---
title: "How popular is Orgain? Searches and AI answers worldwide"
description: "Orgain makes protein shakes and powders. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/orgain"
publisher: "Brandwave"
---

# How popular is Orgain? Searches and AI answers worldwide

Orgain makes protein shakes and powders. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Orgain
- **Market**: Global
- **Measured month**: Oct 2026
- **Share of Search among protein shake brands**: 4.6%

## Where does Orgain compete?

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Protein shake brands | 7 | 4.6% | 40.5K |

- [Protein shake brands](/demand/global-en/categories/protein-shake-brands)

## Top protein shake brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Orgain did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Fairlife | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Premier Protein | 2nd | 2 of 3 | 2 of 2 | 4 of 5 |
| OWYN | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Quest Nutrition | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Koia | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Muscle Milk | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Ensure | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Oikos | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Orgain | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Slate Milk | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about protein shake brands

- Asked ChatGPT "Which protein shake should I buy?": 1. Fairlife, 2. Premier Protein, 3. OWYN
- Asked ChatGPT "What are the best ready-to-drink protein shakes?": 1. Fairlife, 2. Premier Protein, 3. OWYN, 4. Koia, 5. Muscle Milk
- Asked ChatGPT "What's the best protein shake for weight loss?": 1. Fairlife, 2. Quest Nutrition, 3. OWYN
- Searched Google, AI Overview "protein shake": 1. Fairlife, 2. Premier Protein, 3. OWYN, 4. Koia
- Searched Google, AI Overview "best protein shake": 1. Fairlife, 2. Premier Protein, 3. OWYN

Not named in any answer: Ensure, Oikos, Orgain and Slate Milk.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 25, 2026.

## How has branded search demand for Orgain changed worldwide over the last 12 months?

- Across the 12 months ending October 2026, estimated monthly branded searches for Orgain worldwide rose from 22.2K to 40.5K.
- Across the 12 months ending October 2026, Orgain’s share of searches among protein shake brands worldwide increased from 3.9% to 4.6%.
- Across the 12 months ending October 2026, Orgain’s share of searches among protein shake brands worldwide peaked at 4.9% in December 2025 and was lowest at 3.4% in June 2026.
- Across the 12 months ending October 2026, Orgain rose from 8th to 7th among protein shake brands worldwide.

## How did search popularity change for protein shake brands worldwide in October 2026?

- In October 2026, OWYN overtook Muscle Milk to rank 5th among protein shake brands worldwide, with 6.8% of the searches.
- In October 2026, Ensure overtook Oikos to rank 3rd among protein shake brands worldwide, with 9.1% of the searches.
- In October 2026, Premier Protein gained share of searches among protein shake brands worldwide, from 20.4% to 22.6%.
- In October 2026, Quest Nutrition gained share of searches among protein shake brands worldwide, from 2.8% to 3.4%.
- In October 2026, Fairlife lost share of searches among protein shake brands worldwide, from 40.5% to 37.5%.
- In October 2026, Oikos lost share of searches among protein shake brands worldwide, from 9.1% to 8.3%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Nov 2025 | Protein shake brands | 22.2K | 3.9% | 8 |
| Dec 2025 | Protein shake brands | 27.1K | 4.9% | 7 |
| Jan 2026 | Protein shake brands | 40.5K | 4.5% | 7 |
| Feb 2026 | Protein shake brands | 33.1K | 4.2% | 7 |
| Mar 2026 | Protein shake brands | 33.1K | 3.6% | 7 |
| Apr 2026 | Protein shake brands | 33.1K | 4.3% | 7 |
| May 2026 | Protein shake brands | 33.1K | 3.9% | 7 |
| Jun 2026 | Protein shake brands | 33.1K | 3.4% | 7 |
| Jul 2026 | Protein shake brands | 33.1K | 3.5% | 7 |
| Aug 2026 | Protein shake brands | 33.1K | 3.5% | 7 |
| Sep 2026 | Protein shake brands | 33.1K | 4.1% | 7 |
| Oct 2026 | Protein shake brands | 40.5K | 4.6% | 7 |

## How are Orgain’s branded searches counted?

Brandwave collects information about searches that people make online using Orgain’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “orgain protein shake”

## Which protein shake brands compete with Orgain?

- [Fairlife](/demand/global-en/brands/fairlife)
- [Premier Protein](/demand/global-en/brands/premier-protein)
- [Ensure](/demand/global-en/brands/ensure)
- [Oikos](/demand/global-en/brands/oikos): Head-to-head: /demand/global-en/compare/oikos-vs-orgain
- [OWYN](/demand/global-en/brands/owyn): Head-to-head: /demand/global-en/compare/orgain-vs-owyn
- [Muscle Milk](/demand/global-en/brands/muscle-milk): Head-to-head: /demand/global-en/compare/muscle-milk-vs-orgain
- [Quest Nutrition](/demand/global-en/brands/quest-nutrition): Head-to-head: /demand/global-en/compare/orgain-vs-quest-nutrition
- [Koia](/demand/global-en/brands/koia): Head-to-head: /demand/global-en/compare/koia-vs-orgain
- [Slate Milk](/demand/global-en/brands/slate-milk)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "How popular is Orgain? Searches and AI answers worldwide". https://gobrandwave.com/demand/global-en/brands/orgain

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/orgain. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
