--- title: "Poly: search popularity and Share of Search worldwide" description: "Poly is video conferencing hardware maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/poly" publisher: "Brandwave" --- # Poly: search popularity and Share of Search worldwide Poly is video conferencing hardware maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Poly - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among video conferencing hardware**: 25.9% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Video conferencing hardware | 2 | 25.9% | 673K | | Meeting room systems | 2 | 27.7% | 673K | - [Video conferencing hardware](/demand/global-en/categories/video-conferencing-hardware) - [Meeting room systems](/demand/global-en/categories/meeting-room-systems) ## How has branded search demand for Poly changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Poly worldwide rose from 450K to 673K. - Across the 11 months ending August 2026, Poly’s estimated Share of Search among video conferencing hardware worldwide increased from 15.6% to 25.9%. - Across the 11 months ending August 2026, Poly’s estimated Share of Search among video conferencing hardware worldwide peaked at 33.6% in July 2026 and was lowest at 10.9% in November 2025. - Across the 11 months ending August 2026, Poly’s estimated Share of Search among meeting room systems worldwide increased from 17.1% to 27.7%. - Across the 11 months ending August 2026, Poly’s estimated Share of Search among meeting room systems worldwide peaked at 36.1% in July 2026 and was lowest at 12% in November 2025. ## How did search popularity change for video conferencing hardware worldwide in August 2026? - In August 2026, Logitech gained estimated Share of Search among video conferencing hardware worldwide, from 59.1% to 67.2%. - In August 2026, Poly lost estimated Share of Search among video conferencing hardware worldwide, from 33.6% to 25.9%. - Estimated monthly branded searches for Neat worldwide rose 49.4% over 11 measured months, from 8.1K to 12.1K in August 2026. - Estimated monthly branded searches for Yealink worldwide fell 46.2% over 11 measured months, from 390 to 210 in August 2026. - Estimated monthly branded searches for Jabra worldwide fell 32.9% over 11 measured months, from 246K to 165K in August 2026. - Estimated monthly branded searches for Huddly worldwide fell 12% over 11 measured months, from 1K to 880 in August 2026. ## How did search popularity change for meeting room systems worldwide in August 2026? - In August 2026, Logitech gained estimated Share of Search among meeting room systems worldwide, from 63.4% to 71.9%. - In August 2026, Poly lost estimated Share of Search among meeting room systems worldwide, from 36.1% to 27.7%. - Estimated monthly branded searches for Barco worldwide fell 66.7% over 11 measured months, from 30 to 10 in August 2026. - Estimated monthly branded searches for Crestron worldwide fell 33.3% over 11 measured months, from 30 to 20 in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Video conferencing hardware | 450K | 15.6% | 2 | | Nov 2025 | Video conferencing hardware | 301K | 10.9% | 2 | | Dec 2025 | Video conferencing hardware | 368K | 13.2% | 2 | | Jan 2026 | Video conferencing hardware | 450K | 15.7% | 2 | | Feb 2026 | Video conferencing hardware | 450K | 18.1% | 2 | | Mar 2026 | Video conferencing hardware | 450K | 18.1% | 2 | | Apr 2026 | Video conferencing hardware | 673K | 25.3% | 2 | | May 2026 | Video conferencing hardware | 673K | 25.8% | 2 | | Jun 2026 | Video conferencing hardware | 673K | 26% | 2 | | Jul 2026 | Video conferencing hardware | 823K | 33.6% | 2 | | Aug 2026 | Video conferencing hardware | 673K | 25.9% | 2 | | Sep 2026 | Video conferencing hardware | — | — | — | | Oct 2025 | Meeting room systems | 450K | 17.1% | 2 | | Nov 2025 | Meeting room systems | 301K | 12% | 2 | | Dec 2025 | Meeting room systems | 368K | 14.2% | 2 | | Jan 2026 | Meeting room systems | 450K | 16.9% | 2 | | Feb 2026 | Meeting room systems | 450K | 19.7% | 2 | | Mar 2026 | Meeting room systems | 450K | 19.7% | 2 | | Apr 2026 | Meeting room systems | 673K | 27.4% | 2 | | May 2026 | Meeting room systems | 673K | 27.6% | 2 | | Jun 2026 | Meeting room systems | 673K | 27.8% | 2 | | Jul 2026 | Meeting room systems | 823K | 36.1% | 2 | | Aug 2026 | Meeting room systems | 673K | 27.7% | 2 | | Sep 2026 | Meeting room systems | — | — | — | ## How is Poly measured? Brandwave collects information about searches that people make online using Poly’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “poly” ## Which video conferencing hardware compete with Poly? - [Logitech](/demand/global-en/brands/logitech): Head-to-head: /demand/global-en/compare/logitech-vs-poly - [Jabra](/demand/global-en/brands/jabra): Head-to-head: /demand/global-en/compare/jabra-vs-poly - [Neat](/demand/global-en/brands/neat): Head-to-head: /demand/global-en/compare/neat-vs-poly - [Huddly](/demand/global-en/brands/huddly): Head-to-head: /demand/global-en/compare/huddly-vs-poly - [Yealink](/demand/global-en/brands/yealink): Head-to-head: /demand/global-en/compare/poly-vs-yealink ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Poly: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/poly This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/poly. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.