---
title: "OnePlus: search popularity worldwide"
description: "A Chinese smartphone maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/oneplus"
publisher: "Brandwave"
---

# OnePlus: search popularity worldwide

A Chinese smartphone maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: OnePlus
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among smartphone brands**: 0.45%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Smartphone brands | 5 | 0.45% | 2.2M |

- [Smartphone brands](/demand/global-en/categories/smartphone-brands)

## Top smartphone brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, OnePlus was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. OnePlus is the fourth most recommended of the six.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Apple iPhone | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Samsung | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Google | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| OnePlus | 4th | 2 of 3 | 2 of 2 | 4 of 5 |
| Xiaomi | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| OPPO | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about smartphone brands

- Asked ChatGPT "Which smartphone brand should I buy?": 1. Apple iPhone, 2. Samsung, 3. Google
- Asked ChatGPT "What are the best smartphone brands?": 1. Samsung, 2. Google, 3. OnePlus, 4. Xiaomi, 5. Apple iPhone
- Asked ChatGPT "What's the best smartphone brand for a new phone?": 1. Apple iPhone, 2. Samsung, 3. Google, 4. OnePlus
- Searched Google, AI Overview "best smartphone": 1. Apple iPhone, 2. Samsung, 3. Google, 4. OnePlus
- Searched Google, AI Overview "best android phone": 1. Samsung, 2. Google, 3. OnePlus

Not named in any answer: OPPO.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026.

## How has branded search demand for OnePlus changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for OnePlus worldwide held steady at 2.2M.
- Across the 12 months ending September 2026, OnePlus’ share of searches among smartphone brands worldwide held steady, from 0.46% to 0.45%.

## How did search popularity change for smartphone brands worldwide in September 2026?

- In September 2026, Apple iPhone gained share of searches among smartphone brands worldwide, from 3.6% to 5.3%.
- In September 2026, Google lost share of searches among smartphone brands worldwide, from 93.6% to 91.8%.
- Estimated monthly branded searches for Samsung worldwide fell 24.3% over 12 measured months, from 411K to 311K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Smartphone brands | 2.2M | 0.46% | 5 |
| Nov 2025 | Smartphone brands | 2.2M | 0.46% | 5 |
| Dec 2025 | Smartphone brands | 2.2M | 0.47% | 5 |
| Jan 2026 | Smartphone brands | 2.2M | 0.47% | 5 |
| Feb 2026 | Smartphone brands | 1.5M | 0.37% | 5 |
| Mar 2026 | Smartphone brands | 2.2M | 0.46% | 5 |
| Apr 2026 | Smartphone brands | 2.2M | 0.46% | 5 |
| May 2026 | Smartphone brands | 2.2M | 0.47% | 5 |
| Jun 2026 | Smartphone brands | 2.2M | 0.47% | 5 |
| Jul 2026 | Smartphone brands | 2.7M | 0.58% | 5 |
| Aug 2026 | Smartphone brands | 2.2M | 0.47% | 5 |
| Sep 2026 | Smartphone brands | 2.2M | 0.45% | 5 |

## How are OnePlus’ branded searches counted?

Brandwave collects information about searches that people make online using OnePlus’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “oneplus”

## Which smartphone brands compete with OnePlus?

- [Google](/demand/global-en/brands/google): Head-to-head: /demand/global-en/compare/google-vs-oneplus
- [Apple iPhone](/demand/global-en/brands/apple-iphone): Head-to-head: /demand/global-en/compare/apple-iphone-vs-oneplus
- [Xiaomi](/demand/global-en/brands/xiaomi): Head-to-head: /demand/global-en/compare/oneplus-vs-xiaomi
- [OPPO](/demand/global-en/brands/oppo): Head-to-head: /demand/global-en/compare/oneplus-vs-oppo
- [Samsung](/demand/global-en/brands/samsung): Head-to-head: /demand/global-en/compare/oneplus-vs-samsung

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "OnePlus: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/oneplus

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/oneplus. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
