---
title: "Paddle Retain: search popularity and Share of Search worldwide"
description: "Paddle Retain provides tools and services to recover failed subscription payments. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/paddle-retain"
publisher: "Brandwave"
---

# Paddle Retain: search popularity and Share of Search worldwide

Paddle Retain provides tools and services to recover failed subscription payments. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Paddle Retain
- **Owned by**: Paddle
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among subscription payment recovery platforms**: 10.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Subscription payment recovery platforms | 3 | 10.6% | 110 |

- [Subscription payment recovery platforms](/demand/global-en/categories/subscription-payment-recovery-platforms)

## How has branded search demand for Paddle Retain changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Paddle Retain worldwide fell from 140 to 110.
- Across the 11 months ending August 2026, Paddle Retain’s estimated Share of Search among subscription payment recovery platforms worldwide increased from 8.4% to 10.6%.
- Across the 11 months ending August 2026, Paddle Retain’s estimated Share of Search among subscription payment recovery platforms worldwide peaked at 14.4% in December 2025 and was lowest at 8.4% in October 2025.

## How did search popularity change for subscription payment recovery platforms worldwide in August 2026?

- In August 2026, Butter Payments gained estimated Share of Search among subscription payment recovery platforms worldwide, from 34.7% to 39.4%.
- In August 2026, FlexPay gained estimated Share of Search among subscription payment recovery platforms worldwide, from 1% to 1.9%.
- In August 2026, Churn Buster lost estimated Share of Search among subscription payment recovery platforms worldwide, from 50% to 47.1%.
- In August 2026, Paddle Retain lost estimated Share of Search among subscription payment recovery platforms worldwide, from 13.3% to 10.6%.
- Estimated monthly branded searches for Gravy worldwide fell 50% over 11 measured months, from 20 to 10 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Subscription payment recovery platforms | 140 | 8.4% | 3 |
| Nov 2025 | Subscription payment recovery platforms | 130 | 9.6% | 3 |
| Dec 2025 | Subscription payment recovery platforms | 160 | 14.4% | 3 |
| Jan 2026 | Subscription payment recovery platforms | 160 | 12.1% | 3 |
| Feb 2026 | Subscription payment recovery platforms | 160 | 11.1% | 3 |
| Mar 2026 | Subscription payment recovery platforms | 200 | 12.3% | 3 |
| Apr 2026 | Subscription payment recovery platforms | 140 | 10.9% | 3 |
| May 2026 | Subscription payment recovery platforms | 130 | 11.8% | 3 |
| Jun 2026 | Subscription payment recovery platforms | 120 | 12.1% | 3 |
| Jul 2026 | Subscription payment recovery platforms | 130 | 13.3% | 3 |
| Aug 2026 | Subscription payment recovery platforms | 110 | 10.6% | 3 |
| Sep 2026 | Subscription payment recovery platforms | — | — | — |

## How is Paddle Retain measured?

Brandwave collects information about searches that people make online using Paddle Retain’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “paddle retain”
- “profitwell retain”

## Which subscription payment recovery platforms compete with Paddle Retain?

- [Churn Buster](/demand/global-en/brands/churn-buster): Head-to-head: /demand/global-en/compare/churn-buster-vs-paddle-retain
- [Butter Payments](/demand/global-en/brands/butter-payments): Head-to-head: /demand/global-en/compare/butter-payments-vs-paddle-retain
- [FlexPay](/demand/global-en/brands/flexpay): Head-to-head: /demand/global-en/compare/flexpay-vs-paddle-retain
- [Gravy](/demand/global-en/brands/gravy-payments): Head-to-head: /demand/global-en/compare/gravy-payments-vs-paddle-retain

## Who owns Paddle Retain?

Paddle Retain is owned by Paddle. Brandwave also tracks ProfitWell Metrics, owned by the same company, worldwide.

- [Paddle](/demand/global-en/companies/paddle): Owns 2 tracked brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Paddle Retain?

Paddle Retain is owned by Paddle. Brandwave also tracks ProfitWell Metrics, owned by the same company, worldwide.

## Cite this page

Brandwave. "Paddle Retain: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/paddle-retain

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/paddle-retain. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
