---
title: "Peugeot: search popularity and Share of Search worldwide"
description: "PEUGEOT is an automotive marque sought by New Zealand drivers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/peugeot"
publisher: "Brandwave"
---

# Peugeot: search popularity and Share of Search worldwide

PEUGEOT is an automotive marque sought by New Zealand drivers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Peugeot
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among van brands**: 6.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Van brands | 7 | 6.2% | 2.7M |

- [Van brands](/demand/global-en/categories/van-brands)

## How has branded search demand for Peugeot changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Peugeot worldwide fell from 3.4M to 2.7M.
- Across the 11 months ending August 2026, Peugeot’s estimated Share of Search among van brands worldwide decreased from 6.8% to 6.2%.
- Across the 11 months ending August 2026, Peugeot’s estimated Share of Search among van brands worldwide peaked at 7.1% in April 2026 and was lowest at 5.9% in December 2025.

## How did search popularity change for van brands worldwide in August 2026?

- In August 2026, Citroen gained estimated Share of Search among van brands worldwide, from 3.4% to 4.2%.
- Mercedes-Benz’s estimated Share of Search among van brands worldwide has lost ground for 3 months in a row, from 22.3% to 19% in August 2026.
- Estimated monthly branded searches for Peugeot worldwide fell 18.2% over 11 measured months, from 3.4M to 2.7M in August 2026.
- Estimated monthly branded searches for Ford worldwide fell 18.2% over 11 measured months, from 5M to 4.1M in August 2026.
- Estimated monthly branded searches for Nissan worldwide fell 18.1% over 11 measured months, from 4.1M to 3.4M in August 2026.
- Estimated monthly branded searches for Renault worldwide fell 18.1% over 11 measured months, from 4.1M to 3.4M in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Van brands | 3.4M | 6.8% | 7 |
| Nov 2025 | Van brands | 3.4M | 7.1% | 6 |
| Dec 2025 | Van brands | 2.7M | 5.9% | 7 |
| Jan 2026 | Van brands | 3.4M | 6.5% | 7 |
| Feb 2026 | Van brands | 2.7M | 6.2% | 7 |
| Mar 2026 | Van brands | 3.4M | 6.8% | 7 |
| Apr 2026 | Van brands | 3.4M | 7.1% | 7 |
| May 2026 | Van brands | 2.7M | 6% | 7 |
| Jun 2026 | Van brands | 2.7M | 6.5% | 7 |
| Jul 2026 | Van brands | 2.7M | 6.3% | 7 |
| Aug 2026 | Van brands | 2.7M | 6.2% | 7 |
| Sep 2026 | Van brands | — | — | — |

## How is Peugeot measured?

Brandwave collects information about searches that people make online using Peugeot’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “peugeot”

## Which van brands compete with Peugeot?

- [Toyota](/demand/global-en/brands/toyota)
- [Volkswagen](/demand/global-en/brands/volkswagen)
- [Mercedes-Benz](/demand/global-en/brands/mercedes-benz): Head-to-head: /demand/global-en/compare/mercedes-benz-vs-peugeot
- [Ford](/demand/global-en/brands/ford): Head-to-head: /demand/global-en/compare/ford-vs-peugeot
- [Nissan](/demand/global-en/brands/nissan): Head-to-head: /demand/global-en/compare/nissan-vs-peugeot
- [Renault](/demand/global-en/brands/renault): Head-to-head: /demand/global-en/compare/peugeot-vs-renault
- [Citroen](/demand/global-en/brands/citroen): Head-to-head: /demand/global-en/compare/citroen-vs-peugeot

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Peugeot: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/peugeot

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/peugeot. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.