---
title: "Quick-Step: search popularity and Share of Search worldwide"
description: "Quick-Step makes laminate and vinyl flooring. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/quick-step"
publisher: "Brandwave"
---

# Quick-Step: search popularity and Share of Search worldwide

Quick-Step makes laminate and vinyl flooring. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Quick-Step
- **Owned by**: Unilin (Mohawk Industries)
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among flooring**: 36.5%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Flooring | 1 | 36.5% | 74K |

- [Flooring](/demand/global-en/categories/flooring)

## How has branded search demand for Quick-Step changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Quick-Step worldwide fell from 90.5K to 74K.
- Across the 11 months ending August 2026, Quick-Step’s estimated Share of Search among flooring worldwide increased from 35.7% to 36.5%.
- Across the 11 months ending August 2026, Quick-Step’s estimated Share of Search among flooring worldwide peaked at 61% in December 2025 and was lowest at 30.3% in April 2026.

## How did search popularity change for flooring worldwide in August 2026?

- In August 2026, Quick-Step gained estimated Share of Search among flooring worldwide, from 35.7% to 36.5%.
- In August 2026, Tarkett gained estimated Share of Search among flooring worldwide, from 35.7% to 36.5%.
- In August 2026, Pergo lost estimated Share of Search among flooring worldwide, from 13.1% to 10.9%.
- Shaw’s estimated Share of Search among flooring worldwide has gained ground for 3 months in a row, from 9.2% to 10.9% in August 2026.
- Armstrong Flooring’s estimated Share of Search among flooring worldwide has gained ground for 3 months in a row, from 3.4% to 4% in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Flooring | 90.5K | 35.7% | 1 |
| Nov 2025 | Flooring | 90.5K | 37.3% | 1 |
| Dec 2025 | Flooring | 201K | 61% | 1 |
| Jan 2026 | Flooring | 90.5K | 35.6% | 1 |
| Feb 2026 | Flooring | 90.5K | 37.3% | 1 |
| Mar 2026 | Flooring | 90.5K | 35.7% | 1 |
| Apr 2026 | Flooring | 74K | 30.3% | 2 |
| May 2026 | Flooring | 74K | 30.7% | 1 |
| Jun 2026 | Flooring | 74K | 32.2% | 1 |
| Jul 2026 | Flooring | 74K | 35.7% | 1 |
| Aug 2026 | Flooring | 74K | 36.5% | 1 |
| Sep 2026 | Flooring | — | — | — |

## How is Quick-Step measured?

Brandwave collects information about searches that people make online using Quick-Step’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “quick-step”

## Which flooring compete with Quick-Step?

- [Tarkett](/demand/global-en/brands/tarkett): Head-to-head: /demand/global-en/compare/quick-step-vs-tarkett
- [Pergo](/demand/global-en/brands/pergo): Head-to-head: /demand/global-en/compare/pergo-vs-quick-step
- [Shaw](/demand/global-en/brands/shaw-flooring): Head-to-head: /demand/global-en/compare/quick-step-vs-shaw-flooring
- [Armstrong Flooring](/demand/global-en/brands/armstrong-flooring): Head-to-head: /demand/global-en/compare/armstrong-flooring-vs-quick-step
- [Kahrs](/demand/global-en/brands/kahrs): Head-to-head: /demand/global-en/compare/kahrs-vs-quick-step

## Who owns Quick-Step?

Quick-Step is owned by Unilin (Mohawk Industries). Brandwave does not track any other brands owned by Unilin (Mohawk Industries).

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Quick-Step?

Quick-Step is owned by Unilin (Mohawk Industries). Brandwave does not track any other brands owned by Unilin (Mohawk Industries).

## Cite this page

Brandwave. "Quick-Step: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/quick-step

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/quick-step. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
