---
title: "OfferUp: search popularity worldwide"
description: "OfferUp is a classified ads app for buying and selling locally. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/offerup"
publisher: "Brandwave"
---

# OfferUp: search popularity worldwide

OfferUp is a classified ads app for buying and selling locally. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: OfferUp
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among second hand marketplaces**: 0.79%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Second hand marketplaces | 7 | 0.79% | 823K |

- [Second hand marketplaces](/demand/global-en/categories/second-hand-marketplaces)

## Top second hand marketplaces in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, OfferUp was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. OfferUp is the fourth most recommended of the eight.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| eBay | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Poshmark | 2nd | 3 of 3 | 1 of 1 | 4 of 4 |
| Mercari | 3rd | 3 of 3 | 1 of 1 | 4 of 4 |
| OfferUp | 4th | 2 of 3 | 1 of 1 | 3 of 4 |
| Depop | 5th | 2 of 3 | 1 of 1 | 3 of 4 |
| The RealReal | 6th | 2 of 3 | 1 of 1 | 3 of 4 |
| ThredUp | 7th | 1 of 3 | 1 of 1 | 2 of 4 |
| Vinted | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about second hand marketplaces

- Asked ChatGPT "Which second hand marketplace should I use?": 1. eBay, 2. OfferUp, 3. Poshmark, 4. Mercari
- Asked ChatGPT "What are the best second hand marketplaces?": 1. eBay, 2. Poshmark, 3. Mercari, 4. OfferUp, 5. Depop, 6. The RealReal, 7. ThredUp
- Asked ChatGPT "What's the best second hand marketplace for selling pre loved clothes?": 1. Poshmark, 2. Depop, 3. eBay, 4. Mercari, 5. The RealReal
- Searched Google, AI Overview "second hand marketplaces": 1. eBay, 2. Mercari, 3. OfferUp, 4. Poshmark, 5. Depop, 6. ThredUp, 7. The RealReal

Not named in any answer: Vinted.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026.

## How has branded search demand for OfferUp changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for OfferUp worldwide fell from 1M to 823K.
- Across the 12 months ending September 2026, OfferUp fell from 6th to 7th among second hand marketplaces worldwide.

## How did search popularity change for second hand marketplaces worldwide in September 2026?

- In September 2026, Vinted gained share of searches among second hand marketplaces worldwide, from 31.4% to 35.9%.
- In September 2026, eBay lost share of searches among second hand marketplaces worldwide, from 57.5% to 53.7%.
- In September 2026, Poshmark lost share of searches among second hand marketplaces worldwide, from 2.3% to 1.8%.
- In September 2026, OfferUp rose from 8th to 7th among second hand marketplaces worldwide.
- In September 2026, ThredUp fell from 7th to 8th among second hand marketplaces worldwide.
- Estimated monthly branded searches for Depop worldwide rose 82.6% over 12 measured months, from 2.2M to 4.1M in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Second hand marketplaces | 1M | 1% | 6 |
| Nov 2025 | Second hand marketplaces | 1M | 0.93% | 6 |
| Dec 2025 | Second hand marketplaces | 1M | 0.98% | 7 |
| Jan 2026 | Second hand marketplaces | 1M | 0.97% | 8 |
| Feb 2026 | Second hand marketplaces | 1M | 1.1% | 7 |
| Mar 2026 | Second hand marketplaces | 1.2M | 1.1% | 6 |
| Apr 2026 | Second hand marketplaces | 823K | 0.87% | 8 |
| May 2026 | Second hand marketplaces | 823K | 0.86% | 8 |
| Jun 2026 | Second hand marketplaces | 823K | 0.86% | 7 |
| Jul 2026 | Second hand marketplaces | 823K | 0.91% | 7 |
| Aug 2026 | Second hand marketplaces | 823K | 0.85% | 8 |
| Sep 2026 | Second hand marketplaces | 823K | 0.79% | 7 |

## How are OfferUp’s branded searches counted?

Brandwave collects information about searches that people make online using OfferUp’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “offerup”

## Which second hand marketplaces compete with OfferUp?

- [eBay](/demand/global-en/brands/ebay)
- [Vinted](/demand/global-en/brands/vinted)
- [Depop](/demand/global-en/brands/depop): Head-to-head: /demand/global-en/compare/depop-vs-offerup
- [Mercari](/demand/global-en/brands/mercari): Head-to-head: /demand/global-en/compare/mercari-vs-offerup
- [Poshmark](/demand/global-en/brands/poshmark): Head-to-head: /demand/global-en/compare/offerup-vs-poshmark
- [The RealReal](/demand/global-en/brands/the-realreal): Head-to-head: /demand/global-en/compare/offerup-vs-the-realreal
- [ThredUp](/demand/global-en/brands/thred-up): Head-to-head: /demand/global-en/compare/offerup-vs-thred-up

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "OfferUp: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/offerup

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/offerup. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
