---
title: "Plan A: search popularity and Share of Search worldwide"
description: "Plan A is a carbon accounting platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/plan-a"
publisher: "Brandwave"
---

# Plan A: search popularity and Share of Search worldwide

Plan A is a carbon accounting platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Plan A
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among carbon accounting platforms**: 32.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Carbon accounting platforms | 2 | 32.6% | 33.1K |

- [Carbon accounting platforms](/demand/global-en/categories/carbon-accounting-platforms)

## How has branded search demand for Plan A changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Plan A worldwide held steady at 33.1K.
- Across the 11 months ending August 2026, Plan A’s estimated Share of Search among carbon accounting platforms worldwide increased from 28.4% to 32.6%.
- Across the 11 months ending August 2026, Plan A’s estimated Share of Search among carbon accounting platforms worldwide peaked at 37.6% in March 2026 and was lowest at 24.7% in January 2026.

## How did search popularity change for carbon accounting platforms worldwide in August 2026?

- In August 2026, Normative gained estimated Share of Search among carbon accounting platforms worldwide, from 33% to 39.9%.
- In August 2026, Greenly lost estimated Share of Search among carbon accounting platforms worldwide, from 27% to 21.9%.
- In August 2026, Persefoni lost estimated Share of Search among carbon accounting platforms worldwide, from 6.6% to 5.3%.
- Estimated monthly branded searches for Watershed worldwide fell 17.9% over 11 measured months, from 390 to 320 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Carbon accounting platforms | 33.1K | 28.4% | 2 |
| Nov 2025 | Carbon accounting platforms | 27.1K | 24.8% | 3 |
| Dec 2025 | Carbon accounting platforms | 27.1K | 28.4% | 2 |
| Jan 2026 | Carbon accounting platforms | 40.5K | 24.7% | 2 |
| Feb 2026 | Carbon accounting platforms | 33.1K | 28.7% | 2 |
| Mar 2026 | Carbon accounting platforms | 49.5K | 37.6% | 2 |
| Apr 2026 | Carbon accounting platforms | 33.1K | 28.7% | 2 |
| May 2026 | Carbon accounting platforms | 33.1K | 31.1% | 2 |
| Jun 2026 | Carbon accounting platforms | 27.1K | 29.1% | 3 |
| Jul 2026 | Carbon accounting platforms | 27.1K | 33% | 2 |
| Aug 2026 | Carbon accounting platforms | 33.1K | 32.6% | 2 |
| Sep 2026 | Carbon accounting platforms | — | — | — |

## How is Plan A measured?

Brandwave collects information about searches that people make online using Plan A’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “plan a”

## Which carbon accounting platforms compete with Plan A?

- [Normative](/demand/global-en/brands/normative): Head-to-head: /demand/global-en/compare/normative-vs-plan-a
- [Greenly](/demand/global-en/brands/greenly): Head-to-head: /demand/global-en/compare/greenly-vs-plan-a
- [Persefoni](/demand/global-en/brands/persefoni): Head-to-head: /demand/global-en/compare/persefoni-vs-plan-a
- [Watershed](/demand/global-en/brands/watershed): Head-to-head: /demand/global-en/compare/plan-a-vs-watershed

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Plan A: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/plan-a

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/plan-a. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.