---
title: "Poppi: search popularity and Share of Search worldwide"
description: "A prebiotic soda brand offering fruit-flavored and classic soda varieties. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/poppi"
publisher: "Brandwave"
---

# Poppi: search popularity and Share of Search worldwide

A prebiotic soda brand offering fruit-flavored and classic soda varieties. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Poppi
- **Owned by**: PepsiCo
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among prebiotic and probiotic drink brands**: 35.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Prebiotic and probiotic drink brands | 2 | 35.2% | 189K |

- [Prebiotic and probiotic drink brands](/demand/global-en/categories/gut-friendly-drinks)

## How has branded search demand for Poppi changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Poppi worldwide rose from 169K to 189K.
- Across the 11 months ending August 2026, Poppi’s estimated Share of Search among prebiotic and probiotic drink brands worldwide peaked at 44.5% in March 2026 and was lowest at 34.8% in October 2025.

## How did search popularity change for prebiotic and probiotic drink brands worldwide in August 2026?

- In August 2026, Wildwonder overtook Remedy to rank 3rd among prebiotic and probiotic drink brands worldwide, at 5.7%.
- In August 2026, OLIPOP gained estimated Share of Search among prebiotic and probiotic drink brands worldwide, from 47.7% to 49.6%.
- In August 2026, Poppi lost estimated Share of Search among prebiotic and probiotic drink brands worldwide, from 40.5% to 35.2%.
- Estimated monthly branded searches for Culture Pop worldwide rose 47.5% over 11 measured months, from 5.6K to 8.2K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Prebiotic and probiotic drink brands | 169K | 34.8% | 2 |
| Nov 2025 | Prebiotic and probiotic drink brands | 240K | 43% | 2 |
| Dec 2025 | Prebiotic and probiotic drink brands | 211K | 39% | 2 |
| Jan 2026 | Prebiotic and probiotic drink brands | 250K | 37.8% | 2 |
| Feb 2026 | Prebiotic and probiotic drink brands | 206K | 37% | 2 |
| Mar 2026 | Prebiotic and probiotic drink brands | 287K | 44.5% | 1 |
| Apr 2026 | Prebiotic and probiotic drink brands | 223K | 39.7% | 2 |
| May 2026 | Prebiotic and probiotic drink brands | 260K | 43.4% | 2 |
| Jun 2026 | Prebiotic and probiotic drink brands | 215K | 38.9% | 2 |
| Jul 2026 | Prebiotic and probiotic drink brands | 226K | 40.5% | 2 |
| Aug 2026 | Prebiotic and probiotic drink brands | 189K | 35.2% | 2 |
| Sep 2026 | Prebiotic and probiotic drink brands | — | — | — |

## How is Poppi measured?

Brandwave collects information about searches that people make online using Poppi’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “drink poppi”
- “poppi drinks”
- “poppi prebiotic soda”
- “poppi soda”

## Which prebiotic and probiotic drink brands compete with Poppi?

- [OLIPOP](/demand/global-en/brands/olipop): Head-to-head: /demand/global-en/compare/olipop-vs-poppi
- [Wildwonder](/demand/global-en/brands/wildwonder): Head-to-head: /demand/global-en/compare/poppi-vs-wildwonder
- [Health-Ade](/demand/global-en/brands/health-ade): Head-to-head: /demand/global-en/compare/health-ade-vs-poppi
- [Remedy](/demand/global-en/brands/remedy-drinks): Head-to-head: /demand/global-en/compare/poppi-vs-remedy-drinks
- [Culture Pop](/demand/global-en/brands/culture-pop): Head-to-head: /demand/global-en/compare/culture-pop-vs-poppi

## Who owns Poppi?

Poppi is owned by PepsiCo. Brandwave also tracks Siete Foods, owned by the same company, worldwide.

- [PepsiCo](/demand/global-en/companies/pepsico): Owns 5 tracked brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Poppi?

Poppi is owned by PepsiCo. Brandwave also tracks Siete Foods, owned by the same company, worldwide.

## Cite this page

Brandwave. "Poppi: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/poppi

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/poppi. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.