---
title: "Recraft: search popularity worldwide"
description: "An AI design tool for logos, icons and illustrations. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/recraft"
publisher: "Brandwave"
---

# Recraft: search popularity worldwide

An AI design tool for logos, icons and illustrations. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Recraft
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among AI logo design tools**: 47.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| AI logo design tools | 1 | 47.1% | 201K |

- [AI logo design tools](/demand/global-en/categories/ai-logo-design-tools)

## Top AI logo design tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Recraft was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Recraft is the third most recommended of the eight.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Looka | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| LogoAI | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Recraft | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| LOGO.com | 4th | 0 of 3 | 2 of 2 | 2 of 5 |
| Brandmark | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Tailor Brands | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Designs.ai | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Logomaster.ai | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about AI logo design tools

- Asked ChatGPT "Which AI logo design tool should I use?": 1. Looka, 2. Brandmark
- Asked ChatGPT "What are the best AI logo design tools?": 1. Looka, 2. Recraft, 3. LogoAI, 4. Brandmark
- Asked ChatGPT "What's the best AI logo design tool for a logo?": 1. Looka, 2. Recraft, 3. LogoAI
- Searched Google, AI Overview "logo maker ai": 1. LogoAI, 2. LOGO.com
- Searched Google, AI Overview "logo design app": 1. Looka, 2. LOGO.com

Not named in any answer: Tailor Brands, Designs.ai and Logomaster.ai.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How has branded search demand for Recraft changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Recraft worldwide fell from 447K to 201K.
- Across the 12 months ending September 2026, Recraft’s share of searches among AI logo design tools worldwide decreased from 47.8% to 47.1%.
- Across the 12 months ending September 2026, Recraft’s share of searches among AI logo design tools worldwide peaked at 51.5% in May 2026 and was lowest at 42.7% in April 2026.

## How did search popularity change for AI logo design tools worldwide in September 2026?

- In September 2026, Tailor Brands gained share of searches among AI logo design tools worldwide, from 9.9% to 11.8%.
- In September 2026, Recraft lost share of searches among AI logo design tools worldwide, from 48.4% to 47.1%.
- Estimated monthly branded searches for Logomaster.ai worldwide fell 80.2% over 12 measured months, from 6.6K to 1.3K in September 2026.
- Estimated monthly branded searches for LogoAI worldwide fell 63.3% over 12 measured months, from 165K to 60.6K in September 2026.
- Estimated monthly branded searches for Brandmark worldwide fell 59.3% over 12 measured months, from 11.1K to 4.5K in September 2026.
- Estimated monthly branded searches for LOGO.com worldwide fell 55.4% over 12 measured months, from 14.8K to 6.6K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | AI logo design tools | 447K | 47.8% | 1 |
| Nov 2025 | AI logo design tools | 402K | 46.7% | 1 |
| Dec 2025 | AI logo design tools | 300K | 44.3% | 1 |
| Jan 2026 | AI logo design tools | 366K | 46.1% | 1 |
| Feb 2026 | AI logo design tools | 300K | 44.7% | 1 |
| Mar 2026 | AI logo design tools | 300K | 42.7% | 1 |
| Apr 2026 | AI logo design tools | 300K | 42.7% | 1 |
| May 2026 | AI logo design tools | 330K | 51.5% | 1 |
| Jun 2026 | AI logo design tools | 245K | 49% | 1 |
| Jul 2026 | AI logo design tools | 245K | 49.5% | 1 |
| Aug 2026 | AI logo design tools | 245K | 48.4% | 1 |
| Sep 2026 | AI logo design tools | 201K | 47.1% | 1 |

## How are Recraft’s branded searches counted?

Brandwave collects information about searches that people make online using Recraft’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “recraft”
- “recraft ai”

## Which AI logo design tools compete with Recraft?

- [Looka](/demand/global-en/brands/looka): Head-to-head: /demand/global-en/compare/looka-vs-recraft
- [LogoAI](/demand/global-en/brands/logoai): Head-to-head: /demand/global-en/compare/logoai-vs-recraft
- [Tailor Brands](/demand/global-en/brands/tailor-brands): Head-to-head: /demand/global-en/compare/recraft-vs-tailor-brands
- [Designs.ai](/demand/global-en/brands/designs-ai): Head-to-head: /demand/global-en/compare/designs-ai-vs-recraft
- [LOGO.com](/demand/global-en/brands/logo-com): Head-to-head: /demand/global-en/compare/logo-com-vs-recraft
- [Brandmark](/demand/global-en/brands/brandmark)
- [Logomaster.ai](/demand/global-en/brands/logomaster-ai)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Recraft: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/recraft

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/recraft. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
