---
title: "OBS Studio: search popularity and Share of Search worldwide"
description: "OBS Studio is open source video recording and streaming software. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/obs"
publisher: "Brandwave"
---

# OBS Studio: search popularity and Share of Search worldwide

OBS Studio is open source video recording and streaming software. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: OBS Studio
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among game capture software**: 69.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Game capture software | 1 | 69.6% | 1.2M |
| Screen recording apps | 1 | 70.3% | 1.2M |

- [Game capture software](/demand/global-en/categories/gaming-capture-software)
- [Screen recording apps](/demand/global-en/categories/screen-recording-apps)

## How has branded search demand for OBS Studio changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for OBS Studio worldwide held steady at 1.2M.
- Across the 11 months ending August 2026, OBS Studio’s estimated Share of Search among game capture software worldwide increased from 64.8% to 69.6%.
- Across the 11 months ending August 2026, OBS Studio’s estimated Share of Search among game capture software worldwide peaked at 69.7% in June 2026 and was lowest at 64.8% in October 2025.
- Across the 11 months ending August 2026, OBS Studio’s estimated Share of Search among screen recording apps worldwide decreased from 71.1% to 70.3%.
- Across the 11 months ending August 2026, OBS Studio’s estimated Share of Search among screen recording apps worldwide peaked at 71.8% in December 2025 and was lowest at 61.3% in March 2026.

## How did search popularity change for game capture software worldwide in August 2026?

- Estimated monthly branded searches for XSplit worldwide fell 45.3% over 11 measured months, from 18.1K to 9.9K in August 2026.
- Estimated monthly branded searches for Elgato worldwide fell 19.1% over 11 measured months, from 398K to 322K in August 2026.
- Estimated monthly branded searches for Bandicam worldwide fell 18.3% over 11 measured months, from 246K to 201K in August 2026.

## How did search popularity change for screen recording apps worldwide in August 2026?

- In August 2026, OBS Studio gained estimated Share of Search among screen recording apps worldwide, from 68.4% to 70.3%.
- In August 2026, ScreenPal gained estimated Share of Search among screen recording apps worldwide, from 4.3% to 5.3%.
- In August 2026, Loom lost estimated Share of Search among screen recording apps worldwide, from 12% to 8.7%.
- Estimated monthly branded searches for Zight worldwide rose 307.8% over 11 measured months, from 34K to 139K in August 2026.
- Estimated monthly branded searches for Snagit worldwide fell 33.1% over 11 measured months, from 90.5K to 60.5K in August 2026.
- Estimated monthly branded searches for Camtasia worldwide fell 32.7% over 11 measured months, from 110K to 74K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Game capture software | 1.2M | 64.8% | 1 |
| Nov 2025 | Game capture software | 1.2M | 66.5% | 1 |
| Dec 2025 | Game capture software | 1.2M | 64.9% | 1 |
| Jan 2026 | Game capture software | 1.2M | 64.9% | 1 |
| Feb 2026 | Game capture software | 1.2M | 69.2% | 1 |
| Mar 2026 | Game capture software | 1.2M | 65% | 1 |
| Apr 2026 | Game capture software | 1.2M | 69.5% | 1 |
| May 2026 | Game capture software | 1.2M | 67% | 1 |
| Jun 2026 | Game capture software | 1.2M | 69.7% | 1 |
| Jul 2026 | Game capture software | 1.2M | 69.6% | 1 |
| Aug 2026 | Game capture software | 1.2M | 69.6% | 1 |
| Sep 2026 | Game capture software | — | — | — |
| Oct 2025 | Screen recording apps | 1.2M | 71.1% | 1 |
| Nov 2025 | Screen recording apps | 1.2M | 71% | 1 |
| Dec 2025 | Screen recording apps | 1.2M | 71.8% | 1 |
| Jan 2026 | Screen recording apps | 1.2M | 67.3% | 1 |
| Feb 2026 | Screen recording apps | 1.2M | 69.3% | 1 |
| Mar 2026 | Screen recording apps | 1.2M | 61.3% | 1 |
| Apr 2026 | Screen recording apps | 1.2M | 62.3% | 1 |
| May 2026 | Screen recording apps | 1.2M | 64.8% | 1 |
| Jun 2026 | Screen recording apps | 1.2M | 67.7% | 1 |
| Jul 2026 | Screen recording apps | 1.2M | 68.4% | 1 |
| Aug 2026 | Screen recording apps | 1.2M | 70.3% | 1 |
| Sep 2026 | Screen recording apps | — | — | — |

## How is OBS Studio measured?

Brandwave collects information about searches that people make online using OBS Studio’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “obs studio”

## Which game capture software compete with OBS Studio?

- [Elgato](/demand/global-en/brands/elgato): Head-to-head: /demand/global-en/compare/elgato-vs-obs
- [Bandicam](/demand/global-en/brands/bandicam): Head-to-head: /demand/global-en/compare/bandicam-vs-obs
- [XSplit](/demand/global-en/brands/xsplit): Head-to-head: /demand/global-en/compare/obs-vs-xsplit

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "OBS Studio: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/obs

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/obs. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
