--- title: "Programa: search popularity worldwide" description: "Programa is project and sourcing software for interior designers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/programa" publisher: "Brandwave" --- # Programa: search popularity worldwide Programa is project and sourcing software for interior designers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Programa - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among interior design business software**: 2.7% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Interior design business software | 3 | 2.7% | 590 | - [Interior design business software](/demand/global-en/categories/interior-design-business-software) ## Top interior design business software in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Programa was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Programa is the third most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Studio Designer | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Houzz | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Programa | 3rd | 1 of 3 | 2 of 2 | 3 of 5 | | DesignFiles | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | Design Manager | 5th | 1 of 3 | 2 of 2 | 3 of 5 | | Materio | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about interior design business software - Asked ChatGPT "Which software should I use to run my interior design business?": 1. Houzz, 2. Studio Designer, 3. DesignFiles - Asked ChatGPT "What are the best project management software options for interior designers?": 1. Houzz, 2. Studio Designer, 3. Design Manager - Asked ChatGPT "What's the best software for a small interior design studio?": 1. Houzz, 2. Studio Designer, 3. DesignFiles, 4. Programa - Searched Google, AI Overview "interior design project management software": 1. Studio Designer, 2. Programa, 3. Design Manager, 4. DesignFiles - Searched Google, AI Overview "interior design business software": 1. Studio Designer, 2. Programa, 3. DesignFiles, 4. Houzz, 5. Design Manager Not named in any answer: Materio. Brands are listed in the order each answer named them. The answers were collected in the United States on October 22, 2026. ## How has branded search demand for Programa changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Programa worldwide fell from 720 to 590. - Across the 12 months ending September 2026, Programa’s share of searches among interior design business software worldwide held steady, from 2.9% to 2.7%. ## How did search popularity change for interior design business software worldwide in September 2026? - In September 2026, Houzz gained share of searches among interior design business software worldwide, from 68.2% to 68.7%. - In September 2026, Studio Designer lost share of searches among interior design business software worldwide, from 2.2% to 1.5%. - In September 2026, DesignFiles rose from 5th to 4th among interior design business software worldwide. - Estimated monthly branded searches for Programa worldwide fell 18.1% over 12 measured months, from 720 to 590 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Interior design business software | 720 | 2.9% | 3 | | Nov 2025 | Interior design business software | 480 | 1.9% | 3 | | Dec 2025 | Interior design business software | 390 | 1.9% | 3 | | Jan 2026 | Interior design business software | 480 | 1.9% | 3 | | Feb 2026 | Interior design business software | 480 | 1.9% | 3 | | Mar 2026 | Interior design business software | 480 | 1.9% | 3 | | Apr 2026 | Interior design business software | 480 | 1.9% | 3 | | May 2026 | Interior design business software | 590 | 2.5% | 3 | | Jun 2026 | Interior design business software | 590 | 2.7% | 3 | | Jul 2026 | Interior design business software | 480 | 2.3% | 3 | | Aug 2026 | Interior design business software | 590 | 2.7% | 3 | | Sep 2026 | Interior design business software | 590 | 2.7% | 3 | ## How are Programa’s branded searches counted? Brandwave collects information about searches that people make online using Programa’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “programa design” ## Which interior design business software compete with Programa? - [Houzz](/demand/global-en/brands/houzz): Head-to-head: /demand/global-en/compare/houzz-vs-programa - [Design Manager](/demand/global-en/brands/design-manager): Head-to-head: /demand/global-en/compare/design-manager-vs-programa - [DesignFiles](/demand/global-en/brands/designfiles): Head-to-head: /demand/global-en/compare/designfiles-vs-programa - [Studio Designer](/demand/global-en/brands/studio-designer): Head-to-head: /demand/global-en/compare/programa-vs-studio-designer - [Materio](/demand/global-en/brands/materio): Head-to-head: /demand/global-en/compare/materio-vs-programa ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Programa: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/programa This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/programa. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.