adobe Target, 2. Insider, 3. Optimizely, 4. Bloomreach - Searched Google, AI Overview "website personalisation software": 1. Bloomreach Not named in any answer: Algolia, Sitecore and Coveo. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How has branded search demand for Salesforce Personalization changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Salesforce Personalization worldwide fell from 880 to 720. - Across the 12 months ending September 2026, Salesforce Personalization’s share of searches among personalisation platforms worldwide held steady, from 0.24% to 0.21%. ## How did search popularity change for personalisation platforms worldwide in September 2026? - In September 2026, Bloomreach overtook Sitecore to rank 3rd among personalisation platforms worldwide, with 5.2% of the searches. - In September 2026, Coveo gained share of searches among personalisation platforms worldwide, from 2.9% to 4.3%. - In September 2026, Optimizely lost share of searches among personalisation platforms worldwide, from 72.7% to 71%. - Estimated monthly branded searches for Insider worldwide fell 56.4% over 12 measured months, from 390 to 170 in September 2026. - Estimated monthly branded searches for Adobe Target worldwide fell 45.5% over 12 measured months, from 6.6K to 3.6K in September 2026. - Estimated monthly branded searches for Dynamic Yield worldwide fell 33.2% over 12 measured months, from 6.7K to 4.4K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Personalisation platforms | 880 | 0.24% | 8 | | Nov 2025 | Personalisation platforms | 880 | 0.25% | 8 | | Dec 2025 | Personalisation platforms | 590 | 0.17% | 8 | | Jan 2026 | Personalisation platforms | 880 | 0.21% | 8 | | Feb 2026 | Personalisation platforms | 880 | 0.25% | 8 | | Mar 2026 | Personalisation platforms | 880 | 0.24% | 8 | | Apr 2026 | Personalisation platforms | 720 | 0.2% | 8 | | May 2026 | Personalisation platforms | 720 | 0.21% | 8 | | Jun 2026 | Personalisation platforms | 720 | 0.21% | 8 | | Jul 2026 | Personalisation platforms | 720 | 0.21% | 8 | | Aug 2026 | Personalisation platforms | 720 | 0.21% | 8 | | Sep 2026 | Personalisation platforms | 720 | 0.21% | 8 | ## How are Salesforce Personalization’s branded searches counted? Brandwave collects information about searches that people make online using Salesforce Personalization’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “salesforce personalization” ## Which personalisation platforms compete with Salesforce Personalization? - [Optimizely](/demand/global-en/brands/optimizely) - [Algolia](/demand/global-en/brands/algolia) - [Bloomreach](/demand/global-en/brands/bloomreach) - [Sitecore](/demand/global-en/brands/sitecore): Head-to-head: /demand/global-en/compare/salesforce-personalization-vs-sitecore - [Coveo](/demand/global-en/brands/coveo): Head-to-head: /demand/global-en/compare/coveo-vs-salesforce-personalization - [Dynamic Yield](/demand/global-en/brands/dynamic-yield): Head-to-head: /demand/global-en/compare/dynamic-yield-vs-salesforce-personalization - [Adobe Target](/demand/global-en/brands/adobe-target): Head-to-head: /demand/global-en/compare/adobe-target-vs-salesforce-personalization - [Insider](/demand/global-en/brands/insider): Head-to-head: /demand/global-en/compare/insider-vs-salesforce-personalization ## Who owns Salesforce Personalization? Salesforce Personalization is owned by Salesforce. Brandwave also tracks Salesforce, Heroku, Salesforce Nonprofit Cloud, Salesforce PRM, Salesforce Revenue Cloud, Salesforce Revenue Intelligence and Salesforce Spiff, owned by the same company, worldwide. - [Salesforce](/demand/global-en/companies/salesforce): Owns 9 tracked brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns Salesforce Personalization? Salesforce Personalization is owned by Salesforce. Brandwave also tracks Salesforce, Heroku, Salesforce Nonprofit Cloud, Salesforce PRM, Salesforce Revenue Cloud, Salesforce Revenue Intelligence and Salesforce Spiff, owned by the same company, worldwide. ## Cite this page Brandwave. "Salesforce Personalization: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/salesforce-personalization This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/salesforce-personalization. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.