---
title: "Palmer's: search popularity worldwide"
description: "Palmer's makes body care products. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/palmers-cocoa-butter"
publisher: "Brandwave"
---

# Palmer's: search popularity worldwide

Palmer's makes body care products. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Palmer's
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among body care brands**: 3.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Body care brands | 5 | 3.7% | 90.5K |

- [Body care brands](/demand/global-en/categories/body-care-brands)

## How has branded search demand for Palmer's changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Palmer's worldwide held steady at 90.5K.
- Across the 12 months ending September 2026, Palmer's’ estimated Share of Search among body care brands worldwide peaked at 4.3% in May 2026 and was lowest at 3.1% in November 2025.

## How did search popularity change for body care brands worldwide in September 2026?

- In September 2026, Vaseline gained estimated Share of Search among body care brands worldwide, from 58.4% to 62.1%.
- In September 2026, Bio-Oil lost estimated Share of Search among body care brands worldwide, from 16.5% to 15%.
- In September 2026, Aveeno lost estimated Share of Search among body care brands worldwide, from 15% to 13.7%.
- In September 2026, Trilogy lost estimated Share of Search among body care brands worldwide, from 6% to 5.5%.
- Palmer's’ estimated Share of Search among body care brands worldwide has lost ground for 3 months in a row, from 4.3% to 3.7% in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Body care brands | 90.5K | 3.8% | 5 |
| Nov 2025 | Body care brands | 90.5K | 3.1% | 5 |
| Dec 2025 | Body care brands | 90.5K | 3.2% | 5 |
| Jan 2026 | Body care brands | 90.5K | 3.4% | 5 |
| Feb 2026 | Body care brands | 90.5K | 3.9% | 5 |
| Mar 2026 | Body care brands | 90.5K | 3.9% | 5 |
| Apr 2026 | Body care brands | 90.5K | 3.9% | 5 |
| May 2026 | Body care brands | 90.5K | 4.3% | 5 |
| Jun 2026 | Body care brands | 90.5K | 4.3% | 5 |
| Jul 2026 | Body care brands | 90.5K | 4.3% | 5 |
| Aug 2026 | Body care brands | 90.5K | 4.1% | 5 |
| Sep 2026 | Body care brands | 90.5K | 3.7% | 5 |

## How is Palmer's measured?

Brandwave collects information about searches that people make online using Palmer's’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “palmers cocoa butter”

## Which body care brands compete with Palmer's?

- [Vaseline](/demand/global-en/brands/vaseline): Head-to-head: /demand/global-en/compare/palmers-cocoa-butter-vs-vaseline
- [Bio-Oil](/demand/global-en/brands/bio-oil): Head-to-head: /demand/global-en/compare/bio-oil-vs-palmers-cocoa-butter
- [Aveeno](/demand/global-en/brands/aveeno): Head-to-head: /demand/global-en/compare/aveeno-vs-palmers-cocoa-butter
- [Trilogy](/demand/global-en/brands/trilogy): Head-to-head: /demand/global-en/compare/palmers-cocoa-butter-vs-trilogy

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Palmer's: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/palmers-cocoa-butter

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/palmers-cocoa-butter. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.