---
title: "Raymond: search popularity worldwide"
description: "Raymond makes forklifts and warehouse trucks. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/raymond-forklifts"
publisher: "Brandwave"
---

# Raymond: search popularity worldwide

Raymond makes forklifts and warehouse trucks. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Raymond
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among high reach forklift brands**: 7.9%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| High reach forklift brands | 4 | 7.9% | 5.4K |
| Reach truck brands | 4 | 18.9% | 5.4K |

- [High reach forklift brands](/demand/global-en/categories/high-reach-forklift-brands)
- [Reach truck brands](/demand/global-en/categories/reach-truck-brands)

## Top high reach forklift brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Raymond was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Raymond is the third most recommended of the six.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Crown | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Toyota Material Handling | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Raymond | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Jungheinrich | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Hyster | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| Linde | 6th | 1 of 3 | 0 of 2 | 1 of 5 |

## Every AI answer about high reach forklift brands

- Asked ChatGPT "Which high reach forklift brand should I buy?": 1. Crown, 2. Raymond, 3. Toyota Material Handling
- Asked ChatGPT "What are the best high reach forklift brands?": 1. Crown, 2. Raymond, 3. Toyota Material Handling, 4. Jungheinrich
- Asked ChatGPT "What's the best high reach forklift brand for warehouse storage?": 1. Toyota Material Handling, 2. Crown, 3. Raymond, 4. Jungheinrich, 5. Linde
- Searched Google, AI Overview "warehouse forklift": named none of the brands we track
- Searched Google, AI Overview "electric reach truck": 1. Toyota Material Handling, 2. Crown, 3. Hyster

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How has branded search demand for Raymond changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Raymond worldwide fell from 6.6K to 5.4K.
- Across the 12 months ending September 2026, Raymond’s share of searches among high reach forklift brands worldwide decreased from 8.6% to 7.9%.
- Across the 12 months ending September 2026, Raymond’s share of searches among high reach forklift brands worldwide peaked at 8.6% in October 2025 and was lowest at 7% in April 2026.
- Across the 12 months ending September 2026, Raymond fell from 3rd to 4th among high reach forklift brands worldwide.
- Across the 12 months ending September 2026, Raymond’s share of searches among reach truck brands worldwide peaked at 19.6% in May 2026 and was lowest at 16.3% in January 2026.
- Across the 12 months ending September 2026, Raymond fell from 3rd to 4th among reach truck brands worldwide.

## How did search popularity change for high reach forklift brands worldwide in September 2026?

- Estimated monthly branded searches for Hyster worldwide fell 18.8% over 12 measured months, from 320 to 260 in September 2026.
- Estimated monthly branded searches for Crown worldwide fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.
- Estimated monthly branded searches for Raymond worldwide fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026.

## How did search popularity change for reach truck brands worldwide in September 2026?

- Estimated monthly branded searches for Doosan worldwide fell 50% over 12 measured months, from 40 to 20 in September 2026.
- Estimated monthly branded searches for Clark worldwide fell 33.3% over 12 measured months, from 8.1K to 5.4K in September 2026.
- Estimated monthly branded searches for Hyster worldwide fell 18.8% over 12 measured months, from 320 to 260 in September 2026.
- Estimated monthly branded searches for Crown worldwide fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.
- Estimated monthly branded searches for Raymond worldwide fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | High reach forklift brands | 6.6K | 8.6% | 3 |
| Nov 2025 | High reach forklift brands | 5.4K | 8% | 3 |
| Dec 2025 | High reach forklift brands | 4.4K | 7.5% | 4 |
| Jan 2026 | High reach forklift brands | 5.4K | 7.7% | 3 |
| Feb 2026 | High reach forklift brands | 5.4K | 8% | 3 |
| Mar 2026 | High reach forklift brands | 5.4K | 7.1% | 4 |
| Apr 2026 | High reach forklift brands | 5.4K | 7% | 4 |
| May 2026 | High reach forklift brands | 5.4K | 8% | 3 |
| Jun 2026 | High reach forklift brands | 5.4K | 7.6% | 4 |
| Jul 2026 | High reach forklift brands | 5.4K | 8.5% | 4 |
| Aug 2026 | High reach forklift brands | 5.4K | 7.9% | 4 |
| Sep 2026 | High reach forklift brands | 5.4K | 7.9% | 4 |
| Oct 2025 | Reach truck brands | 6.6K | 18.7% | 3 |
| Nov 2025 | Reach truck brands | 5.4K | 19.5% | 3 |
| Dec 2025 | Reach truck brands | 4.4K | 16.5% | 4 |
| Jan 2026 | Reach truck brands | 5.4K | 16.3% | 3 |
| Feb 2026 | Reach truck brands | 5.4K | 18.7% | 3 |
| Mar 2026 | Reach truck brands | 5.4K | 16.6% | 4 |
| Apr 2026 | Reach truck brands | 5.4K | 16.6% | 4 |
| May 2026 | Reach truck brands | 5.4K | 19.6% | 3 |
| Jun 2026 | Reach truck brands | 5.4K | 17.3% | 4 |
| Jul 2026 | Reach truck brands | 5.4K | 18.9% | 4 |
| Aug 2026 | Reach truck brands | 5.4K | 18.9% | 4 |
| Sep 2026 | Reach truck brands | 5.4K | 18.9% | 4 |

## How are Raymond’s branded searches counted?

Brandwave collects information about searches that people make online using Raymond’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “raymond forklift”

## Which high reach forklift brands compete with Raymond?

- [Toyota Material Handling](/demand/global-en/brands/toyota-material-handling): Head-to-head: /demand/global-en/compare/raymond-forklifts-vs-toyota-material-handling
- [Crown](/demand/global-en/brands/crown): Head-to-head: /demand/global-en/compare/crown-vs-raymond-forklifts
- [Jungheinrich](/demand/global-en/brands/jungheinrich): Head-to-head: /demand/global-en/compare/jungheinrich-vs-raymond-forklifts
- [Linde](/demand/global-en/brands/linde): Head-to-head: /demand/global-en/compare/linde-vs-raymond-forklifts
- [Hyster](/demand/global-en/brands/hyster): Head-to-head: /demand/global-en/compare/hyster-vs-raymond-forklifts

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Raymond: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/raymond-forklifts

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/raymond-forklifts. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
