---
title: "Pabau: search popularity worldwide"
description: "Pabau is practice management software for clinics and medical spas. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/pabau"
publisher: "Brandwave"
---

# Pabau: search popularity worldwide

Pabau is practice management software for clinics and medical spas. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Pabau
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among med spa software**: 8.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Med spa software | 4 | 8.3% | 6.6K |

- [Med spa software](/demand/global-en/categories/med-spa-software)

## Top med spa software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Pabau was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Pabau is the fifth most recommended of the seven.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| PatientNow | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Aesthetic Record | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Boulevard | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Zenoti | 4th | 3 of 3 | 2 of 2 | 5 of 5 |
| Pabau | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Mangomint | 6th | 2 of 3 | 1 of 2 | 3 of 5 |
| AestheticsPro | 7th | 1 of 3 | 1 of 2 | 2 of 5 |

## Every AI answer about med spa software

- Asked ChatGPT "Which med spa software should I use?": 1. Aesthetic Record, 2. Boulevard, 3. Pabau, 4. PatientNow, 5. Zenoti
- Asked ChatGPT "What are the best med spa software options?": 1. Aesthetic Record, 2. Boulevard, 3. PatientNow, 4. Mangomint, 5. Zenoti, 6. Pabau, 7. AestheticsPro
- Asked ChatGPT "What's the best med spa software for booking and charting?": 1. PatientNow, 2. Aesthetic Record, 3. Mangomint, 4. Boulevard, 5. Zenoti
- Searched Google, AI Overview "med spa software": 1. Pabau, 2. Zenoti, 3. PatientNow, 4. AestheticsPro, 5. Boulevard, 6. Mangomint
- Searched Google, AI Overview "med spa emr": 1. PatientNow, 2. Boulevard, 3. Aesthetic Record, 4. Zenoti

Brands are listed in the order each answer named them. The answers were collected in the United States on October 22, 2026.

## How has branded search demand for Pabau changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Pabau worldwide held steady at 6.6K.
- Across the 12 months ending September 2026, Pabau’s share of searches among med spa software worldwide increased from 7.7% to 8.3%.
- Across the 12 months ending September 2026, Pabau’s share of searches among med spa software worldwide peaked at 10% in June 2026 and was lowest at 6.4% in August 2026.

## How did search popularity change for med spa software worldwide in September 2026?

- In September 2026, Pabau gained share of searches among med spa software worldwide, from 6.4% to 8.3%.
- In September 2026, Mangomint gained share of searches among med spa software worldwide, from 21.3% to 22.8%.
- In September 2026, PatientNow gained share of searches among med spa software worldwide, from 4.2% to 5.5%.
- In September 2026, Aesthetic Record gained share of searches among med spa software worldwide, from 17.5% to 18.7%.
- In September 2026, Zenoti lost share of searches among med spa software worldwide, from 47.8% to 41.7%.
- Estimated monthly branded searches for Boulevard worldwide fell 36.9% over 12 measured months, from 650 to 410 in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Med spa software | 6.6K | 7.7% | 4 |
| Nov 2025 | Med spa software | 6.6K | 8.3% | 4 |
| Dec 2025 | Med spa software | 5.4K | 6.9% | 4 |
| Jan 2026 | Med spa software | 6.6K | 7.9% | 4 |
| Feb 2026 | Med spa software | 6.6K | 7.9% | 4 |
| Mar 2026 | Med spa software | 6.6K | 7.9% | 4 |
| Apr 2026 | Med spa software | 8.1K | 9.6% | 4 |
| May 2026 | Med spa software | 6.6K | 8.6% | 4 |
| Jun 2026 | Med spa software | 8.1K | 10% | 4 |
| Jul 2026 | Med spa software | 6.6K | 8.3% | 4 |
| Aug 2026 | Med spa software | 5.4K | 6.4% | 4 |
| Sep 2026 | Med spa software | 6.6K | 8.3% | 4 |

## How are Pabau’s branded searches counted?

Brandwave collects information about searches that people make online using Pabau’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “pabau”

## Which med spa software compete with Pabau?

- [Zenoti](/demand/global-en/brands/zenoti): Head-to-head: /demand/global-en/compare/pabau-vs-zenoti
- [Mangomint](/demand/global-en/brands/mangomint): Head-to-head: /demand/global-en/compare/mangomint-vs-pabau
- [Aesthetic Record](/demand/global-en/brands/aesthetic-record): Head-to-head: /demand/global-en/compare/aesthetic-record-vs-pabau
- [PatientNow](/demand/global-en/brands/patientnow): Head-to-head: /demand/global-en/compare/pabau-vs-patientnow
- [AestheticsPro](/demand/global-en/brands/aestheticspro): Head-to-head: /demand/global-en/compare/aestheticspro-vs-pabau
- [Boulevard](/demand/global-en/brands/boulevard)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Pabau: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/pabau

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/pabau. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
