---
title: "Nurofen: search popularity worldwide"
description: "Nurofen is a pain relief brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/nurofen"
publisher: "Brandwave"
---

# Nurofen: search popularity worldwide

Nurofen is a pain relief brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Nurofen
- **Owned by**: Reckitt
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among pain relief brands**: 40.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Pain relief brands | 2 | 40.6% | 368K |

- [Pain relief brands](/demand/global-en/categories/pain-relief-brands)

## How has branded search demand for Nurofen changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Nurofen worldwide fell from 450K to 368K.
- Across the 12 months ending September 2026, Nurofen’s estimated Share of Search among pain relief brands worldwide decreased from 41.4% to 40.6%.
- Across the 12 months ending September 2026, Nurofen’s estimated Share of Search among pain relief brands worldwide peaked at 46.3% in December 2025 and was lowest at 40.6% in August 2026.

## How did search popularity change for pain relief brands worldwide in September 2026?

- Estimated monthly branded searches for Nurofen worldwide fell 18.2% over 12 measured months, from 450K to 368K in September 2026.
- Estimated monthly branded searches for Panadol worldwide fell 18.2% over 12 measured months, from 550K to 450K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Pain relief brands | 450K | 41.4% | 2 |
| Nov 2025 | Pain relief brands | 450K | 41.8% | 2 |
| Dec 2025 | Pain relief brands | 550K | 46.3% | 1 |
| Jan 2026 | Pain relief brands | 450K | 41.4% | 2 |
| Feb 2026 | Pain relief brands | 368K | 41.1% | 2 |
| Mar 2026 | Pain relief brands | 368K | 41.1% | 2 |
| Apr 2026 | Pain relief brands | 368K | 41.1% | 2 |
| May 2026 | Pain relief brands | 368K | 41.1% | 2 |
| Jun 2026 | Pain relief brands | 368K | 41.1% | 2 |
| Jul 2026 | Pain relief brands | 368K | 41.1% | 2 |
| Aug 2026 | Pain relief brands | 368K | 40.6% | 2 |
| Sep 2026 | Pain relief brands | 368K | 40.6% | 2 |

## How is Nurofen measured?

Brandwave collects information about searches that people make online using Nurofen’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “nurofen”

## Which pain relief brands compete with Nurofen?

- [Panadol](/demand/global-en/brands/panadol): Head-to-head: /demand/global-en/compare/nurofen-vs-panadol
- [Disprin](/demand/global-en/brands/disprin): Head-to-head: /demand/global-en/compare/disprin-vs-nurofen
- [Naprogesic](/demand/global-en/brands/naprogesic): Head-to-head: /demand/global-en/compare/naprogesic-vs-nurofen

## Who owns Nurofen?

Nurofen is owned by Reckitt. Brandwave also tracks Finish, Dettol, Disprin, Gaviscon and Veet, owned by the same company, worldwide.

- [Reckitt](/demand/global-en/companies/reckitt): Owns 6 tracked brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Nurofen?

Nurofen is owned by Reckitt. Brandwave also tracks Finish, Dettol, Disprin, Gaviscon and Veet, owned by the same company, worldwide.

## Cite this page

Brandwave. "Nurofen: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/nurofen

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/nurofen. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.