---
title: "Precor: search popularity worldwide"
description: "An American maker of commercial gym equipment. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/precor"
publisher: "Brandwave"
---

# Precor: search popularity worldwide

An American maker of commercial gym equipment. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Precor
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among elliptical machine brands**: 1.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Elliptical machine brands | 6 | 1.1% | 18.1K |

- [Elliptical machine brands](/demand/global-en/categories/elliptical-machine-brands)

## Top elliptical machine brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Precor was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Precor is the fourth most recommended of the eight.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| NordicTrack | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Sole Fitness | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Schwinn | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Precor | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Horizon Fitness | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Life Fitness | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Bowflex | 7th | 0 of 3 | 1 of 2 | 1 of 5 |
| Peloton | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about elliptical machine brands

- Asked ChatGPT "Which elliptical machine brand should I buy?": 1. Sole Fitness, 2. NordicTrack, 3. Schwinn, 4. Precor, 5. Horizon Fitness
- Asked ChatGPT "What are the best elliptical machine brands?": 1. Sole Fitness, 2. NordicTrack, 3. Precor, 4. Life Fitness, 5. Horizon Fitness, 6. Schwinn
- Asked ChatGPT "What's the best elliptical machine brand for home cardio?": 1. Sole Fitness, 2. NordicTrack, 3. Schwinn
- Searched Google, AI Overview "best elliptical machine": 1. NordicTrack, 2. Schwinn, 3. Bowflex
- Searched Google, AI Overview "home elliptical machine": named none of the brands we track

Not named in any answer: Peloton.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How has branded search demand for Precor changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Precor worldwide fell from 22.2K to 18.1K.
- Across the 12 months ending September 2026, Precor fell from 5th to 6th among elliptical machine brands worldwide.

## How did search popularity change for elliptical machine brands worldwide in September 2026?

- In September 2026, Peloton gained share of searches among elliptical machine brands worldwide, from 46.4% to 48.1%.
- In September 2026, Life Fitness gained share of searches among elliptical machine brands worldwide, from 32.4% to 33.6%.
- In September 2026, NordicTrack lost share of searches among elliptical machine brands worldwide, from 12.3% to 9.4%.
- Bowflex’s share of searches among elliptical machine brands worldwide has gained ground for 3 months in a row, from 4.1% to 5.5% in September 2026.
- Estimated monthly branded searches for Precor worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.
- Estimated monthly branded searches for Sole Fitness worldwide fell 15.2% over 12 measured months, from 21.7K to 18.4K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Elliptical machine brands | 22.2K | 1% | 5 |
| Nov 2025 | Elliptical machine brands | 18.1K | 0.77% | 6 |
| Dec 2025 | Elliptical machine brands | 18.1K | 0.76% | 6 |
| Jan 2026 | Elliptical machine brands | 22.2K | 0.8% | 6 |
| Feb 2026 | Elliptical machine brands | 18.1K | 0.88% | 6 |
| Mar 2026 | Elliptical machine brands | 22.2K | 1.1% | 6 |
| Apr 2026 | Elliptical machine brands | 18.1K | 0.93% | 6 |
| May 2026 | Elliptical machine brands | 18.1K | 0.93% | 6 |
| Jun 2026 | Elliptical machine brands | 18.1K | 1% | 6 |
| Jul 2026 | Elliptical machine brands | 18.1K | 0.99% | 6 |
| Aug 2026 | Elliptical machine brands | 18.1K | 1.1% | 6 |
| Sep 2026 | Elliptical machine brands | 18.1K | 1.1% | 6 |

## How are Precor’s branded searches counted?

Brandwave collects information about searches that people make online using Precor’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “precor”

## Which elliptical machine brands compete with Precor?

- [Peloton](/demand/global-en/brands/peloton)
- [Life Fitness](/demand/global-en/brands/life-fitness)
- [NordicTrack](/demand/global-en/brands/nordictrack): Head-to-head: /demand/global-en/compare/nordictrack-vs-precor
- [Bowflex](/demand/global-en/brands/bowflex): Head-to-head: /demand/global-en/compare/bowflex-vs-precor
- [Sole Fitness](/demand/global-en/brands/sole-fitness): Head-to-head: /demand/global-en/compare/precor-vs-sole-fitness
- [Schwinn](/demand/global-en/brands/schwinn-fitness): Head-to-head: /demand/global-en/compare/precor-vs-schwinn-fitness
- [Horizon Fitness](/demand/global-en/brands/horizon-fitness): Head-to-head: /demand/global-en/compare/horizon-fitness-vs-precor

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Precor: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/precor

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/precor. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
