--- title: "Parodontax: search popularity worldwide" description: "Parodontax is a toothpaste brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/parodontax" publisher: "Brandwave" --- # Parodontax: search popularity worldwide Parodontax is a toothpaste brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Parodontax - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among toothpaste brands**: 7.8% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Toothpaste brands | 4 | 7.8% | 201K | - [Toothpaste brands](/demand/global-en/categories/toothpaste-brands) ## Top toothpaste brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Parodontax was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Parodontax is the fifth most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Colgate | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Crest | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Sensodyne | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Arm and Hammer | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Parodontax | 5th | 1 of 3 | 2 of 2 | 3 of 5 | | Oral-B | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about toothpaste brands - Asked ChatGPT "Which toothpaste brand should I buy?": 1. Colgate, 2. Sensodyne, 3. Crest - Asked ChatGPT "What are the best toothpaste brands?": 1. Crest, 2. Colgate, 3. Sensodyne, 4. Arm and Hammer, 5. Parodontax - Asked ChatGPT "What's the best toothpaste brand for daily brushing?": 1. Colgate, 2. Crest, 3. Sensodyne - Searched Google, AI Overview "toothpaste brands": 1. Crest, 2. Colgate, 3. Sensodyne, 4. Arm and Hammer, 5. Parodontax - Searched Google, AI Overview "best toothpaste": 1. Colgate, 2. Sensodyne, 3. Parodontax Not named in any answer: Oral-B. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How has branded search demand for Parodontax changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Parodontax worldwide held steady at 201K. - Across the 12 months ending September 2026, Parodontax’s share of searches among toothpaste brands worldwide decreased from 8.4% to 7.8%. - Across the 12 months ending September 2026, Parodontax’s share of searches among toothpaste brands worldwide peaked at 9.8% in March 2026 and was lowest at 7.7% in November 2025. ## How did search popularity change for toothpaste brands worldwide in September 2026? - In September 2026, Sensodyne gained share of searches among toothpaste brands worldwide, from 33.2% to 34.6%. - In September 2026, Colgate lost share of searches among toothpaste brands worldwide, from 29.8% to 28.6%. - Parodontax’s share of searches among toothpaste brands worldwide has lost ground for 3 months in a row, from 8.7% to 7.8% in September 2026. - Estimated monthly branded searches for Arm and Hammer worldwide rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026. - Estimated monthly branded searches for Oral-B worldwide fell 10.9% over 12 measured months, from 751K to 669K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Toothpaste brands | 201K | 8.4% | 4 | | Nov 2025 | Toothpaste brands | 201K | 7.7% | 4 | | Dec 2025 | Toothpaste brands | 246K | 9.5% | 4 | | Jan 2026 | Toothpaste brands | 246K | 9.2% | 4 | | Feb 2026 | Toothpaste brands | 201K | 8.9% | 4 | | Mar 2026 | Toothpaste brands | 246K | 9.8% | 4 | | Apr 2026 | Toothpaste brands | 201K | 8.3% | 4 | | May 2026 | Toothpaste brands | 201K | 8.7% | 4 | | Jun 2026 | Toothpaste brands | 201K | 8.7% | 4 | | Jul 2026 | Toothpaste brands | 201K | 8.3% | 4 | | Aug 2026 | Toothpaste brands | 201K | 7.8% | 4 | | Sep 2026 | Toothpaste brands | 201K | 7.8% | 4 | ## How are Parodontax’s branded searches counted? Brandwave collects information about searches that people make online using Parodontax’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “parodontax” ## Which toothpaste brands compete with Parodontax? - [Sensodyne](/demand/global-en/brands/sensodyne): Head-to-head: /demand/global-en/compare/parodontax-vs-sensodyne - [Colgate](/demand/global-en/brands/colgate): Head-to-head: /demand/global-en/compare/colgate-vs-parodontax - [Oral-B](/demand/global-en/brands/oral-b): Head-to-head: /demand/global-en/compare/oral-b-vs-parodontax - [Crest](/demand/global-en/brands/crest-toothpaste): Head-to-head: /demand/global-en/compare/crest-toothpaste-vs-parodontax - [Arm and Hammer](/demand/global-en/brands/arm-and-hammer): Head-to-head: /demand/global-en/compare/arm-and-hammer-vs-parodontax ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Parodontax: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/parodontax This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/parodontax. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.