---
title: "Nutrafol: search popularity and Share of Search worldwide"
description: "Nutrafol is hair supplement brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/nutrafol"
publisher: "Brandwave"
---

# Nutrafol: search popularity and Share of Search worldwide

Nutrafol is hair supplement brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Nutrafol
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among hair growth treatments**: 1.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Hair growth treatments | 5 | 1.1% | 6.6K |

- [Hair growth treatments](/demand/global-en/categories/hair-growth-treatments)

## How has branded search demand for Nutrafol changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Nutrafol worldwide fell from 9.9K to 6.6K.
- Across the 11 months ending August 2026, Nutrafol fell from 4th to 5th among hair growth treatments worldwide.

## How did search popularity change for hair growth treatments worldwide in August 2026?

- In August 2026, Keeps overtook Nutrafol to rank 4th among hair growth treatments worldwide, at 1.3%.
- In August 2026, Hims lost estimated Share of Search among hair growth treatments worldwide, from 91.9% to 91%.
- Hers’ estimated Share of Search among hair growth treatments worldwide has lost ground for 3 months in a row, from 6.2% to 4.1% in August 2026.
- Estimated monthly branded searches for Rogaine worldwide rose 22.3% over 11 measured months, from 12.1K to 14.8K in August 2026.
- Estimated monthly branded searches for Nutrafol worldwide fell 33.3% over 11 measured months, from 9.9K to 6.6K in August 2026.
- Estimated monthly branded searches for Vegamour worldwide fell 33.3% over 11 measured months, from 480 to 320 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hair growth treatments | 9.9K | 1.5% | 4 |
| Nov 2025 | Hair growth treatments | 9.9K | 1.5% | 4 |
| Dec 2025 | Hair growth treatments | 8.1K | 1% | 4 |
| Jan 2026 | Hair growth treatments | 9.9K | 1.3% | 4 |
| Feb 2026 | Hair growth treatments | 8.1K | 1.1% | 4 |
| Mar 2026 | Hair growth treatments | 9.9K | 1.3% | 4 |
| Apr 2026 | Hair growth treatments | 8.1K | 1.1% | 4 |
| May 2026 | Hair growth treatments | 6.6K | 0.89% | 4 |
| Jun 2026 | Hair growth treatments | 6.6K | 0.89% | 4 |
| Jul 2026 | Hair growth treatments | 6.6K | 0.9% | 4 |
| Aug 2026 | Hair growth treatments | 6.6K | 1.1% | 5 |
| Sep 2026 | Hair growth treatments | — | — | — |

## How is Nutrafol measured?

Brandwave collects information about searches that people make online using Nutrafol’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “nutrafol hair”

## Which hair growth treatments compete with Nutrafol?

- [Hims](/demand/global-en/brands/hims): Head-to-head: /demand/global-en/compare/hims-vs-nutrafol
- [Hers](/demand/global-en/brands/hers): Head-to-head: /demand/global-en/compare/hers-vs-nutrafol
- [Rogaine](/demand/global-en/brands/rogaine): Head-to-head: /demand/global-en/compare/nutrafol-vs-rogaine
- [Keeps](/demand/global-en/brands/keeps): Head-to-head: /demand/global-en/compare/keeps-vs-nutrafol
- [Vegamour](/demand/global-en/brands/vegamour): Head-to-head: /demand/global-en/compare/nutrafol-vs-vegamour

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Nutrafol: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/nutrafol

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/nutrafol. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
