---
title: "Record: search popularity and Share of Search worldwide"
description: "Record is vice maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/record"
publisher: "Brandwave"
---

# Record: search popularity and Share of Search worldwide

Record is vice maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Record
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among workbench vice brands**: 0.47%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Workbench vice brands | 6 | 0.47% | 1K |

- [Workbench vice brands](/demand/global-en/categories/workbench-vice-brands)

## How has branded search demand for Record changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Record worldwide fell from 1.3K to 1K.
- Across the 11 months ending August 2026, Record’s estimated Share of Search among workbench vice brands worldwide held steady, from 0.79% to 0.47%.

## How did search popularity change for workbench vice brands worldwide in August 2026?

- In August 2026, Draper gained estimated Share of Search among workbench vice brands worldwide, from 72.3% to 77.3%.
- In August 2026, Clarke lost estimated Share of Search among workbench vice brands worldwide, from 17.8% to 15.5%.
- In August 2026, Bessey lost estimated Share of Search among workbench vice brands worldwide, from 5.3% to 3.8%.
- In August 2026, Irwin lost estimated Share of Search among workbench vice brands worldwide, from 2.9% to 2.1%.
- Estimated monthly branded searches for Record worldwide fell 23.1% over 11 measured months, from 1.3K to 1K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Workbench vice brands | 1.3K | 0.79% | 6 |
| Nov 2025 | Workbench vice brands | 1.3K | 0.9% | 6 |
| Dec 2025 | Workbench vice brands | 1K | 0.78% | 6 |
| Jan 2026 | Workbench vice brands | 1K | 0.69% | 6 |
| Feb 2026 | Workbench vice brands | 1K | 0.47% | 6 |
| Mar 2026 | Workbench vice brands | 1K | 0.24% | 6 |
| Apr 2026 | Workbench vice brands | 1K | 0.53% | 6 |
| May 2026 | Workbench vice brands | 1K | 0.56% | 6 |
| Jun 2026 | Workbench vice brands | 880 | 0.35% | 6 |
| Jul 2026 | Workbench vice brands | 880 | 0.58% | 6 |
| Aug 2026 | Workbench vice brands | 1K | 0.47% | 6 |
| Sep 2026 | Workbench vice brands | — | — | — |

## How is Record measured?

Brandwave collects information about searches that people make online using Record’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “record vice”

## Which workbench vice brands compete with Record?

- [Draper](/demand/global-en/brands/draper): Head-to-head: /demand/global-en/compare/draper-vs-record
- [Clarke](/demand/global-en/brands/clarke): Head-to-head: /demand/global-en/compare/clarke-vs-record
- [Bessey](/demand/global-en/brands/bessey): Head-to-head: /demand/global-en/compare/bessey-vs-record
- [Irwin](/demand/global-en/brands/irwin): Head-to-head: /demand/global-en/compare/irwin-vs-record
- [Wilton](/demand/global-en/brands/wilton): Head-to-head: /demand/global-en/compare/record-vs-wilton

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Record: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/record

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/record. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.