---
title: "Sakura: search popularity worldwide"
description: "A Japanese maker of pens, markers and art supplies. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/sakura-color"
publisher: "Brandwave"
---

# Sakura: search popularity worldwide

A Japanese maker of pens, markers and art supplies. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Sakura
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among art supply brands**: 3.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Art supply brands | 10 | 3.6% | 48.4K |

- [Art supply brands](/demand/global-en/categories/art-supply-brands)

## Top art supply brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Sakura was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Sakura is the ninth most recommended of the 15.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Faber-Castell | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Prismacolor | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Winsor & Newton | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Caran d’Ache | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Liquitex | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Daniel Smith | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| Staedtler | 7th | 2 of 3 | 0 of 2 | 2 of 5 |
| Copic | 8th | 1 of 3 | 1 of 2 | 2 of 5 |
| Sakura | 9th | 2 of 3 | 0 of 2 | 2 of 5 |
| Ohuhu | 10th | 1 of 3 | 1 of 2 | 2 of 5 |
| Crayola | 11th | 1 of 3 | 1 of 2 | 2 of 5 |
| Derwent | 12th | 1 of 3 | 0 of 2 | 1 of 5 |
| Arteza | 13th | 1 of 3 | 0 of 2 | 1 of 5 |
| Posca | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Pentel | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about art supply brands

- Asked ChatGPT "Which art supply brand should I buy?": 1. Prismacolor, 2. Winsor & Newton, 3. Liquitex, 4. Faber-Castell
- Asked ChatGPT "What are the best art supply brands?": 1. Winsor & Newton, 2. Faber-Castell, 3. Caran d’Ache, 4. Liquitex, 5. Prismacolor, 6. Daniel Smith, 7. Copic, 8. Ohuhu, 9. Sakura, 10. Staedtler, 11. Arteza, 12. Crayola
- Asked ChatGPT "What's the best art supply brand for everyday drawing?": 1. Faber-Castell, 2. Staedtler, 3. Prismacolor, 4. Sakura, 5. Derwent
- Searched Google, AI Overview "art supply brands": 1. Faber-Castell, 2. Winsor & Newton, 3. Prismacolor, 4. Caran d’Ache, 5. Daniel Smith, 6. Copic, 7. Crayola, 8. Ohuhu
- Searched Google, AI Overview "best art supplies": 1. Faber-Castell, 2. Prismacolor, 3. Caran d’Ache, 4. Liquitex

Not named in any answer: Posca and Pentel.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How has branded search demand for Sakura changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Sakura worldwide rose from 33.5K to 48.4K.
- Across the 12 months ending September 2026, Sakura’s share of searches among art supply brands worldwide increased from 2.4% to 3.6%.
- Across the 12 months ending September 2026, Sakura’s share of searches among art supply brands worldwide peaked at 4.6% in August 2026 and was lowest at 2.3% in November 2025.
- Across the 12 months ending September 2026, Sakura rose from 11th to 10th among art supply brands worldwide.

## How did search popularity change for art supply brands worldwide in September 2026?

- In September 2026, Ohuhu gained share of searches among art supply brands worldwide, from 9.1% to 12.4%.
- In September 2026, Caran d’Ache gained share of searches among art supply brands worldwide, from 7.4% to 8.3%.
- In September 2026, Posca gained share of searches among art supply brands worldwide, from 7.4% to 8.3%.
- In September 2026, Staedtler gained share of searches among art supply brands worldwide, from 5% to 5.6%.
- In September 2026, Faber-Castell lost share of searches among art supply brands worldwide, from 30.4% to 27.7%.
- In September 2026, Prismacolor lost share of searches among art supply brands worldwide, from 7.4% to 5.6%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Art supply brands | 33.5K | 2.4% | 11 |
| Nov 2025 | Art supply brands | 34.7K | 2.3% | 11 |
| Dec 2025 | Art supply brands | 48.7K | 3.1% | 10 |
| Jan 2026 | Art supply brands | 41K | 2.9% | 10 |
| Feb 2026 | Art supply brands | 39.8K | 3.2% | 10 |
| Mar 2026 | Art supply brands | 39.8K | 3.2% | 10 |
| Apr 2026 | Art supply brands | 39.5K | 3.3% | 10 |
| May 2026 | Art supply brands | 39.8K | 3.3% | 10 |
| Jun 2026 | Art supply brands | 47.2K | 4.2% | 10 |
| Jul 2026 | Art supply brands | 56.2K | 4.6% | 8 |
| Aug 2026 | Art supply brands | 68.4K | 4.6% | 8 |
| Sep 2026 | Art supply brands | 48.4K | 3.6% | 10 |

## How are Sakura’s branded searches counted?

Brandwave collects information about searches that people make online using Sakura’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “sakura koi”
- “sakura pens”
- “sakura pigma”

## Which art supply brands compete with Sakura?

- [Faber-Castell](/demand/global-en/brands/faber-castell)
- [Crayola](/demand/global-en/brands/crayola)
- [Ohuhu](/demand/global-en/brands/ohuhu)
- [Caran d’Ache](/demand/global-en/brands/caran-d-ache)
- [Posca](/demand/global-en/brands/posca)
- [Prismacolor](/demand/global-en/brands/prismacolor)
- [Staedtler](/demand/global-en/brands/staedtler): Head-to-head: /demand/global-en/compare/sakura-color-vs-staedtler
- [Pentel](/demand/global-en/brands/pentel): Head-to-head: /demand/global-en/compare/pentel-vs-sakura-color
- [Winsor & Newton](/demand/global-en/brands/winsor-and-newton): Head-to-head: /demand/global-en/compare/sakura-color-vs-winsor-and-newton
- [Copic](/demand/global-en/brands/copic): Head-to-head: /demand/global-en/compare/copic-vs-sakura-color
- [Derwent](/demand/global-en/brands/derwent): Head-to-head: /demand/global-en/compare/derwent-vs-sakura-color
- [Liquitex](/demand/global-en/brands/liquitex)
- [Daniel Smith](/demand/global-en/brands/daniel-smith)
- [Arteza](/demand/global-en/brands/arteza)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Sakura: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/sakura-color

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/sakura-color. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.