---
title: "Reebok: search popularity and Share of Search worldwide"
description: "Reebok is a sneaker brand sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/reebok"
publisher: "Brandwave"
---

# Reebok: search popularity and Share of Search worldwide

Reebok is a sneaker brand sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Reebok
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among trainers**: 2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Trainers | 6 | 2% | 1.5M |
| Sneaker brands | 5 | 2.3% | 1.5M |
| Gym bags | 6 | 2.6% | 1.5M |
| Gym shoes | 4 | 3.3% | 1.5M |

- [Trainers](/demand/global-en/categories/trainers)
- [Sneaker brands](/demand/global-en/categories/sneaker-brands)
- [Gym bags](/demand/global-en/categories/gym-bags)
- [Gym shoes](/demand/global-en/categories/gym-shoes)

## How has branded search demand for Reebok changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Reebok worldwide fell from 1.8M to 1.5M.
- Across the 11 months ending August 2026, Reebok’s estimated Share of Search among trainers worldwide decreased from 2.7% to 2%.
- Across the 11 months ending August 2026, Reebok’s estimated Share of Search among sneaker brands worldwide decreased from 3.1% to 2.3%.
- Across the 11 months ending August 2026, Reebok’s estimated Share of Search among gym bags worldwide decreased from 3.4% to 2.6%.
- Across the 11 months ending August 2026, Reebok’s estimated Share of Search among gym bags worldwide peaked at 3.4% in October 2025 and was lowest at 2.4% in May 2026.
- Across the 11 months ending August 2026, Reebok’s estimated Share of Search among gym shoes worldwide decreased from 4.2% to 3.3%.

## How did search popularity change for trainers worldwide in August 2026?

- In August 2026, New Balance gained estimated Share of Search among trainers worldwide, from 16.1% to 18.2%.
- In August 2026, Puma gained estimated Share of Search among trainers worldwide, from 10.8% to 12.2%.
- In August 2026, ASICS gained estimated Share of Search among trainers worldwide, from 11.8% to 13.1%.
- In August 2026, Adidas lost estimated Share of Search among trainers worldwide, from 29.6% to 27.3%.
- In August 2026, Nike lost estimated Share of Search among trainers worldwide, from 29.6% to 27.3%.
- Estimated monthly branded searches for Reebok worldwide fell 18% over 11 measured months, from 1.8M to 1.5M in August 2026.

## How did search popularity change for sneaker brands worldwide in August 2026?

- In August 2026, New Balance gained estimated Share of Search among sneaker brands worldwide, from 18.2% to 20.9%.
- In August 2026, Puma gained estimated Share of Search among sneaker brands worldwide, from 12.3% to 14.1%.
- In August 2026, Adidas lost estimated Share of Search among sneaker brands worldwide, from 33.5% to 31.4%.
- In August 2026, Nike lost estimated Share of Search among sneaker brands worldwide, from 33.5% to 31.4%.
- Estimated monthly branded searches for Reebok worldwide fell 18% over 11 measured months, from 1.8M to 1.5M in August 2026.

## How did search popularity change for gym bags worldwide in August 2026?

- In August 2026, Puma gained estimated Share of Search among gym bags worldwide, from 13.2% to 15.7%.
- In August 2026, Adidas lost estimated Share of Search among gym bags worldwide, from 36.1% to 35.1%.
- In August 2026, Nike lost estimated Share of Search among gym bags worldwide, from 36.1% to 35.1%.
- Estimated monthly branded searches for Under Armour worldwide fell 18.1% over 11 measured months, from 4.1M to 3.4M in August 2026.
- Estimated monthly branded searches for Reebok worldwide fell 18% over 11 measured months, from 1.8M to 1.5M in August 2026.

## How did search popularity change for gym shoes worldwide in August 2026?

- Estimated monthly branded searches for Adidas worldwide rose 22.9% over 11 measured months, from 16.6M to 20.4M in August 2026.
- Estimated monthly branded searches for Inov-8 worldwide fell 18.3% over 11 measured months, from 40.5K to 33.1K in August 2026.
- Estimated monthly branded searches for Under Armour worldwide fell 18.1% over 11 measured months, from 4.1M to 3.4M in August 2026.
- Estimated monthly branded searches for Reebok worldwide fell 18% over 11 measured months, from 1.8M to 1.5M in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Trainers | 1.8M | 2.7% | 6 |
| Nov 2025 | Trainers | 2.2M | 2.5% | 6 |
| Dec 2025 | Trainers | 1.8M | 2.4% | 6 |
| Jan 2026 | Trainers | 1.8M | 2.6% | 6 |
| Feb 2026 | Trainers | 1.5M | 2.4% | 6 |
| Mar 2026 | Trainers | 1.8M | 2.3% | 6 |
| Apr 2026 | Trainers | 1.5M | 2.2% | 6 |
| May 2026 | Trainers | 1.5M | 2% | 6 |
| Jun 2026 | Trainers | 1.5M | 2.2% | 6 |
| Jul 2026 | Trainers | 1.5M | 2.2% | 6 |
| Aug 2026 | Trainers | 1.5M | 2% | 6 |
| Sep 2026 | Trainers | — | — | — |
| Oct 2025 | Sneaker brands | 1.8M | 3.1% | 5 |
| Nov 2025 | Sneaker brands | 2.2M | 2.7% | 5 |
| Dec 2025 | Sneaker brands | 1.8M | 2.7% | 5 |
| Jan 2026 | Sneaker brands | 1.8M | 3% | 5 |
| Feb 2026 | Sneaker brands | 1.5M | 2.6% | 5 |
| Mar 2026 | Sneaker brands | 1.8M | 2.6% | 5 |
| Apr 2026 | Sneaker brands | 1.5M | 2.4% | 5 |
| May 2026 | Sneaker brands | 1.5M | 2.2% | 5 |
| Jun 2026 | Sneaker brands | 1.5M | 2.5% | 5 |
| Jul 2026 | Sneaker brands | 1.5M | 2.5% | 5 |
| Aug 2026 | Sneaker brands | 1.5M | 2.3% | 5 |
| Sep 2026 | Sneaker brands | — | — | — |
| Oct 2025 | Gym bags | 1.8M | 3.4% | 6 |
| Nov 2025 | Gym bags | 2.2M | 2.8% | 6 |
| Dec 2025 | Gym bags | 1.8M | 2.8% | 6 |
| Jan 2026 | Gym bags | 1.8M | 3.1% | 6 |
| Feb 2026 | Gym bags | 1.5M | 2.8% | 6 |
| Mar 2026 | Gym bags | 1.8M | 2.8% | 6 |
| Apr 2026 | Gym bags | 1.5M | 2.7% | 6 |
| May 2026 | Gym bags | 1.5M | 2.4% | 6 |
| Jun 2026 | Gym bags | 1.5M | 2.6% | 6 |
| Jul 2026 | Gym bags | 1.5M | 2.7% | 6 |
| Aug 2026 | Gym bags | 1.5M | 2.6% | 6 |
| Sep 2026 | Gym bags | — | — | — |
| Oct 2025 | Gym shoes | 1.8M | 4.2% | 4 |
| Nov 2025 | Gym shoes | 2.2M | 3.6% | 4 |
| Dec 2025 | Gym shoes | 1.8M | 3.5% | 4 |
| Jan 2026 | Gym shoes | 1.8M | 3.8% | 4 |
| Feb 2026 | Gym shoes | 1.5M | 3.6% | 4 |
| Mar 2026 | Gym shoes | 1.8M | 3.6% | 4 |
| Apr 2026 | Gym shoes | 1.5M | 3.6% | 4 |
| May 2026 | Gym shoes | 1.5M | 3.3% | 4 |
| Jun 2026 | Gym shoes | 1.5M | 3.3% | 4 |
| Jul 2026 | Gym shoes | 1.5M | 3.3% | 4 |
| Aug 2026 | Gym shoes | 1.5M | 3.3% | 4 |
| Sep 2026 | Gym shoes | — | — | — |

## How is Reebok measured?

Brandwave collects information about searches that people make online using Reebok’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “reebok”

## Which trainers compete with Reebok?

- [Adidas](/demand/global-en/brands/adidas): Head-to-head: /demand/global-en/compare/adidas-vs-reebok
- [Nike](/demand/global-en/brands/nike): Head-to-head: /demand/global-en/compare/nike-vs-reebok
- [New Balance](/demand/global-en/brands/new-balance): Head-to-head: /demand/global-en/compare/new-balance-vs-reebok
- [ASICS](/demand/global-en/brands/asics): Head-to-head: /demand/global-en/compare/asics-vs-reebok
- [Puma](/demand/global-en/brands/puma): Head-to-head: /demand/global-en/compare/puma-vs-reebok

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Reebok: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/reebok

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/reebok. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
