---
title: "Nordic Knots: search popularity and Share of Search worldwide"
description: "Nordic Knots is rug maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/nordic-knots"
publisher: "Brandwave"
---

# Nordic Knots: search popularity and Share of Search worldwide

Nordic Knots is rug maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Nordic Knots
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among rug brands**: 1.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Rug brands | 3 | 1.1% | 18.1K |

- [Rug brands](/demand/global-en/categories/rug-brands)

## How has branded search demand for Nordic Knots changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Nordic Knots worldwide rose from 9.9K to 18.1K.
- Across the 11 months ending August 2026, Nordic Knots rose from 5th to 3rd among rug brands worldwide.

## How did search popularity change for rug brands worldwide in August 2026?

- In August 2026, West Elm gained estimated Share of Search among rug brands worldwide, from 69.4% to 73.3%.
- In August 2026, Rugs USA lost estimated Share of Search among rug brands worldwide, from 28% to 24.2%.
- In August 2026, Nordic Knots rose from 4th to 3rd among rug brands worldwide.
- In August 2026, Miss Amara fell from 3rd to 4th among rug brands worldwide.
- Estimated monthly branded searches for Rug Culture worldwide rose 26.3% over 11 measured months, from 1.9K to 2.4K in August 2026.
- Estimated monthly branded searches for Beni Rugs worldwide fell 33.3% over 11 measured months, from 9.9K to 6.6K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Rug brands | 9.9K | 0.62% | 5 |
| Nov 2025 | Rug brands | 12.1K | 0.53% | 4 |
| Dec 2025 | Rug brands | 9.9K | 0.62% | 4 |
| Jan 2026 | Rug brands | 14.8K | 0.89% | 4 |
| Feb 2026 | Rug brands | 12.1K | 0.89% | 4 |
| Mar 2026 | Rug brands | 14.8K | 1.1% | 4 |
| Apr 2026 | Rug brands | 12.1K | 0.89% | 4 |
| May 2026 | Rug brands | 14.8K | 0.89% | 4 |
| Jun 2026 | Rug brands | 14.8K | 1.1% | 4 |
| Jul 2026 | Rug brands | 14.8K | 1% | 4 |
| Aug 2026 | Rug brands | 18.1K | 1.1% | 3 |
| Sep 2026 | Rug brands | — | — | — |

## How is Nordic Knots measured?

Brandwave collects information about searches that people make online using Nordic Knots’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “nordic knots rugs”

## Which rug brands compete with Nordic Knots?

- [West Elm](/demand/global-en/brands/west-elm): Head-to-head: /demand/global-en/compare/nordic-knots-vs-west-elm
- [Rugs USA](/demand/global-en/brands/rugs-usa): Head-to-head: /demand/global-en/compare/nordic-knots-vs-rugs-usa
- [Miss Amara](/demand/global-en/brands/miss-amara): Head-to-head: /demand/global-en/compare/miss-amara-vs-nordic-knots
- [Beni Rugs](/demand/global-en/brands/beni-rugs): Head-to-head: /demand/global-en/compare/beni-rugs-vs-nordic-knots
- [Rug Culture](/demand/global-en/brands/rug-culture): Head-to-head: /demand/global-en/compare/nordic-knots-vs-rug-culture

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Nordic Knots: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/nordic-knots

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/nordic-knots. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.