---
title: "Nuki: search popularity and Share of Search worldwide"
description: "Nuki is a smart lock brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/nuki"
publisher: "Brandwave"
---

# Nuki: search popularity and Share of Search worldwide

Nuki is a smart lock brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Nuki
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among smart lock brands**: 1.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Smart lock brands | 3 | 1.4% | 74K |

- [Smart lock brands](/demand/global-en/categories/smart-lock-brands)

## How has branded search demand for Nuki changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Nuki worldwide held steady at 74K.
- Across the 11 months ending August 2026, Nuki’s estimated Share of Search among smart lock brands worldwide decreased from 4.1% to 1.4%.
- Across the 11 months ending August 2026, Nuki’s estimated Share of Search among smart lock brands worldwide peaked at 4.5% in March 2026 and was lowest at 1.4% in August 2026.

## How did search popularity change for smart lock brands worldwide in August 2026?

- In August 2026, August gained estimated Share of Search among smart lock brands worldwide, from 64.2% to 77.5%.
- In August 2026, Eufy lost estimated Share of Search among smart lock brands worldwide, from 30.6% to 19.2%.
- In August 2026, Nuki lost estimated Share of Search among smart lock brands worldwide, from 2.1% to 1.4%.
- In August 2026, Yale lost estimated Share of Search among smart lock brands worldwide, from 2.1% to 1.4%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Smart lock brands | 74K | 4.1% | 3 |
| Nov 2025 | Smart lock brands | 90.5K | 4.3% | 3 |
| Dec 2025 | Smart lock brands | 60.5K | 3.1% | 3 |
| Jan 2026 | Smart lock brands | 74K | 4.1% | 3 |
| Feb 2026 | Smart lock brands | 60.5K | 4.1% | 3 |
| Mar 2026 | Smart lock brands | 74K | 4.5% | 3 |
| Apr 2026 | Smart lock brands | 60.5K | 3.6% | 3 |
| May 2026 | Smart lock brands | 74K | 4.2% | 3 |
| Jun 2026 | Smart lock brands | 60.5K | 3.1% | 3 |
| Jul 2026 | Smart lock brands | 60.5K | 2.1% | 3 |
| Aug 2026 | Smart lock brands | 74K | 1.4% | 3 |
| Sep 2026 | Smart lock brands | — | — | — |

## How is Nuki measured?

Brandwave collects information about searches that people make online using Nuki’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “nuki”

## Which smart lock brands compete with Nuki?

- [August](/demand/global-en/brands/august): Head-to-head: /demand/global-en/compare/august-vs-nuki
- [Eufy](/demand/global-en/brands/eufy): Head-to-head: /demand/global-en/compare/eufy-vs-nuki
- [Yale](/demand/global-en/brands/yale): Head-to-head: /demand/global-en/compare/nuki-vs-yale
- [Schlage](/demand/global-en/brands/schlage): Head-to-head: /demand/global-en/compare/nuki-vs-schlage

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Nuki: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/nuki

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/nuki. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.