---
title: "Red Dragon: search popularity and Share of Search worldwide"
description: "Red Dragon is darts maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/red-dragon"
publisher: "Brandwave"
---

# Red Dragon: search popularity and Share of Search worldwide

Red Dragon is darts maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Red Dragon
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among darts sets**: 13.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Darts sets | 3 | 13.8% | 246K |

- [Darts sets](/demand/global-en/categories/darts-sets)

## How has branded search demand for Red Dragon changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Red Dragon worldwide fell from 368K to 246K.
- Across the 11 months ending August 2026, Red Dragon’s estimated Share of Search among darts sets worldwide decreased from 18.7% to 13.8%.
- Across the 11 months ending August 2026, Red Dragon’s estimated Share of Search among darts sets worldwide peaked at 18.7% in October 2025 and was lowest at 11.6% in June 2026.
- Across the 11 months ending August 2026, Red Dragon fell from 2nd to 3rd among darts sets worldwide.

## How did search popularity change for darts sets worldwide in August 2026?

- In August 2026, Unicorn gained estimated Share of Search among darts sets worldwide, from 63.7% to 68.6%.
- In August 2026, Harrows lost estimated Share of Search among darts sets worldwide, from 15.7% to 13.8%.
- In August 2026, Red Dragon lost estimated Share of Search among darts sets worldwide, from 15.7% to 13.8%.
- In August 2026, Target lost estimated Share of Search among darts sets worldwide, from 3.9% to 2.8%.
- Estimated monthly branded searches for Winmau worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Darts sets | 368K | 18.7% | 2 |
| Nov 2025 | Darts sets | 301K | 15.6% | 2 |
| Dec 2025 | Darts sets | 301K | 14.7% | 2 |
| Jan 2026 | Darts sets | 301K | 13.4% | 3 |
| Feb 2026 | Darts sets | 246K | 13.3% | 2 |
| Mar 2026 | Darts sets | 246K | 13.3% | 3 |
| Apr 2026 | Darts sets | 246K | 13.5% | 3 |
| May 2026 | Darts sets | 246K | 13.7% | 3 |
| Jun 2026 | Darts sets | 201K | 11.6% | 3 |
| Jul 2026 | Darts sets | 246K | 15.7% | 3 |
| Aug 2026 | Darts sets | 246K | 13.8% | 3 |
| Sep 2026 | Darts sets | — | — | — |

## How is Red Dragon measured?

Brandwave collects information about searches that people make online using Red Dragon’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “red dragon”

## Which darts sets compete with Red Dragon?

- [Unicorn](/demand/global-en/brands/unicorn): Head-to-head: /demand/global-en/compare/red-dragon-vs-unicorn
- [Harrows](/demand/global-en/brands/harrows): Head-to-head: /demand/global-en/compare/harrows-vs-red-dragon
- [Target](/demand/global-en/brands/target-darts): Head-to-head: /demand/global-en/compare/red-dragon-vs-target-darts
- [Winmau](/demand/global-en/brands/winmau): Head-to-head: /demand/global-en/compare/red-dragon-vs-winmau
- [Bull's](/demand/global-en/brands/bull-s): Head-to-head: /demand/global-en/compare/bull-s-vs-red-dragon

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Red Dragon: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/red-dragon

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/red-dragon. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.