---
title: "How popular is Roll20? Searches and AI answers worldwide"
description: "Roll20 is a virtual tabletop for playing roleplaying games online. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/roll20"
publisher: "Brandwave"
---

# How popular is Roll20? Searches and AI answers worldwide

Roll20 is a virtual tabletop for playing roleplaying games online. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Roll20
- **Market**: Global
- **Measured month**: Oct 2026
- **Share of Search among virtual tabletop platforms**: 67.4%

## Where does Roll20 compete?

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Virtual tabletop platforms | 1 | 67.4% | 368K |

- [Virtual tabletop platforms](/demand/global-en/categories/virtual-tabletop-platforms)

## Top virtual tabletop platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Roll20 appeared in all five answers. Roll20 is the most recommended of the eight.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Roll20 | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Foundry VTT | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Owlbear Rodeo | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Fantasy Grounds | 4th | 3 of 3 | 2 of 2 | 5 of 5 |
| Tabletop Simulator | 5th | 0 of 3 | 2 of 2 | 2 of 5 |
| Shard Tabletop | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| Alchemy RPG | 7th | 1 of 3 | 0 of 2 | 1 of 5 |
| TaleSpire | 8th | 0 of 3 | 1 of 2 | 1 of 5 |

## Every AI answer about virtual tabletop platforms

- Asked ChatGPT "What's the best virtual tabletop for running D&D online?": 1. Foundry VTT, 2. Roll20, 3. Owlbear Rodeo, 4. Fantasy Grounds
- Asked ChatGPT "Which virtual tabletop should my roleplaying group use?": 1. Foundry VTT, 2. Roll20, 3. Owlbear Rodeo, 4. Fantasy Grounds, 5. Alchemy RPG
- Asked ChatGPT "What platforms can I use to play D&D online with friends?": 1. Roll20, 2. Owlbear Rodeo, 3. Foundry VTT, 4. Fantasy Grounds
- Searched Google, AI Overview "virtual tabletop": 1. Roll20, 2. Foundry VTT, 3. Fantasy Grounds, 4. Shard Tabletop, 5. Tabletop Simulator
- Searched Google, AI Overview "best virtual tabletop": 1. Foundry VTT, 2. Roll20, 3. Fantasy Grounds, 4. Owlbear Rodeo, 5. Tabletop Simulator, 6. TaleSpire

Brands are listed in the order each answer named them. The answers were collected in the United States on October 27, 2026.

## How has branded search demand for Roll20 changed worldwide over the last 12 months?

- Across the 12 months ending October 2026, estimated monthly branded searches for Roll20 worldwide fell from 450K to 368K.
- Across the 12 months ending October 2026, Roll20’s share of searches among virtual tabletop platforms worldwide increased from 65.6% to 67.4%.
- Across the 12 months ending October 2026, Roll20’s share of searches among virtual tabletop platforms worldwide peaked at 68.7% in April 2026 and was lowest at 65.2% in June 2026.

## How did search popularity change for virtual tabletop platforms worldwide in October 2026?

- In October 2026, Roll20 gained share of searches among virtual tabletop platforms worldwide, from 66.3% to 67.4%.
- In October 2026, Foundry VTT lost share of searches among virtual tabletop platforms worldwide, from 8.9% to 7.4%.
- In October 2026, Owlbear Rodeo rose from 4th to 3rd among virtual tabletop platforms worldwide.
- Estimated monthly branded searches for Fantasy Grounds worldwide fell 70.3% over 12 measured months, from 22.2K to 6.6K in October 2026.
- Estimated monthly branded searches for TaleSpire worldwide fell 45.3% over 12 measured months, from 14.8K to 8.1K in October 2026.
- Estimated monthly branded searches for Tabletop Simulator worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in October 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Nov 2025 | Virtual tabletop platforms | 450K | 65.6% | 1 |
| Dec 2025 | Virtual tabletop platforms | 450K | 65.3% | 1 |
| Jan 2026 | Virtual tabletop platforms | 550K | 65.3% | 1 |
| Feb 2026 | Virtual tabletop platforms | 450K | 67.2% | 1 |
| Mar 2026 | Virtual tabletop platforms | 450K | 67.2% | 1 |
| Apr 2026 | Virtual tabletop platforms | 450K | 68.7% | 1 |
| May 2026 | Virtual tabletop platforms | 450K | 68.7% | 1 |
| Jun 2026 | Virtual tabletop platforms | 450K | 65.2% | 1 |
| Jul 2026 | Virtual tabletop platforms | 450K | 67.5% | 1 |
| Aug 2026 | Virtual tabletop platforms | 450K | 67.9% | 1 |
| Sep 2026 | Virtual tabletop platforms | 368K | 66.3% | 1 |
| Oct 2026 | Virtual tabletop platforms | 368K | 67.4% | 1 |

## How are Roll20’s branded searches counted?

Brandwave collects information about searches that people make online using Roll20’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “roll20”

## Which virtual tabletop platforms compete with Roll20?

- [Tabletop Simulator](/demand/global-en/brands/tabletop-simulator): Head-to-head: /demand/global-en/compare/roll20-vs-tabletop-simulator
- [Owlbear Rodeo](/demand/global-en/brands/owlbear-rodeo): Head-to-head: /demand/global-en/compare/owlbear-rodeo-vs-roll20
- [Foundry VTT](/demand/global-en/brands/foundry-vtt): Head-to-head: /demand/global-en/compare/foundry-vtt-vs-roll20
- [TaleSpire](/demand/global-en/brands/talespire): Head-to-head: /demand/global-en/compare/roll20-vs-talespire
- [Alchemy RPG](/demand/global-en/brands/alchemy-rpg): Head-to-head: /demand/global-en/compare/alchemy-rpg-vs-roll20
- [Fantasy Grounds](/demand/global-en/brands/fantasy-grounds)
- [Shard Tabletop](/demand/global-en/brands/shard-tabletop)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "How popular is Roll20? Searches and AI answers worldwide". https://gobrandwave.com/demand/global-en/brands/roll20

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/roll20. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
